Affiliate Programs Reports

Decoding ABM: Simple data-driven strategies for successful ABM
sponsored by TechTarget
EBOOK: Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
Posted: 08 Feb 2021 | Published: 09 May 2019

TechTarget

How Sales and Marketing Can Thrive on Real Purchase Intent
sponsored by TechTarget
WEBCAST: More than half of B2B brands say they rely on purchase intent data, yet research suggests most marketers lack access to the people actually exhibiting intent. Watch this video to see how TechTarget’s publisher-based model provides access to the active, opted-in prospects you need to hit your KPIs and grow your business.
Posted: 08 Feb 2021 | Premiered: Apr 9, 2020

TechTarget

Evolving Persona Thinking to Win More Business
sponsored by TechTarget
WEBCAST: Join Megan Heuer and John Steinert in this webinar as they discuss how contact-level intent data can help you better recognize, engage and manage groups of people who are initiating a buyer’s journey in your target accounts.
Posted: 08 Feb 2021 | Premiered: Sep 30, 2020

TechTarget

Today’s Market Realities Require New Demand Gen Strategies
sponsored by TechTarget
EBOOK: In this e-book, we discuss the shortcomings of the classical lead gen model and provide a framework you can use to improve productivity and effectively identify, pursue and manage real opportunities.
Posted: 08 Feb 2021 | Published: 03 Nov 2020

TechTarget

Driving Real Value with Intent-Driven Digital Advertising
sponsored by TechTarget
EBOOK: Use this 2-part e-book for help understanding why digital advertising can improve end-to-end marketing and sales performance—and drive remarkable ROI.
Posted: 08 Feb 2021 | Published: 24 Oct 2019

TechTarget

The last mile to the individual customer: Sales and marketing software trends
sponsored by ComputerWeekly.com
EGUIDE: From this e-guide you will learn about such developments in sales and marketing enterprise software in 2018, with a view to 2019 – from Computer Weekly and from our specialist US TechTarget site SearchCRM.
Posted: 21 Dec 2018 | Published: 21 Dec 2018

ComputerWeekly.com

Selecting and Engaging Relevant Accounts for ABM ROI
sponsored by TechTarget
WHITE PAPER: In this white paper, learn how to build a successful ABM foundation with data-driven account selection and modeling. Explore 4 signs your company is failing with ABM account selection, and discover how to match your account selection with active demand in your market.
Posted: 08 Feb 2021 | Published: 05 Jun 2019

TechTarget

What's the Pulse on the BPM World?
sponsored by Microsoft
EGUIDE: What is going on in the business process management (BPM) market? Why is India set up to be the next major market for BPM growth? How does BPM fit into the Internet of Things? Access this e-guide to get the answers to these questions.
Posted: 23 May 2017 | Published: 17 May 2017

Microsoft

MSP Marketing: Learn the Fishing and Farming Methods
sponsored by SolarWinds, Inc.
EGUIDE: This e-guide recaps the MSP 2 marketing tactics, fishing and farming, that Angela Leavitt explored at the MSPWorld conference.
Posted: 26 Jul 2017 | Published: 20 Jul 2017

SolarWinds, Inc.

Webcast: Thinking Strategically About ABM
sponsored by TechTarget and Marketo
WEBCAST: Industry leaders TechTarget and Marketo outline the most common challenges of Account-Based Marketing (ABM) strategies and a set of practical practices for 2017.
Posted: 29 Mar 2017 | Premiered: Mar 29, 2017

TechTarget and Marketo