Affiliate Programs

EBOOK: Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.

Posted: 09 May 2019 | Published: 09 May 2019

WHITE PAPER: When approaching IoT, you need to turn data into insights and understand three solution types: endpoints, software, and applications. Download this IoT implementation guide for an understand of the IoT solution anatomy and takeaway 7 recommendations you can use for your own projects.

Posted: 13 Nov 2019 | Published: 13 Nov 2019

WHITE PAPER: The world of marketing is undergoing a revolution. In this report, discover what over 4,100 marketing leaders have to say about this marketing transformation, and uncover how marketers are evolving their traditional tactics to keep up with changing customer demands.

Posted: 12 Mar 2019 | Published: 12 Mar 2019

WHITE PAPER: When sales and marketing talk about lead generation, tensions often arise. While disagreements are normal, there are important steps you can take to prevent them from undermining what you’ll need to continuously improve. Find out what those steps are – and how to successfully take them – in this expert e-book.

Posted: 12 Dec 2019 | Published: 12 Dec 2019

WHITE PAPER: Download this white paper for a look into how predictive analytics can enable better insights and allow businesses to deliver experiences their customers look for on a day-to-day basis.

Posted: 04 Dec 2019 | Published: 04 Dec 2019

EGUIDE: New methods and data sources help B2B technology marketers drive success now. This 4-part e-guide from TechTarget CMO John Steinert features new thinking and methodologies for demand generation to help B2B technology marketers now.

Posted: 28 Nov 2018 | Published: 28 Nov 2018

WHITE PAPER: As things currently stand, marketing teams must use data to continuously innovate and disrupt their business. This means introducing transparency and democratization to empower everyone throughout the enterprise and the marketing team to draw and use data insights on their own—read this white paper to learn how.

Posted: 17 Jun 2019 | Published: 31 Dec 2018

RESOURCE: View this infographic to discover the critical success factors for ABM. Learn how aligning your sales and marketing teams can drastically improve your ABM success rate, and discover why 82% of successful ABM teams have modified their targeting inside accounts.

Posted: 05 Sep 2019 | Published: 05 Sep 2019

WHITE PAPER: In today's hyper-competitive B2B marketplace, branding is more important than ever to break through the logjam of vendors and information competing for your customers' attention. In this white paper, explore research findings and learn how hundreds of B2B tech companies drove new leads and increased consideration by 25%+.

Posted: 17 Apr 2019 | Published: 17 Apr 2019

VIDEO: Just because you're a startup doesn't mean you can't beat your larger competitors to critical sales opportunities that can level the playing field in the long-term. Watch this video to learn how Priority Engine can help you move faster than your competition by focusing on the opportunities you know you can win.

Posted: 15 Aug 2019 | Premiered: 15 Aug 2019