Partnering Programs

WHITE PAPER: For many insurance and financial service firms, the global pandemic required a shift towards increased automation. In this guide, learn what an accelerated digital transformation means for your organization and why now is the best time to take this step.

Posted: 19 Nov 2020 | Published: 19 Nov 2020

WEBCAST: Featuring Forrester Principal Analyst Malachi Threadgill and moderated by John Steinert, CMO TechTarget, this interactive webinar explores how companies can deliver better on increased revenue by overcoming some basic – and yet critical – barriers to addressing actual customer needs. Watch now to learn more.

Posted: 30 Nov 2020 | Premiered: Nov 30, 2020

RESEARCH CONTENT: View this case study to learn about the business value of Adobe Experience Manager Sites (AEM Sites), and decide if AEM Sites is right for your organization's engagement goals.

Posted: 13 Sep 2019 | Published: 28 Feb 2018

EBOOK: Whether you're a CMO or a demand gen specialist, all B2B marketers share the same problem: inbound funnels don't collect enough real demand. Download this e-guide to learn how better insights on available demand in a market allows you to convert more active accounts and prospects, improving ROI.

Posted: 01 Jul 2019 | Published: 31 Dec 2018

EBOOK: Download this eBook to explore real-world examples of how Marketing, Sales and Customer Success leaders are using intent monitoring to align their teams and maximize opportunity capture across the entire revenue lifecycle.

Posted: 15 May 2020 | Published: 15 May 2020

WEBCAST: Operatix is an international expert at creating meetings and opportunities for great tech companies. Watch this video to see why Operatix uses Priority Engine™ from TechTarget to boost meeting acceptance and opportunity yields, reduce no-shows and increase their ROI.

Posted: 08 Apr 2020 | Premiered: Apr 8, 2020

WHITE PAPER: Open this white paper to learn how to keep up with trends in marketing communication and demand generation to continue moving buyers through your sales funnel.

Posted: 19 Nov 2019 | Published: 19 Nov 2019

WHITE PAPER: Even before the COVID-19 pandemic, more and more companies were making their events virtual. But now, virtual events are even more critical to organizations in a time of social distancing and restricted travel. In this white paper, explore everything you need to know to plan and execute a virtual event.

Posted: 21 Aug 2020 | Published: 21 Aug 2020

WHITE PAPER: Open this white paper to gain a clear understanding of the differences between personalization and customization, and how you can get started better implementing each in your organization.

Posted: 06 May 2020 | Published: 06 May 2020

EBOOK: Marketers know that their very tools and strategies have to change in the era of inbound marketing. In this expert handbook, learn about tools necessary for a successful marketing software strategy, what to buy, and how to think about those software purchases in the context of your existing infrastructure and operations.

Posted: 22 Feb 2017 | Published: 15 Feb 2017