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ALSO CALLED: Data Stores, Very Large Databases, Database Programs, Back-end Databases, Database Software
DEFINITION: A database of record (DBOR) is a repository for centralized storage of information about objects or people. This type of database is commonly maintained by businesses to store information about subscribers, clients or customers, facilitating optimal service-oriented management (SOM). Examples of DBOR applications include use by: Internet search engines or Web sites to track user behavior for targeted  … 
Definition continues below.
Databases Reports
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The Rise of the Renaissance Database Administrator
sponsored by Oracle Corporation
WHITE PAPER: Making the move to a digital enterprise is a search for leadership, and DBAs are perfect for this opportunity. Learn about new opportunities for DBAs to help facilitate a successful move into the digital realm. Plus, discover 5 key roles of the "renaissance DBA."
Posted: 28 Sep 2017 | Published: 28 Sep 2017

Oracle Corporation

Modern Oracle Converged Platform Underpins Screenvision Media's Content Delivery To Movie Theaters Nationwide
sponsored by Cintra
CASE STUDY: Discover how Screenvision Media simplified and enhanced its Oracle database deployment, and find out how they enabled 24/7 monitoring and proactive maintentence through Oracle Managed Services.
Posted: 27 Sep 2017 | Published: 27 Sep 2017

Cintra

How HCI Handles More Orders with Faster Response Times
sponsored by Dell EMC Intel (Xeon) ®
WHITE PAPER: By reading on, you'll learn how to use scalable hyperconverged infrastructure to sustain high levels of database work during growth, achieving near-linear scalability with high performance even when your workload is doubled. Examine this four-node HCI system in depth, here.
Posted: 27 Sep 2017 | Published: 31 Jul 2017

Dell EMC Intel (Xeon) ®

Empower Your Databases With Strong, Efficient, Scalable Performance
sponsored by Dell EMC Intel (Xeon) ®
PRODUCT LITERATURE: As business models shift toward a heavy online focus, databases become a more significant driver of business competition. This means the hardware you use to power your database is of vital importance. Access this white paper to learn how to set up your database hardware to optimize efficiency.
Posted: 27 Sep 2017 | Published: 30 Jun 2017

Dell EMC Intel (Xeon) ®

Skechers Leverages DBaaS to Deliver Seamless Omnichannel Customer Experiences
sponsored by IBM
CASE STUDY: Find out how Skechers used database-as-a-service (DBaaS) technology to help deliver seamless omnichannel customer experiences across web, in-store, and mobile mediums as well as accelerate data queries, analytics, and customer insights.
Posted: 27 Sep 2017 | Published: 27 Sep 2017

IBM

Oracle Database Appliance: Optimize Your Architecture
sponsored by Cintra
VIDEO: Watch this brief video to learn about an Oracle partner that can help you optimize the underlying architecture that supports your key Oracle apps and databases while reducing costs, complexity, and risk.
Posted: 26 Sep 2017 | Premiered: 25 Sep 2017

Cintra

Optimize Your Oracle Architecture
sponsored by Cintra
VIDEO: Watch this brief video to learn about Cintra, an experienced partner in optimizing and monitoring the underlying architecture that supports key Oracle databases, apps, and systems.
Posted: 26 Sep 2017 | Premiered: 25 Sep 2017

Cintra

How Oracle Exadata Is Supporting 24-Hour Global Recruitment At SThree
sponsored by Cintra
CASE STUDY: Find out how SThree, an international recruitment and staffing agency, selected a partner to complement its in-hosue database services team, make it easier to meet their SLA requirements, enable 24-hour support for critical databases, and more.
Posted: 26 Sep 2017 | Published: 31 Dec 2016

Cintra

What's Changing with Oracle Database Releases
sponsored by Pure Storage
EGUIDE: As Oracle changes its database release cycle to yearly updates with new version numbering, Oracle users will get faster access to new features – but does that come with a downside? Find out for yourself inside.
Posted: 21 Sep 2017 | Published: 20 Sep 2017

Pure Storage

Ten Reasons to do an Oracle Database Upgrade
sponsored by Pure Storage
EGUIDE: If everything your Oracle DB runs fine, an Oracle database upgrade risks breaking things, application vendors may not support an updated version of Oracle in their software, or database upgrades are too time-consuming. But this isn't always the case. Learn 10 reasons why you should consider doing an Oracle database upgrade.
Posted: 21 Sep 2017 | Published: 20 Sep 2017

Pure Storage

4 Opportunities To Speed Up Your SQL Queries
sponsored by Periscope Data
WHITE PAPER: Slow SQL DB queries can keep you from efficiently surfacing and acting on insights. This could be delaying better business outcomes, as well as your professional advancement. Discover 4 main opportunities that can help to speed up analyses.
Posted: 18 Sep 2017 | Published: 18 Sep 2017


The Modern Data Storage Platform for Oracle Analytics
sponsored by Pure Storage
WHITE PAPER: Inside, discover an all-flash file-and object based storage system designed specifically to handle big data and data warehouse workloads housed in your Oracle databases.
Posted: 15 Sep 2017 | Published: 15 Sep 2017

Pure Storage

Why Database-as-a Service (DBaaS)?
sponsored by IBM
WHITE PAPER: Unlike Do-It-Yourself (DIY) databases, DBaaS solutions like IBM's Cloudant provide specific levels of data layer performance and up time. The managed DBaaS capability can help reduce guesswork, overhead costs, and the risk of service delivery failure for you and your projects.
Posted: 15 Sep 2017 | Published: 15 Sep 2017

IBM

RunKeeper Shapes Up with DBaaS for Superior User Experiences
sponsored by IBM
CASE STUDY: Find out how RunKeeper, a fitness startup, sifted through a variety of NoSQL databases and implemented a scalable DBaaS so that they could minimize time spent on database maintenance and maximize their focus on delivering better user experiences.
Posted: 14 Sep 2017 | Published: 31 Dec 2016

IBM

4 App Deployment Disasters Every Business Should Know About
sponsored by IBM
WHITE PAPER: Mobile and IoT app development emphasize generating and using data – but your power to do more with data relies heavily on your database. Explore 4 common app deployment disasters so that you can learn how to optimize your database and simplify critical development projects.
Posted: 13 Sep 2017 | Published: 30 Apr 2016

IBM

Delivering True Hybrid Cloud
sponsored by Stratoscale
WHITE PAPER: Inside, discover an AWS compatible service capable of integrating with any data center, truly unifying on and off-prem environments.
Posted: 13 Sep 2017 | Published: 13 Sep 2017

Stratoscale

Open Platform for Database-as-a-Service
sponsored by EOH IBM
WHITE PAPER: Open source database-as-a-service (DBaaS) has a lot to offer organizations looking to modernize their traditional database models. Access this white paper to learn about the architecture of an open source DBaaS and how it impacts every aspect of the organization from CIOs and CTOs to DevOps.
Posted: 31 Aug 2017 | Published: 31 May 2017

EOH IBM

Handle Transaction Workloads and Data Mart Loads with All-flash
sponsored by Dell EMC
WHITE PAPER: In this resource, learn about three hands-on tests that were conducted to compare the capabilities of two all-flash arrays during these database-intensive tasks like OLTP and data mart loading. Read on to see how one AFA maintained a compression ratio of 3.2-to-1, loaded files into a data mart up to 22% faster, and more.
Posted: 30 Aug 2017 | Published: 30 Aug 2017

Dell EMC

Your IoT Reference Architecture for Hadoop
sponsored by StreamSets
WHITE PAPER: The IoT generates a large amount of data that can be used to provide real-time or historic insights into sensor measurements. But the design and operating environment of these devices presents a unique set of challenges for ingesting data into big data systems. Learn how to use StreamSets Data Collector to move IoT sensor data into Hadoop.
Posted: 30 Aug 2017 | Published: 01 May 2016

StreamSets

Conquering Dataflow Chaos with Data Operations
sponsored by StreamSets
WHITE PAPER: In today's data-driven world, the combination of big data and fast data requires a completely new mindset, one focused on "data operations". Learn about the technology and market shifts that have increased both the importance and difficulty of continuously delivering high-quality data to serve modern applications.
Posted: 30 Aug 2017 | Published: 30 Aug 2017

StreamSets

5 SAP HANA Implementation Tips CIOs Should Know
sponsored by SNP America, Inc.
EGUIDE: In this e-guide, Jawad Akhtar – long-time SAP expert in everything from SCM to products like HANA and Hybris – explores how to make your SAP HANA implementation successful. Uncover 5 tips to light your way towards a smooth, seamless SAP HANA adoption.
Posted: 29 Aug 2017 | Published: 22 Aug 2017

SNP America, Inc.

12 Best Practices for Modern Data Ingestion
sponsored by StreamSets
WHITE PAPER: Before big data and fast data, the challenge of data movement was simple: move fields from static DBs to a home in a data warehouse. But modern data is so dynamic, an entirely new set of challenges has arisen. Uncover 12 best practices for managing the performance of data movement as a system, and eliciting the maximum value from your data.
Posted: 29 Aug 2017 | Published: 29 Aug 2017

StreamSets

Understanding the User Interface in Toad Edge
sponsored by Quest
WEBCAST: Watch this brief technical video to learn how to get started with Toad Edge, a flexible open source toolset for MySQL development, and familiarize yourself with its UI.
Posted: 28 Aug 2017 | Premiered: May 3, 2017

Quest

Installing and Getting Started with Connections in Toad Edge
sponsored by Quest
WEBCAST: Watch this brief technical video to learn how to install and get started with Toad Edge, a flexible open source toolset for MySQL development compatible with both Windows and Mac OS.
Posted: 25 Aug 2017 | Premiered: May 3, 2017

Quest

Simplify Database Development for MySQL Environments
sponsored by Quest
WHITE PAPER: Discover the potential benefits open-source database management systems (OSDBMS) platforms offer to developers and DBAs, from cost efficiency to greater flexibility, and learn about one particular open source database development toolset and how it helps to simplify MySQL development.
Posted: 25 Aug 2017 | Published: 25 Aug 2017

Quest
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DATABASES DEFINITION (continued): …  promotions. Manufacturers to keep track of supplies and product information. Wholesale and retail vendors to keep track of inventory. Hospitals and clinics to manage patient information. Retail stores to keep track of customer shopping habits.Advantages of using a DBOR to centralize customer data include: Tailoring services to individual users or subscribers. Targeting special promotions to customers most likely to respond. Optimizing customer services and technical support. Personalizing the customer-vendor relationship.In addition to customer-service applications, a DBOR can be used … 

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