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Content Marketing Essentials: Reach Customers Without Breaking Budgets
sponsored by Marketo
WHITE PAPER: This white paper considers 7 content marketing essentials to deliver quality messages without destroying your budget. Access to now see what your enterprise can do to spike lead generation with the right marketing message.
Posted: 28 Jan 2015 | Published: 28 Jan 2015

Marketo

Analyst Webinar: Open Source BPM Hits the Mark for Delivering New Class of Process Apps
sponsored by Red Hat
WEBCAST: In this Forrester Research, Inc. webcast, learn how to overcome challenges that modern app developers face, and learn why savvy development teams are considering open source BPM as an alternative to hand-coding and as a viable way to overcome these issues.
Posted: 06 Oct 2014 | Premiered: Oct 6, 2014

Red Hat

ROI analysis: JBoss Enterprise BRMS Compared to Drools, the JBoss Community Project
sponsored by Red Hat
WHITE PAPER: Drools, a business rules management system (BRMS) created by members of the JBoss developer community, offers the innovation you need for early stage projects or proof-of-concepts. But when it comes to mission-critical applications, don't you want the assurance of SLA-based support, patches, and updates?
Posted: 12 May 2014 | Published: 31 Dec 2012

Red Hat

How to start, refine and improve your social media business strategy
sponsored by ComputerWeekly.com
BOOK: This extract from Adam Gray's  book, Brilliant Social Media will help your organisation get started with social media, then refine and improve your strategy to get real business results.
Posted: 22 Apr 2014 | Published: 22 Apr 2014

ComputerWeekly.com

Enhance Customer Engagement and Innovation With the Cloud
sponsored by IBM
WHITE PAPER: Access this white paper to learn how marketers can improve their overall strategy by using the cloud to create relevant customer experiences and accelerate results.
Posted: 19 Jan 2015 | Published: 01 Sep 2014

IBM

Delivering Flexiblity and Control in Insurance Operations
sponsored by Progress
WHITE PAPER: A typical insurance organization has over 300 unique business processes, with up to 900 unique activities. As many as 70% of those activities involve decisions. Your organization is making thousands of these decisions a day, in core business processes like policy underwriting and claims processing.
Posted: 30 Jan 2015 | Published: 31 Jul 2014

Progress

Aberdeen Group - Maximizing Customer Lifetime Value with Predictive Analytics for Marketing
sponsored by IBM
WHITE PAPER: Consult the following research brief from Aberdeen Group to learn how sales and marketing professionals are using predictive analytics to maximize customer lifetime value. Read on to uncover the best practices they are using, the technology to consider, and more.
Posted: 29 Jan 2015 | Published: 29 Jan 2015

IBM

Harnessing Business-Led IT
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE: CIOs should treat business-led IT ("Shadow IT") as another, often better, way to achieve the core goals of Corporate IT, this report from CEB argues
Posted: 22 Aug 2014 | Published: 22 Aug 2014

ComputerWeekly.com

Cincinnati Zoo Transforms Customer Experience and Boosts Profits
sponsored by Avnet
WHITE PAPER: Find out how business analytics helped the Cincinnati Zoo improve their customer experience.
Posted: 16 Dec 2014 | Published: 31 Mar 2012

Avnet

5 Ways Marketing Automation Can Optimize & Grow Your Business
sponsored by Act On
WHITE PAPER: Many marketing teams are touting the benefits of a marketing automation platform. But many CEOs and other executives are still wondering, "What's the urgency? Is marketing automation really worth the investment?" Find out the answers to those questions in this informative white paper.
Posted: 14 Apr 2014 | Published: 14 Apr 2014

Act On
 
 
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