Analytics

EBOOK: No matter where you are on your journey to Interactive Marketing, you can get there with the right marketing software solutions. When you achieve effective, efficient, measurable marketing that creates meaningful dialogue, you ensure increased lifetime customer value. This eBook reveals just some of the important steps along the journey.

Posted: 06 May 2011 | Published: 06 May 2011

CASE STUDY: Access the following case study to reveal the CMS solution the Speedo implemented to optimize customer communication in view of the local markets, countries, and regions. Also learn how they were able to reduce content conflict and ensure brand consistency across their entire influence.

Posted: 27 Feb 2014 | Published: 27 Feb 2014

WHITE PAPER: The following white paper addresses the issues with website performance and how you can ensure that you deliver only the fastest content to your consumers.

Posted: 07 Nov 2013 | Published: 07 Nov 2013

WHITE PAPER: In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.

Posted: 01 Mar 2014 | Published: 28 Feb 2013

EBOOK: In this E-Book, hear from analysts and experts about recent trends in customer data and learn how winning organizations are truly taking action on analytics. Learn about the challenges that many organizations face when establishing and maintaining customer data management and retention programs and how to meet those challenges head on.

Posted: 09 Sep 2009 | Published: 09 Sep 2009

WHITE PAPER: This whitepaper will detail seven key points that will help you quickly enhance your email-marketing program. You may also find some low hanging opportunities that you weren't aware you were missing.

Posted: 06 Oct 2008 | Published: 04 Oct 2008

WHITE PAPER: Access the following white paper to uncover new, innovative approaches to digital experience performance monitoring. Get a firsthand look at how you can develop a more comprehensive measurement model, predict outcomes, and more.

Posted: 15 Jan 2014 | Published: 15 Jan 2014

EGUIDE: This expert guide focuses on how to get started with a successful web content analytics strategy, and explores how a major East Coast city's police department took advantage of effective content and text analytics to fight crime. Learn more about tagging content for measurement, tools for content analysis, and more.

Posted: 23 Jan 2014 | Published: 23 Jan 2014

CASE STUDY: Access the following case study to reveal the CMS solution that Hornbach used to gain a 75% faster time-to-market for creation of multichannel and multilingual sites. Also discover how they used this system to virtually improve every aspect of their customer experience management process.

Posted: 21 Feb 2014 | Published: 21 Feb 2014

WHITE PAPER: NetAcuity IP Intelligence technology provides an excellent way to non-invasively gather new intelligence about the online universe, and Digital Element delivers the de facto standard in IP Intelligence.

Posted: 31 Jan 2008 | Published: 01 Jan 2007