IT Market Research

ESSENTIAL GUIDE: Tablet devices will give enterprises a competitive advantage according to this in-depth report from Booz&Co.

Posted: 27 Jun 2012 | Published: 27 Jun 2012

ANALYST BRIEF: In this report extract Juniper Research looks at the growing use of MEMS (micro-electro-mechanical systems) in mobile devices, tables, laptops and notebooks.

Posted: 23 Apr 2012 | Published: 06 Feb 2012

ESSENTIAL GUIDE: This report from Booz & Co evalutes the 50 largest publicly traded suppliers of ITC products and services and assesses their readiness to meet the demands of an increasingly digital world.

Posted: 24 Aug 2012 | Published: 24 Aug 2012

EBOOK: Whether you're a CMO or a demand gen specialist, all B2B marketers share the same problem: inbound funnels don't collect enough real demand. Download this e-guide to learn how better insights on available demand in a market allows you to convert more active accounts and prospects, improving ROI.

Posted: 01 Jul 2019 | Published: 31 Dec 2018

RESEARCH CONTENT: Despite the increasing interest in and use of marketing automation software in recent years, there has been a surprising lack of research around how and why marketers are using these platforms—until now. Read this report for results of a massive 2019 marketers survey surrounding popular marketing automation tech and how it's being utilized.

Posted: 01 Jul 2019 | Published: 31 Dec 2018

PRESENTATION TRANSCRIPT: This presentation transcript explores the benefits and drawbacks of buying business intelligence (BI) solutions from enterprise resource planning (ERP) vendors, and shares survey results that reveal whether or not customers who have gone down the sole-sourcing path are happy with their decision.

Posted: 20 Oct 2009 | Published: 20 Oct 2009

WHITE PAPER: Turn a static advertisement into an immersive experience with AT&T Mobile Barcode Services. Mobile barcodes give brands the opportunity to reach consumers directly on their smartphones, delivering information, promotions, coupons and more to customers’ fingertips.

Posted: 28 Oct 2011 | Published: 28 Oct 2011

WHITE PAPER: Although scale-out storage technologies were once viewed as specialized infrastructure solutions that really only made sense in a few environments, today these platforms are making their way into mainstream IT. Check out this ESG market forecast to discover current trends and future predictions regarding the development of these solutions.   

Posted: 14 Feb 2012 | Published: 14 Feb 2012

EGUIDE: Social media plays an important role in customer engagement strategies, but many sales and marketing teams struggle with how to use social platforms. This guide features insights from Sales Machine 2016, a two-day sales best practices and technology convention. Learn how you can use social media as an effective customer engagement tool.

Posted: 20 Oct 2016 | Published: 19 Oct 2016

WHITE PAPER: Sandy Carter, Vice President of SOA and WebSphere Strategy, IBM Corporation, takes readers through a specific roadmap on how, where, when, and why to embrace a Service Oriented Architecture (SOA) strategy in her new book.

Posted: 22 Oct 2007 | Published: 22 Oct 2007