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Databases
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ALSO CALLED: Data Stores, Very Large Databases, Database Programs, Back-end Databases, and Database Software
DEFINITION: A database of record (DBOR) is a repository for centralized storage of information about objects or people. This type of database is commonly maintained by businesses to store information about subscribers, clients or customers, facilitating optimal service-oriented management
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Definition continues below.
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Posted: 30 Jul 2008 | Published: 30 Jul 2008
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Posted: 21 Jul 2008 | Published: 21 Jul 2008
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DATABASES DEFINITION (continued): … (SOM). Examples of DBOR applications include use by: - Internet search engines or Web sites to track user behavior for targeted promotions.
- Manufacturers to keep track of supplies and product information.
- Wholesale and retail vendors to keep track of inventory.
- Hospitals and clinics to manage patient information.
- Retail stores to keep track of customer shopping habits.
Advantages of using a DBOR to centralize customer …
Databases definition sponsored by SearchCRM.com, powered by WhatIs.com an online computer dictionary
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