ANALYST REPORT:
Disruptions to the B2B buying process—as a result of COVID-19—offer a unique opportunity for demand and account-based marketing (ABM) leaders improve their strategies. Learn how to bring this potential to life and drive growth for your organization in this Forrester brief.
EBOOK:
Read this presentation recap to see how teams can increase their productivity and yields from a market, an ideal customer profile (ICP) or a set of named ABM accounts with the latest intent data and AI-driven technologies.
EBOOK:
This new e-book discusses how to implement data-driven strategies to maximize ABM performance in today's rapidly changing business environment. Download your copy here.
EBOOK:
How does your organization plan on keeping up with changing buyer behaviors? In this e-book, learn how a customer-driven lifecycle can help bridge the gap between past and present buyer behaviors, and explore how TechTarget can help you keep up with these revolutionary changes.
WHITE PAPER:
Due to the financial meltdown in the mortgage-backed securities industry, new compliance requirements will be implemented. Read this paper to find out how organizations can ensure compliance with stricter regulations and manage risk appropriately so the business does not slip into non-compliance resulting in negative publicity or punitive fines.
WHITE PAPER:
With the introduction of Web 2.0 technologies into your enterprise, you can greatly increase the value of your company's most important assets. Leading companies are harnessing Web 2.0 technologies and applying them to build their next-generation workplaces.
WHITE PAPER:
Enterprise job scheduling is a mature and mission-critical IT capability that supports some of the most important business processes throughout a modern enterprise. This EMA whitepaper will review the implementation and benefits of agentless job scheduling.
WHITE PAPER:
B2B integration technology, offers powerful and complementary tools and services for seamless business integration and meeting the challenges of global collaboration.
WHITE PAPER:
This white paper reveals how WebSphere® adapter nodes within IBM® WebSphere Message Broker V6.1 speed and simplify the tasks of creating integrated processes, resulting in greater productivity and lower cost.
