Profiling ABM Success: New Research for Benchmarking and Roadmapping Your Own ABM Journey
sponsored by TechTarget
RESEARCH CONTENT:
As account-based marketing (ABM) evolves, so too do the ways leading organizations implement it. In this research report, learn about successful B2B ABM practitioner experiences, successes, and struggles. Glean insight into ABM strategies, and explore the profile of a successful ABM program.
Posted: 18 Apr 2019 | Published: 18 Apr 2019
|
|
|
Transforming Marketing Campaigns into Dynamic Visual Experiences
sponsored by Cloudinary
RESOURCE:
In this article, discover the value of dynamic visual experiences. Explore the challenges of dynamic outreach, and learn how digital asset management (DAM) can help marketers optimize their digital experiences and streamline marketing workflows.
Posted: 13 May 2019 | Published: 04 Mar 2019
|
|
|
Avoiding False Declines
sponsored by Riskified
WHITE PAPER:
In this guide, learn how your business can approve better e-commerce orders, and put in place better tracking for ongoing improvement in order-decision accuracy.
Posted: 14 Mar 2019 | Published: 14 Mar 2019
|
|
|
Enhance Omnichannel Customer Experience with a Single, Trusted View of Data
sponsored by Informatica
RESEARCH CONTENT:
In this white paper, explore how MDM can help enhance customer experiences across your entire organization, and discover why companies using MDM have an 80% higher omnichannel satisfaction rating than those who don't.
Posted: 10 May 2019 | Published: 31 Dec 2018
|
|
|
Market Intelligence Report; NVMe Storage for Marketers
sponsored by TechTarget
WHITE PAPER:
In this white paper, discover how NVMe storage vendors can expand their business opportunities with TechTarget. Explore purchase-intent insights from the NVMe storage market, and decide if TechTarget is right for your organization's marketing goals.
Posted: 09 Apr 2019 | Published: 09 Apr 2019
|
|
|
Marketing Artificial Intelligence for Dummies
sponsored by Dataiku
WHITE PAPER:
As things currently stand, marketing teams must use data to continuously innovate and disrupt their business. This means introducing transparency and democratization to empower everyone throughout the enterprise and the marketing team to draw and use data insights on their own—read this white paper to learn how.
Posted: 17 Jun 2019 | Published: 31 Dec 2018
|
|
|
The SiriusDecisions Intent Data Framework
sponsored by TechTarget
RESEARCH CONTENT:
It's no surprise that when B2B marketers and sellers have limited knowledge about the interests and intentions of buyers, they often make decisions based on information that's visible to them (e.g. First Party Intent Data). Read on for more information.
Posted: 30 Nov 2018 | Published: 30 Nov 2018
|
|
|
Accelerating Time-to-Value: Fast-Growing Reduxio Implements Priority Engine to Power Pipeline Contribution
sponsored by TechTarget
WHITE PAPER:
Download this white paper to learn how implementing Priority Engine impacted the business success of sales and marketing teams at Reduxio.
Posted: 16 Nov 2018 | Published: 16 Nov 2018
|
|
|
How to Choose the Best CRM System & Strategy
sponsored by SugarCRM
EGUIDE:
Download this expert guide to explore a Q&A with Drew Whitcomb, Business Development Manager of SaaS consultancy Lunar, and learn about the dos and don'ts for choosing a CRM system, whether you're licensing one for the first time or migrating to a new system.
Posted: 07 Jun 2019 | Published: 07 Jun 2019
|
|
|
Simple Data-Driven Strategies for Successful Account-Based Marketing
sponsored by TechTarget
EBOOK:
Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
Posted: 09 May 2019 | Published: 09 May 2019
|
|
|
|
|
|
