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ALSO CALLED: Data Stores, Very Large Databases, Database Programs, Back-end Databases, Database Software
DEFINITION: A database of record (DBOR) is a repository for centralized storage of information about objects or people. This type of database is commonly maintained by businesses to store information about subscribers, clients or customers, facilitating optimal service-oriented management (SOM). Examples of DBOR applications include use by: Internet search engines or Web sites to track user behavior for targeted  … 
Definition continues below.
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What If You Could Innovate and Grow Without Taking A Big Risk?
sponsored by Red Hat
VIDEO: This video explains why leading organizations are turning to Linux to help modernize, standardize, and virtualize their infrastructure for huge gains in performance and management.
Posted: 17 Oct 2014 | Premiered: 23 May 2014

Red Hat

Actian Video - Interview with Sean Anderson
sponsored by Rackspace
VIDEO: View this brief video to learn about new offerings from a managed cloud provider based around the Apache Hadoop technology. Additionally, see how two IT organizations collaborated to create an SQL relational database management system designed for high performance in analytical database applications.
Posted: 25 Sep 2014 | Premiered: 29 Oct 2013

Rackspace

Database Archiving as a Key to Holistic IT Cost Savings
sponsored by Hewlett-Packard Company
WEBCAST: Access this webcast co-presented with Gartner for best practices for application retirement, application optimization and information governance.
Posted: 20 Sep 2014 | Premiered: Dec 31, 2013

Hewlett-Packard Company

How Appboy's Marketing Automation for Apps Platform grew 40X on the ObjectRocket MongoDB platform
sponsored by Rackspace
VIDEO: In this on-demand video, learn how Appboy has grown over 40x since mid-2013 by using Database-as-a-Service: from sharding a single MongoDB replica set, to building separate clusters, to becoming a multi-tenant application by isolating Appboy's users on their own MongoDB databases.
Posted: 18 Sep 2014 | Premiered: 25 Jun 2014

Rackspace

Keynote presentation from MongoDB World
sponsored by Rackspace
VIDEO: Join Kenny Gorman, Founder of ObjectRocket by Rackspace, in this video from MongoDB World as he demonstrates how MongoDB users can use a one-click, automated compaction tool to effectively eliminate the need for what can be a difficult and time consuming manual database maintenance process.
Posted: 17 Sep 2014 | Premiered: 25 Jun 2014

Rackspace

Using Cloud Big Data with Rackspace Cloud Files
sponsored by Rackspace
WEBCAST: View this in-depth webcast to get an overview of a reference architecture for Apache Hadoop-ready infrastructure, and learn about key drivers and use cases for when a virtual Hadoop makes sense.
Posted: 16 Sep 2014 | Premiered: Nov 7, 2013

Rackspace

IBM DB2 with BLU Acceleration for Linux, UNIX, and Windows
sponsored by IBM
PRODUCT DEMO: IBM® DB2® for Linux®, UNIX® and Windows® is a next generation that combines always-on transactional processing with analytics at breakthrough speed in order to simplify the IT landscape to deliver better performance with fewer resources. Download this trial version and get a glimpse of the solution's many new and enhanced features.
Posted: 12 Sep 2014 | Premiered: 12 Sep 2014

IBM

Big Ideas, Big Tech: Oracle and Cloud Computing
sponsored by EMC Corporation
VIDEO: This video explains the steps involved with moving from a physical to a virtual infrastructure and how organizations can start delivering IT-as-a-Service with centralized management and monitoring.
Posted: 11 Sep 2014 | Premiered: 11 Sep 2014

EMC Corporation

Dealing with Network Latency Issues and the Impact on SQL Server Performance
sponsored by Idera
WEBCAST: Find out how to resolve the problems memory, disk, processor and network presents for SQL Servers due to data growth.
Posted: 23 Jul 2014 | Premiered: Jul 23, 2014

Idera

How to Capture Who Did What in Your SQL Server Databases
sponsored by Idera
WEBCAST: Gain a better understanding of your SQL Server Database options and when you should be using them.
Posted: 23 Jul 2014 | Premiered: Jul 23, 2014

Idera

SQL Diagnostic Manager – Download a Free Trial
sponsored by Idera
SOFTWARE DOWNLOAD: Uncover all the ins-and-outs of a 24/7 SQL performance monitoring, alerting and diagnostic tool – and gain access to a free trial.
Posted: 21 Jul 2014 | Premiered: 21 Jul 2014

Idera

The Power of Oracle SuperCluster and In-Memory Applications
sponsored by Oracle Corporation
WEBCAST: In this webcast, discover an Oracle database and app consolidation platform that will help you achieve greater insights into your cost structure, where costs are and how they impact your profit, so you can avoid unnecessary expense and risk.
Posted: 12 Jun 2014 | Premiered: May 2, 2014

Oracle Corporation

Oracle Unveils High-End Server for Mission-Critical Application
sponsored by Oracle Corporation
WEBCAST: This webcast introduces Oracle's big memory machine. This high-end enterprise class server delivers in-memory processing, high performance, and increased security with mission-critical reliability, availability and serviceability.
Posted: 12 Jun 2014 | Premiered: Oct 14, 2013

Oracle Corporation

Database as a Service (DBaaS): How to Create a Database Cloud Service
sponsored by Oracle and Intel®
WEBCAST: This webinar explains how transitioning to database-as-a-service will automate more processes, deliver services faster and lower risk and costs. Watch now to better understand the benefits of presenting and documenting IT services in a service catalog, how to create an effective business catalog to deliver DBaaS to consumers, and more.
Posted: 12 Jun 2014 | Premiered: Jun 5, 2014

Oracle and Intel®

The Database Trifecta:  Simplified Management, Less Capacity, Better Performance
sponsored by Oracle and Intel®
WEBCAST: This webcast unveils the combination of hybrid columnar compression in Oracle databases. View now to learn the speed at which this technology runs database queries, and how it can help your data warehouses and data protection efforts.
Posted: 09 Jun 2014 | Premiered: Dec 31, 2013

Oracle and Intel®

Security University: Database Security Issues
sponsored by SearchSecurity.com
VIRTUAL ENVIRONMENT: The start of many data security issues is, of course, the database. Here's a look at currently predominant types of database security vulnerabilities and how best to monitor database access to detect potential security incidents.
Posted: 10 Jun 2013 | Premiered: 10 Jun 2013

SearchSecurity.com

Business Information University Classroom: Meeting the Need for Data Warehousing Speed
sponsored by SearchBusinessAnalytics
VIRTUAL ENVIRONMENT: In this classroom, data warehouse managers and other IT professionals will find advice and insight on how to build high-performance data warehousing systems.
Posted: 14 Feb 2013 | Premiered: 12 Feb 2013

SearchBusinessAnalytics

Power and Simplicity: IBM DB2 10.5 with BLU Acceleration Optimized for Power Systems
sponsored by IBM
WEBCAST: Tune in to this fascinating webcast, in which Paul Zikopoulos and Chris Eaton talk about DB2 with BLU Acceleration, chip-level register tweaks, optimization of data pipelines, and SIMD processing for DB2 10.5 on Power. Discover how to de-stress your database and find out why DB2 has been the top performing system for power since 2005.
Posted: 30 Dec 2013 | Premiered: Oct 29, 2013

IBM

Large-scale Analytics with SAP
sponsored by SAP America, Inc.
VIDEO: In this video, find out how you can remove the constraints associated with traditional approaches to analytics and data warehousing -- with a powerful analytics grid that grows to meet your changing business needs. Watch now for an overview of this technology including capabilities, use cases, and benefits.
Posted: 17 Oct 2013 | Premiered: 17 Oct 2013

SAP America, Inc.

Manage Your Data Better with SAP HANA
sponsored by SAP America, Inc.
VIDEO: In this video, learn how SAP HANA, a next-generation data management platform, can manage transactional and analytics data in the same database, simplifying your IT environment and giving you real-time access to data.
Posted: 16 Oct 2013 | Premiered: 14 May 2012

SAP America, Inc.

SAP HANA 101: What You Need to Know
sponsored by SAP America, Inc.
VIDEO: Even though you may have heard a lot of buzz about SAP HANA, you may still be unsure of what it is exactly. Fortunately, this helpful video offers a simplified, easy-to-understand explanation of SAP HANA and its uses. Watch now to learn what SAP HANA can do for your data management efforts.
Posted: 16 Oct 2013 | Premiered: 16 Nov 2011

SAP America, Inc.

Analyze Your Data with IBM Cognos Enterprise
sponsored by IBM
WEBCAST: This webcast offers a creative, yet comprehensive approach to help understand business analytics and how to use them to their potential.
Posted: 15 Oct 2013 | Premiered: Oct 15, 2013

IBM

SAP Applications Run Faster on Oracle Engineered Systems
sponsored by Oracle Corporation UK Ltd
WEBCAST: Many IT professionals today are turning to Oracle Engineered Systems in order to run their SAP applications. Find out why. Access this in-depth webcast to learn what running Oracle Engineered Systems for SAP applications can mean for your business.
Posted: 01 Jul 2013 | Premiered: Jul 1, 2013

Oracle Corporation UK Ltd

Oracle Exadata - What Extreme Performance Means For Your Business
sponsored by Oracle Corporation
WEBCAST: Watch this webcast to learn how Oracle Exadata provides extreme performance for both data warehousing and online transaction processing applications (OLTP) by making workloads faster, easier to manage, and less expensive.
Posted: 24 Jul 2012 | Premiered: Jul 23, 2012

Oracle Corporation

Enterprise Data Integration for Heterogeneous Environments
sponsored by Oracle Corporation
WEBCAST: Did you know that by utilizing a single data integration platform that you can support heterogeneous systems across your enterprise, while cutting operational costs and improving data quality? Watch this webcast to learn how the Oracle Data Integration and Big Data platforms provide all of your infrastructure components in a single unit.
Posted: 23 Jul 2012 | Premiered: Jul 23, 2012

Oracle Corporation
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DATABASES DEFINITION (continued): …  promotions. Manufacturers to keep track of supplies and product information. Wholesale and retail vendors to keep track of inventory. Hospitals and clinics to manage patient information. Retail stores to keep track of customer shopping habits.Advantages of using a DBOR to centralize customer data include: Tailoring services to individual users or subscribers. Targeting special promotions to customers most likely to respond. Optimizing customer services and technical support. Personalizing the customer-vendor relationship.In addition to customer-service applications, a DBOR can be used … 

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