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Advertising Effectiveness White Papers (View All Report Types)
 
Total cost of ownership: How much are you really spending to host your ad server?
sponsored by OpenX
WHITE PAPER: OpenX has calculated all the 'hidden' costs of hosting your own ad server. Read this white paper and understand the full range of costs such as technical infrastructure, soft-costs such as staff time, and risks associated with self-hosting.
Posted: 23 Feb 2011 | Published: 23 Feb 2011

OpenX

The World of Business Transformation and Business Process Management
sponsored by Signavio
WHITE PAPER: This white paper defines and explores digital transformation from a BPM point of view. Learn about the ongoing evolution of business process apps, and delve into topics like the incorporation of AI into digital transformation efforts.
Posted: 16 Jan 2018 | Published: 31 Dec 2017

Signavio

7 Step Guide to Effective Business Transformation
sponsored by Signavio
WHITE PAPER: Uncover a 7 step guide for building build a digital-first business model that takes into account the demands that evolving technologies place on your core processes and workflows.
Posted: 22 Jan 2018 | Published: 22 Jan 2018

Signavio

Why Your Contact Center Needs Closer Integration With Marketing
sponsored by West UC
WHITE PAPER: Customer experience and engagement are the newest concerns of the modern marketer, having traditionally been the area of the contact center. But while marketing is embracing a customer-centric, multichannel universe, the contact center is lagging behind. Learn why your contact center needs closer integration with marketing, and how to achieve it.
Posted: 23 Mar 2017 | Published: 23 Mar 2017

West UC

Process Mapping: Basics
sponsored by Signavio
WHITE PAPER: Uncover an introduction to process mapping and explores how it can help you simplify and improve business process management (BPM).
Posted: 19 Jan 2018 | Published: 31 Jan 2017

Signavio

Information, Technology and Innovation in Business Management, Part 1: Schumpeter's Gale
sponsored by IBM
WHITE PAPER: In this white paper, learn about the role and impact of information technology on management to date, and which of these recent developments will combine to have a transformative impact in the near future. Additionally, learn what to keep in mind when selecting a business analytics software option.
Posted: 16 Dec 2015 | Published: 30 Sep 2014

IBM

Microsoft Dynamics CRM Release Preview Guide
sponsored by Microsoft India
WHITE PAPER: In this resource, learn about a family of CRM applications that can help you deliver engaging, differentiating customer experiences with marketing, sales, and service capabilities.
Posted: 20 May 2014 | Published: 30 Apr 2014

Microsoft India

Automate Processes and Workflows to Break Down Silos
sponsored by Microsoft and BPA
WHITE PAPER: Learn about the BPA quality platform, designed to help you create automated workflows that can replace inefficient manual and paper-based processes.
Posted: 08 Jan 2018 | Published: 08 Jan 2018

Microsoft and BPA

The Renaissance of ERP: Leveraging a Digital Core for Increased Innovation
sponsored by SAP
WHITE PAPER: This white paper explores how you can boost innovation by upgrading core ERP systems and extending those capabilities in the cloud. Find out how you can improve your company's ability to manage key business processes with a digital ERP strategy and take advantage of evolving opportunities from big data, IoT, mobility and more.
Posted: 17 Oct 2016 | Published: 21 Mar 2016

SAP

6 Steps to Smashing Silos in Your Business
sponsored by Teradata
WHITE PAPER: This informative resource explains the steps that business leaders can take to prevent and break down silos within their organizations, particularly within marketing departments.
Posted: 16 Feb 2015 | Published: 16 Feb 2015

Teradata
 

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