How to Build a Strong Business Case for Your Supply Chain Technology Investment
sponsored by GIB
WHITE PAPER:
Download this guide which provides 9 ways for you to evaluate and pitch the benefits of a potential supply chain tech investment to your decision stakeholders.
Posted: 22 Nov 2019 | Published: 22 Nov 2019
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RPA and Low-Code BPA: An omnichannel approach to process transformation
sponsored by Mendix
WHITE PAPER:
More businesses are recognizing the benefits and operational advantages of low-code development and businesses process automation in IT. Download this whitepaper to take advantage of the 3 RPA methods included.
Posted: 14 Nov 2019 | Published: 14 Nov 2019
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Thinking Differently About Data and Reporting
sponsored by TechTarget
RESOURCE:
How can your organization exceed ABM expectations? View this infographic with insight from over 200 organizations to learn what separates successful ABM practitioners from the rest of the pack, and discover how thinking differently about data and reporting can improve your ABM success rate.
Posted: 09 Sep 2019 | Published: 09 Sep 2019
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Is There a Silver Bullet for B2B Marketing Data?; Real Advantages Companies Are Gaining Right Now
sponsored by TechTarget
EBOOK:
How does your organization plan on keeping up with changing buyer behaviors? In this e-book, learn how a customer-driven lifecycle can help bridge the gap between past and present buyer behaviors, and explore how TechTarget can help you keep up with these revolutionary changes.
Posted: 10 Apr 2019 | Published: 10 Apr 2019
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The SiriusDecisions Intent Data Framework
sponsored by TechTarget
RESEARCH CONTENT:
It's no surprise that when B2B marketers and sellers have limited knowledge about the interests and intentions of buyers, they often make decisions based on information that's visible to them (e.g. First Party Intent Data). Read on for more information.
Posted: 30 Nov 2018 | Published: 30 Nov 2018
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An Introduction to ABM Scoring
sponsored by TechTarget
WHITE PAPER:
Download this white paper to examine common models and insight on what qualification criteria to focus on in determining your own ideal approach to ABM scoring.
Posted: 19 Jul 2019 | Published: 19 Jul 2019
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Delivering on a Full Funnel Strategy for High-Velocity Sales and Marketing
sponsored by TechTarget
CASE STUDY:
Download this case study to learn how partnering with TechTarget allowed Turbonomic to deliver on a full funnel strategy for high-velocity sales and marketing, and examine the impact of TechTarget's Priority Engine platform on Turbonomic's brand performance.
Posted: 11 Apr 2019 | Published: 11 Apr 2019
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The Lines Between Marketing and IT Are Blurring (And That's a Good Thing)
sponsored by Contentstack
RESOURCE:
In this article, explore how martech has continued to evolve and influence marketing departments around the globe. Discover how the blurring of marketing and IT lines has influenced the rise of martech, and learn how a Contentstack headless CMS can help unburden marketing and IT teams alike.
Posted: 17 Sep 2019 | Published: 19 May 2019
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The last mile to the individual customer: Sales and marketing software trends
sponsored by ComputerWeekly.com
EGUIDE:
From this e-guide you will learn about such developments in sales and marketing enterprise software in 2018, with a view to 2019 – from Computer Weekly and from our specialist US TechTarget site SearchCRM.
Posted: 21 Dec 2018 | Published: 21 Dec 2018
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The Definitive Guide to Marketing Metrics and Analytics
sponsored by Marketo
ESSENTIAL GUIDE:
Marketing metrics and analytics – done right – can be a strategic enabler of trust, greater budget, and increased business impact. Find out the answers to your key questions related to marketing metrics and analytics in this definitive guide.
Posted: 20 Nov 2019 | Published: 20 Nov 2019
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