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IT Marketing Reports
 
How Digital Branding Drives B2B Demand
sponsored by TechTarget
WHITE PAPER: In today's hyper-competitive B2B marketplace, branding is more important than ever to break through the logjam of vendors and information competing for your customers' attention. In this white paper, explore research findings and learn how hundreds of B2B tech companies drove new leads and increased consideration by 25%+.
Posted: 17 Apr 2019 | Published: 17 Apr 2019

TechTarget

How the Right Content & Delivery Strategies Double Demand Gen ROI
sponsored by TechTarget
PRESENTATION: Exactly what happens when you integrate your brand investment with demand gen activities? This presentation from TechTarget, HG Data and Bedrock Data details the results of the research and helps you learn how to benchmark against the industry averages for conversion rates at different layers of the funnel.
Posted: 19 Nov 2018 | Published: 31 Oct 2017

TechTarget

Cisco: Breaking the Mold for Channel Marketing with Data-Driven Marketing Services
sponsored by TechTarget
CASE STUDY: Inside, find out specifically how Cisco used TechTarget's Priority Engine Active Prospects solution to better enable their channel partners with real insight at the account and contact level to arm their sales teams with the resources and confidence to prioritize the right opportunities.
Posted: 26 Nov 2018 | Published: 26 Nov 2018

TechTarget

Miami Heat Delivers Real-time Personalized Digital Experiences with a Headless CMS
sponsored by Contentstack
CASE STUDY: The Miami HEAT may by NBA champions, but their CMS certainly wasn't a winner. To see how Contentshack helped these 3-time NBA champions captivate audiences both on and off the court, read the full case study below.
Posted: 26 Mar 2019 | Published: 26 Mar 2019

Contentstack

What an Actual Marketing Transformation Really Looks Like
sponsored by TechTarget
CASE STUDY: Download this TechTarget case study to learn how TIBCO achieved true marketing transformation through the use of TechTarget marketing technology.
Posted: 17 Jun 2019 | Published: 17 Jun 2019

TechTarget

Moneyball: Using Advanced Account Insights for Effective ABM Activation
sponsored by TechTarget
RESOURCE: In this e-book, you'll learn how to use real purchase intent insight to supercharge your ABM program. Read on to learn more.
Posted: 26 Nov 2018 | Published: 31 Aug 2017

TechTarget

The Anatomy of a Preference Center
sponsored by Akamai Technologies
WHITE PAPER: What is enterprise preference management (EPM), and how can it help deliver better customer experiences? In this white paper, learn how an EPM platform can help give consumers control of their customer engagement and experiences, and explore how preference management can help solve the longstanding privacy-personalization paradox.
Posted: 08 May 2019 | Published: 20 Dec 2018

Akamai Technologies

How to Build, Operate and Run Your Stack to Win in Your Industry
sponsored by TechTarget
CASE STUDY: In this case study, explore how TechTarget's account-based marketing tools helped Fuze increase visibility, drive operational efficiency, and improve monthly recurring revenue by 35%.
Posted: 21 May 2019 | Published: 21 May 2019

TechTarget

MSP Marketing: Learn the Fishing and Farming Methods
sponsored by SolarWinds, Inc.
EGUIDE: This e-guide recaps the MSP 2 marketing tactics, fishing and farming, that Angela Leavitt explored at the MSPWorld conference.
Posted: 26 Jul 2017 | Published: 20 Jul 2017

SolarWinds, Inc.

IoT Revamps Field Services & Customer Engagement
sponsored by Microsoft
EGUIDE: Including insights from Andrew Leigh (VP of Alliances at Jitterbit) and Scott Amyx (CEO of Amyx+), this expert guide explores how field services can be supercharged with an integrated IoT strategy, and how the IoT enhances customer engagement for brands and marketers.
Posted: 16 Oct 2017 | Published: 16 Oct 2017

Microsoft
 

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