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ALSO CALLED: Data Stores, Very Large Databases, Database Programs, Back-end Databases, Database Software
DEFINITION: A database of record (DBOR) is a repository for centralized storage of information about objects or people. This type of database is commonly maintained by businesses to store information about subscribers, clients or customers, facilitating optimal service-oriented management (SOM). Examples of DBOR applications include use by: Internet search engines or Web sites to track user behavior for targeted  … 
Definition continues below.
Databases Reports
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Simplifying Your Transition to Cloud Databases
sponsored by Oracle Corporation
EGUIDE: In this expert e-guide, explore the benefits and challenges to implementing cloud database software and services. Additionally, discover how Oracle Database 12c can simplify and improve your existing Oracle database consolidation process, leading to an easier scaling strategy.
Posted: 14 Nov 2014 | Published: 14 Nov 2014

Oracle Corporation

Unlock the Business Value of Archived Data with Cloudera and Hunk: Splunk Analytics for Hadoop
sponsored by Cloudera
WHITE PAPER: Find out how a flexible, scalable and secure data management solution can ensure effective business analytics, so you can make informed decisions from big data.
Posted: 13 Nov 2014 | Published: 13 Nov 2014

Cloudera

Oracle DB on Pure Storage: 8 Tips and Tricks
sponsored by Pure Storage
WHITE PAPER: Learn about the benefits flash storage can provide for Oracle databases.
Posted: 13 Nov 2014 | Published: 13 Nov 2014

Pure Storage

IBM FlashCopy Manager
sponsored by IBM
WHITE PAPER: Access this whitepaper to learn about a storage manager that delivers high levels of protection for key applications using integrated application aware snapshot backup and restore capabilities.
Posted: 11 Nov 2014 | Published: 31 Dec 2013

IBM

Accelerate Time to Big Data Value
sponsored by Cloudera
WHITE PAPER: Find out which industry-leading vendor's technologies can give you the ability to store, process and analyze your big data in a single location to drive completive advantage.
Posted: 11 Nov 2014 | Published: 11 Nov 2014

Cloudera

Benefits and features of a database designed for the cloud
sponsored by Oracle Corporation
EBOOK: View this in-depth e-book that dives deep into a database designed for the cloud, and highlights many features including database consolidation, database storage optimization, and defense-in-depth security. Learn how this innovative technology can help reduce costs and simplify database administration.
Posted: 10 Nov 2014 | Published: 10 Nov 2014

Oracle Corporation

Maximum Availability Architecture (MAA) Assessment Tool: Assess Your High Availability Readiness
sponsored by Oracle Corporation
ASSESSMENT TOOL: Use this assessment tool to learn about your service-level expectations, database architecture, and planned maintenance practices. You can quickly assess your organization's level of risk exposure, and also learn how to protect your business and grow your ROI.
Posted: 07 Nov 2014 | Published: 07 Nov 2014

Oracle Corporation

Oracle Database In-Memory Powering the Real-Time Enterprise
sponsored by Oracle Corporation
WHITE PAPER: Access this resource that describes key features and key benefits of Oracle Database In-Memory, which delivers leading-edge in-memory performance without the need to restrict functionality.
Posted: 07 Nov 2014 | Published: 07 Nov 2014

Oracle Corporation

Managing Many Databases as One: Pluggable Databases from Oracle
sponsored by Oracle Corporation
WHITE PAPER: In this IDC report, explore the challenges facing today's IT managers and DBAs in managing the rising numbers of databases while trying to control cost, reduce errors, and deliver more and better service to users in the form or responsiveness, flexibility, and agility.
Posted: 06 Nov 2014 | Published: 30 Nov 2013

Oracle Corporation

How do Apps Benefit from In-Memory Technology
sponsored by Oracle Corporation
VIDEO: Watch this short video to learn about database in-memory software that can deliver insights at the moment important decisions need to be made. Learn from business executives as they will discuss they benefits that can be seen from this transformative in-memory software.
Posted: 06 Nov 2014 | Premiered: 12 Jun 2014

Oracle Corporation

CIO Brief: Database as a Service Reaches New Heights of Efficiency
sponsored by Oracle Corporation
WHITE PAPER: In this informative CIO report, learn how to build a new class of in-house database-as-a-service (DBaaS) technologies that turn setting up and managing databases into a point-and-click affair.
Posted: 06 Nov 2014 | Published: 06 Nov 2014

Oracle Corporation

Pulte Group Consolidates and Benefits from Oracle Database
sponsored by Oracle Corporation
VIDEO: Watch this brief case study video to learn about the technology that Pulte Group, a leading US home builder and seller, harnessed to consolidate their databases and manage them as a cloud service.
Posted: 05 Nov 2014 | Premiered: 05 Nov 2014

Oracle Corporation

Zero Data Loss Recovery Appliance: Reinventing Database Protection
sponsored by Oracle Corporation
WEBCAST: View this informative webcast that dives deep into a recovery appliance that provides data protection for your always-on business. Learn about the unique benefits of this appliance, such as database protection as a service.
Posted: 05 Nov 2014 | Premiered: Nov 5, 2014

Oracle Corporation

DBAs: Control the Cloud
sponsored by Dell Software
WHITE PAPER: DBAs know that staying vital in their profession means working with, and in, the cloud. In this new white paper, see how DBAs can avoid "database isolation management," and how a broad perspective gives DBAs control over any database environment . Get this paper today.
Posted: 05 Nov 2014 | Published: 05 Nov 2014

Dell Software

Webcast: Maximize Database Performance
sponsored by Dell Software
WEBCAST: Are you facing the pressure of not investing enough in database performance? In this on-demand webcast, see how poor performance negatively impacts your business, and how you can maximize database performance RIGHT NOW. Watch this webcast today.
Posted: 04 Nov 2014 | Premiered: Jul 31, 2014

Dell Software

Oracle Database In-Memory Versus SAP HANA
sponsored by Oracle Corporation
WHITE PAPER: View this chart that compares the functionalities of Oracle database in-memory to SAP HANA, and aligns both solutions to specific business needs.
Posted: 04 Nov 2014 | Published: 30 Jun 2014

Oracle Corporation

What If You Could Innovate and Grow Without Taking A Big Risk?
sponsored by Red Hat
VIDEO: This video explains why leading organizations are turning to Linux to help modernize, standardize, and virtualize their infrastructure for huge gains in performance and management.
Posted: 17 Oct 2014 | Premiered: 23 May 2014

Red Hat

Cerner Boosts Performance and Stability of Mission-Critical Applications with Red Hat Enterprise Linux
sponsored by Red Hat
WHITE PAPER: Healthcare IT solutions provider Cerner Corporation has created the Cerner Millennium suite, the healthcare industry's first patient-centric integrated IT architecture. Read on to learn why Red Hat Enterprise Linux was chosen as the supporting platform for this system.
Posted: 08 Oct 2014 | Published: 08 Oct 2014

Red Hat

SQL Server Query Performance Tuning: 12- Step Program
sponsored by SolarWinds, Inc.
RESOURCE: Uncover the 12 steps to better SQL Server performance.
Posted: 03 Oct 2014 | Published: 03 Oct 2014

SolarWinds, Inc.

Big Data: What are DBAs doing to handle it?
sponsored by SolarWinds, Inc.
RESOURCE: This infographic provides statistics on how big data is affecting organizations today, and describes a way to improve database performance. Inside, learn about other organizations data investment plans over the next year, and what you need to do to help your organization thrive.
Posted: 03 Oct 2014 | Published: 03 Oct 2014

SolarWinds, Inc.

12 Steps to Optimal Oracle Query Performance Tuning
sponsored by SolarWinds, Inc.
RESOURCE: This brief infographic provides a 12-step program for your Oracle query performance tuning.
Posted: 03 Oct 2014 | Published: 03 Oct 2014

SolarWinds, Inc.

Database Performance: How Long do your End Users Wait?
sponsored by SolarWinds, Inc.
WHITE PAPER: This report describes response time analysis (RTA), an approach that enables DBAs to measure the time spent on query execution and, therefore, measure impact to end users. Learn more about the tools available to perform RTA so that you can monitor and manage database performance by focusing on its impact to end users.
Posted: 02 Oct 2014 | Published: 31 Dec 2013

SolarWinds, Inc.

Database Design Has Everything To Do With Performance
sponsored by SolarWinds, Inc.
EGUIDE: In this expert e-guide, discover the affects database performance tuning and data migration have on database performance. Additionally, learn how Oracle segment space management can alleviate the issue of slowed performance after deleting database rows.
Posted: 09 Oct 2014 | Published: 09 Oct 2014

SolarWinds, Inc.

Put Business Ahead of the Competition with SAP HANA
sponsored by SAP America, Inc.
EGUIDE: In this expert e-guide, discover what skills are needed to maximize the value of in-memory computing. Additionally, gain an outlook on the benefits SAP HANA databases hold for the future.
Posted: 06 Oct 2014 | Published: 06 Oct 2014

SAP America, Inc.

A Closer Look at Oracle Backup and Storage Strategies
sponsored by EMC Corporation
EGUIDE: In this e-guide, backup expert W. Curtis Preston, executive editor at TechTarget, discusses FAQs on the differences between Oracle backup strategies and which is right for you: user-managed backups, RMAN or import/export backups.
Posted: 02 Oct 2014 | Published: 02 Oct 2014

EMC Corporation
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DATABASES DEFINITION (continued): …  promotions. Manufacturers to keep track of supplies and product information. Wholesale and retail vendors to keep track of inventory. Hospitals and clinics to manage patient information. Retail stores to keep track of customer shopping habits.Advantages of using a DBOR to centralize customer data include: Tailoring services to individual users or subscribers. Targeting special promotions to customers most likely to respond. Optimizing customer services and technical support. Personalizing the customer-vendor relationship.In addition to customer-service applications, a DBOR can be used … 

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