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ALSO CALLED: Data Stores, Very Large Databases, Database Programs, Back-end Databases, Database Software
DEFINITION: A database of record (DBOR) is a repository for centralized storage of information about objects or people. This type of database is commonly maintained by businesses to store information about subscribers, clients or customers, facilitating optimal service-oriented management (SOM). Examples of DBOR applications include use by: Internet search engines or Web sites to track user behavior for targeted  … 
Definition continues below.
DatabasesReports
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Tips to Ensure the Best Outcome for Your SQL Server Upgrade
sponsored by SolarWinds, Inc.
WHITE PAPER: Uncover the top 11 items you should include on your checklist for migrating your database server to SQL Server.
Posted: 02 Oct 2014 | Published: 31 Dec 2013

SolarWinds, Inc.

Top 5 Reasons Why XtremIO for Oracle DBA Productivity
sponsored by EMC Corporation
WHITE PAPER: Read this list of five reasons you should implement this solution into your Oracle database for improved productivity.
Posted: 30 Sep 2014 | Published: 31 Aug 2014

EMC Corporation

Database Archiving as a Key to Holistic IT Cost Savings
sponsored by Hewlett-Packard Company
WEBCAST: Access this webcast co-presented with Gartner for best practices for application retirement, application optimization and information governance.
Posted: 20 Sep 2014 | Premiered: Dec 31, 2013

Hewlett-Packard Company

Finding the Ideal Cloud Database Deployment Option
sponsored by CDW Corporation
EGUIDE: This expert e-guide will help you pick the right deployment method for your database in the cloud.
Posted: 17 Sep 2014 | Published: 17 Sep 2014

CDW Corporation

IBM DB2 with BLU Acceleration for Linux, UNIX, and Windows
sponsored by IBM
PRODUCT DEMO: IBM® DB2® for Linux®, UNIX® and Windows® is a next generation that combines always-on transactional processing with analytics at breakthrough speed in order to simplify the IT landscape to deliver better performance with fewer resources. Download this trial version and get a glimpse of the solution's many new and enhanced features.
Posted: 12 Sep 2014 | Premiered: 12 Sep 2014

IBM

Unleash the Power of the Internet of Things
sponsored by IBM
WHITE PAPER: This whitepaper takes a look at a few of the big concerns IT has when it comes to enabling the Internet of things and examines how they can be effectively addressed.
Posted: 12 Sep 2014 | Published: 12 Sep 2014

IBM

Is Your Business Ready for the Internet of Things
sponsored by IBM
WHITE PAPER: This whitepaper discusses how you can bring your business' relational data together with new computing technologies designed for big data, cloud and mobile computing, allowing you to perform database operations and analytics close the data sources.
Posted: 12 Sep 2014 | Published: 12 Sep 2014

IBM

Shaspa - Enabling the Internet of Things
sponsored by IBM
WHITE PAPER: This whitepaper examines all the new possibilities and innovations that are now being realized through the use of cloud computing, including in retail and workplace management.
Posted: 12 Sep 2014 | Published: 12 Sep 2014

IBM

The Ten Most Useful Toad Features
sponsored by Dell Software
WHITE PAPER: Check out the following white paper to examine the top 10 most useful features Toad users need to know about as well as a step-by-step guide on how to access them.
Posted: 27 Aug 2014 | Published: 27 Aug 2014

Dell Software

Dealing with Network Latency Issues and the Impact on SQL Server Performance
sponsored by Idera
WEBCAST: Find out how to resolve the problems memory, disk, processor and network presents for SQL Servers due to data growth.
Posted: 23 Jul 2014 | Premiered: Jul 23, 2014

Idera

How to Capture Who Did What in Your SQL Server Databases
sponsored by Idera
WEBCAST: Gain a better understanding of your SQL Server Database options and when you should be using them.
Posted: 23 Jul 2014 | Premiered: Jul 23, 2014

Idera

Big Data Analytics Solutions on IBM Power Systems
sponsored by IBM
WHITE PAPER: Find out why so many businesses are deploying Linux-based IT infrastructures to meet big data challenges, and how big data analytics solutions are giving companies new insights with scalable, powerful offerings.
Posted: 22 Jul 2014 | Published: 30 Apr 2014

IBM

SQL Diagnostic Manager – Download a Free Trial
sponsored by Idera
SOFTWARE DOWNLOAD: Uncover all the ins-and-outs of a 24/7 SQL performance monitoring, alerting and diagnostic tool – and gain access to a free trial.
Posted: 21 Jul 2014 | Premiered: 21 Jul 2014

Idera

5 DBA Mistakes That Can Cost You Your Job
sponsored by Idera
WHITE PAPER: This white paper reveals the 5 unforgivable mistakes that could endanger the integrity, recoverability and security of the databases, including SQL Server, DBAs are supposed to protect.
Posted: 21 Jul 2014 | Published: 21 Jul 2014

Idera

SQL Server Statistics
sponsored by Idera
WHITE PAPER: Learn how SQL Server statistics are used, what information they provide and why they're so important.
Posted: 18 Jul 2014 | Published: 18 Jul 2014

Idera

Top 5 SQL Server Cluster Setup Mistakes
sponsored by Idera
WHITE PAPER: Uncover the top 5 SQL Server cluster setup mistakes and learn how to avoid them.
Posted: 18 Jul 2014 | Published: 18 Jul 2014

Idera

Data Integration Checklist
sponsored by Talend
WHITE PAPER: This white paper provides a checklist with key functional requirements for implementing and deploying data integration for an enterprise.
Posted: 17 Jul 2014 | Published: 17 Jul 2014

Talend

DBA Tactics for Optimizing SQL Network Performance
sponsored by Idera
WHITE PAPER: Find out how to help DBAs tackle bottlenecks to improve SQL Server network performance.
Posted: 15 Jul 2014 | Published: 15 Jul 2014

Idera

Storage Design for In-Memory Databases Should Focus on Low Latency Flash
sponsored by Dell and VMware
EGUIDE: In this e-guide, learn what David Floyer, founder and chief technology officer at research and analysis firm Wikibon considers to be the critical design principles. Examine what to keep in mind when plotting the database infrastructure, including storage of inmemory databases.
Posted: 13 Jun 2014 | Published: 12 Jun 2014

Dell and VMware

The Pros and Cons of Virtualizing SQL Server Environments
sponsored by Dell, Inc. and Intel®
EGUIDE: Expert Basit Farooq reveals what you really need to know about SQL Server virtualization, including the pros and cons.
Posted: 12 Jun 2014 | Published: 12 Jun 2014

Dell, Inc. and Intel®

Virtualizing SQL Server? What to Keep in Mind
sponsored by Dell, Inc. and Intel®
EGUIDE: Find out what you need to know about SQL Server virtualization from expert Roman Rehak.
Posted: 12 Jun 2014 | Published: 12 Jun 2014

Dell, Inc. and Intel®

Computer Weekly – 22 July 2014: Time to get serious about endpoint security
sponsored by ComputerWeekly.com
EZINE: In this week's Computer Weekly, with billions of devices joining corporate networks every year, our latest buyer's guide looks at endpoint security. IBM and Apple have announced plans to work together on corporate mobility – we analyse what the deal means for IT leaders. And we take an in-depth look at in-memory databases. Read the issue now.
Posted: 21 Jul 2014 | Published: 21 Jul 2014

ComputerWeekly.com

The Power of Oracle SuperCluster and In-Memory Applications
sponsored by Oracle Corporation
WEBCAST: In this webcast, discover an Oracle database and app consolidation platform that will help you achieve greater insights into your cost structure, where costs are and how they impact your profit, so you can avoid unnecessary expense and risk.
Posted: 12 Jun 2014 | Premiered: May 2, 2014

Oracle Corporation

Database as a Service (DBaaS): How to Create a Database Cloud Service
sponsored by Oracle and Intel®
WEBCAST: This webinar explains how transitioning to database-as-a-service will automate more processes, deliver services faster and lower risk and costs. Watch now to better understand the benefits of presenting and documenting IT services in a service catalog, how to create an effective business catalog to deliver DBaaS to consumers, and more.
Posted: 12 Jun 2014 | Premiered: Jun 5, 2014

Oracle and Intel®

Exposing the Unvarnished Truth About Database Storage
sponsored by Oracle and Intel®
WHITE PAPER: This paper examines storage obstacles that DBAs are dealing with today, and why workarounds that attempt to solve the problem only defer them and don't attack the root cause. View now to learn about Oracle's co-engineered combination of the database, OS, file system, and storage can conquer these database storage problems.
Posted: 11 Jun 2014 | Published: 31 Dec 2013

Oracle and Intel®
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DATABASES DEFINITION (continued): …  promotions. Manufacturers to keep track of supplies and product information. Wholesale and retail vendors to keep track of inventory. Hospitals and clinics to manage patient information. Retail stores to keep track of customer shopping habits.Advantages of using a DBOR to centralize customer data include: Tailoring services to individual users or subscribers. Targeting special promotions to customers most likely to respond. Optimizing customer services and technical support. Personalizing the customer-vendor relationship.In addition to customer-service applications, a DBOR can be used … 

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