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Ad Analysis Reports

Total cost of ownership: How much are you really spending to host your ad server? sponsored by OpenX WHITE PAPER: OpenX has calculated all the 'hidden' costs of hosting your own ad server. Read this white paper and understand the full range of costs such as technical infrastructure, soft-costs such as staff time, and risks associated with self-hosting. Posted: 23 Feb 2011 \| Published: 23 Feb 2011 TOPICS: Ad Serving \| Ad Tracking and Analysis \| Advertising \| Cost Benefit Analysis \| CRM Hosting \| Server Management \| Server Software \| Systems Management \| Systems Management Software \| TCO

Profiling ABM Success: New Research for Benchmarking and Roadmapping Your Own ABM Journey sponsored by TechTarget RESEARCH CONTENT: As account-based marketing (ABM) evolves, so too do the ways leading organizations implement it. In this research report, learn about successful B2B ABM practitioner experiences, successes, and struggles. Glean insight into ABM strategies, and explore the profile of a successful ABM program. Posted: 08 Feb 2021 \| Published: 18 Apr 2019 TOPICS: B2B \| CRM \| CRM Software \| Customer Retention \| Customer Satisfaction \| Marketing \| Sales \| Sales and Marketing Software \| User Experience

Selecting and Engaging Relevant Accounts for ABM ROI sponsored by TechTarget WHITE PAPER: In this white paper, learn how to build a successful ABM foundation with data-driven account selection and modeling. Explore 4 signs your company is failing with ABM account selection, and discover how to match your account selection with active demand in your market. Posted: 08 Feb 2021 \| Published: 05 Jun 2019 TOPICS: Accounting \| Accounting Industry \| Accounting Software \| Business Intelligence \| Business Intelligence Software \| CIOs \| Marketing \| Sales \| Sales and Marketing Software \| Sales Force Automation

An Introduction to ABM Scoring sponsored by TechTarget WHITE PAPER: Download this white paper to examine common models and insight on what qualification criteria to focus on in determining your own ideal approach to ABM scoring. Posted: 08 Feb 2021 \| Published: 19 Jul 2019 TOPICS: CRM \| CRM Analytics \| CRM Services \| CRM Software \| Customer Data Integration \| Customer Data Management \| Customer Data Management Software \| Customer Support Software \| Lead Generation \| Lead Management \| Marketing \| Sales \| Sales and Marketing Software

The last mile to the individual customer: Sales and marketing software trends sponsored by TechTarget ComputerWeekly.com EGUIDE: From this e-guide you will learn about such developments in sales and marketing enterprise software in 2018, with a view to 2019 – from Computer Weekly and from our specialist US TechTarget site SearchCRM. Posted: 08 Feb 2021 \| Published: 21 Dec 2018 TOPICS: CRM \| CRM Software \| ERP \| ERP Software \| Marketing \| Sales \| Sales and Marketing Software

Driving Short-Term Quota Attainment by Aligning Marketing to Sales sponsored by TechTarget WEBCAST: Watch this interactive webinar featuring Nancy Nardin, Founder of Smart Selling Tools and one of the world’s leading experts on sales technology and process, explores what Sales really needs from Marketing right now and provides clear insight on how teams can align to reach revenue goals in the near term. Posted: 08 Feb 2021 \| Premiered: Dec 29, 2020 TOPICS: Market Research \| Market Segments \| Marketing \| Marketing Information Systems \| Marketing Literature

Why More High-Performance Companies Are Depending on Intent Data sponsored by TechTarget WHITE PAPER: What is B2B intent data and how can it help your organization? Inside, get a crash course on B2B intent data. Learn how B2B intent data can help your organization glean actionable insights, and uncover top intent use cases today. Posted: 08 Feb 2021 \| Published: 27 Sep 2019 TOPICS: Business Intelligence \| Business Intelligence Software \| Data Management \| Data Management Software \| Data Quality \| Marketing \| Sales \| Sales and Marketing Software

Focusing on the 3 Ps for ABM Revenue at Scale sponsored by TechTarget EBOOK: In this e-book, “Focusing on the 3 Ps for ABM Revenue at Scale,” we discuss how you can implement ABM 2.0 to better inform your marketing efforts and meet your sales team’s needs. Posted: 08 Feb 2021 \| Published: 13 Jan 2021 TOPICS: Market Research \| Market Segments \| Market Trends \| Marketing \| Marketing Information Systems

Improving Your Sales Performance with the Right Tools, Strategy sponsored by Xactly EGUIDE: The goal of any business is to have a successful sales department. In this expert e-guide, learn what you need to do to improve your sales strategy. Discover how to overcome hurdles when choosing the right sales tools and applications for your business. Posted: 07 Mar 2017 \| Published: 01 Mar 2017 TOPICS: CRM \| CRM Software \| Marketing \| Sales \| Sales and Marketing Software	All resources sponsored by Xactly

Building a Winning Sales Management Strategy sponsored by Xactly EGUIDE: Companies that want to grow often focus on the wrong tactics in their sales management strategy. This can not only lead to missed opportunities, but also to a waning sales culture. In this expert e-guide, discover 4 myths about sales management strategy and 5 tactics that will help you strengthen your sales culture. Posted: 27 Feb 2017 \| Published: 27 Feb 2017 TOPICS: CRM \| CRM Best Practices \| CRM Software \| Marketing \| Sales \| Sales and Marketing Software \| Sales Orders \| Sales Representatives	All resources sponsored by Xactly

Ad Analysis Reports