Consensual Fax: Strategies for Happy Customers and FCC Compliance
sponsored by FaxBack, Inc.
WHITE PAPER:
Provides a brief introduction to the July 2003 updated FCC regulations regarding fax and discusses tools to help companies fax responsibly.
Posted: 18 Sep 2003 | Published: 01 May 2004
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Marketing analytics, big data and ethics
sponsored by ComputerWeekly.com
EGUIDE:
In this e-guide, we discuss the how important respecting the data privacy of customers and prospective customers is for companies trying to make a profit. For commercial organisations, finding this ethical balance between making money from data and safeguarding the privacy of personal data is more important than ever thanks to the EU's GDPR.
Posted: 03 Apr 2018 | Published: 03 Apr 2018
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Moving From Leads to Buying Groups in One Easy Step
sponsored by TechTarget
WHITE PAPER:
In B2B organizations, shifting the focus from individual leads in the demand process to buying groups and demand units represents a major change. Download this white paper to learn how to leverage the teleservices team as the first step in an incremental evolution from individual leads to buying groups.
Posted: 06 May 2020 | Published: 06 May 2020
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Document Your Ideal Customer Profile (ICP)
sponsored by TechTarget
WHITE PAPER:
Open this white paper to learn how to keep up with trends in marketing communication and demand generation to continue moving buyers through your sales funnel.
Posted: 19 Nov 2019 | Published: 19 Nov 2019
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Case Study: How supercomputing is transforming experimental science
sponsored by ComputerWeekly.com
EGUIDE:
NERSC lead data scientist Debbie Bard talks about how large-scale data analytics using super computers is making new types of science possible
Posted: 03 Jul 2020 | Published: 03 Jul 2020
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The Ultimate Guide to Marketing AI
sponsored by Dataiku
EBOOK:
Check out this comprehensive guide, complete with unique reading paths based on your profile and needs, to discover how AI is changing the landscape of marketing by allowing greater access to insight across organizations, increasing data accuracy and speed, and boosting efficiency.
Posted: 02 Mar 2021 | Published: 02 Mar 2021
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2021 APAC Media Consumption: Digital research preferences
sponsored by ComputerWeekly.com
INFOGRAPHIC:
In this infographic, we show the results of our 2021 Media Consumption Survey. Find out why localization of content is important to users and what type of content works best in each buying stage.
Posted: 14 Dec 2021 | Published: 14 Dec 2021
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Is There a Silver Bullet for B2B Marketing Data?; Real Advantages Companies Are Gaining Right Now
sponsored by TechTarget
EBOOK:
How does your organization plan on keeping up with changing buyer behaviors? In this e-book, learn how a customer-driven lifecycle can help bridge the gap between past and present buyer behaviors, and explore how TechTarget can help you keep up with these revolutionary changes.
Posted: 10 Apr 2019 | Published: 10 Apr 2019
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BPM-Led Strategies for App Modernization and Robotic Process Automation
sponsored by HelpSystems
EGUIDE:
In this e-guide, expert consultant Tom Nolle explores how organizations can leverage BPM to modernize legacy apps effectively. Discover how workflows, APIs, and microservices fit into this framework and your modernization implementation. Plus, learn how BPM will support robotic process automation for the evolving world of IoT and mobile.
Posted: 27 Feb 2017 | Published: 22 Feb 2017
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Thinking Strategically About ABM
sponsored by TechTarget and Marketo
TRANSCRIPT:
Industry leaders TechTarget and Marketo outline the most common challenges of Account-Based Marketing (ABM) strategies and a set of practical practices for 2017.
Posted: 29 Mar 2017 | Published: 29 Mar 2017
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