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WHITE PAPER: Whether your goal on the web is to inform, sell, entertain, or persuade, your site needs to meet the expectations of today's Internet users. Rich web pages, rapid fire communications, huge software downloads, and an expanding universe of digital media require a new approach to content delivery. Read this paper to see what Limelight has to offer.

Posted: 06 Mar 2009 | Published: 06 Mar 2009

RESEARCH CONTENT: Despite the increasing interest in and use of marketing automation software in recent years, there has been a surprising lack of research around how and why marketers are using these platforms—until now. Read this report for results of a massive 2019 marketers survey surrounding popular marketing automation tech and how it's being utilized.

Posted: 01 Jul 2019 | Published: 31 Dec 2018

RESOURCE: How can your organization exceed ABM expectations? View this infographic with insight from over 200 organizations to learn what separates successful ABM practitioners from the rest of the pack, and discover how thinking differently about data and reporting can improve your ABM success rate.

Posted: 09 Sep 2019 | Published: 09 Sep 2019

EZINE: In this week's Computer Weekly, experts advise on how IT and marketing chiefs can work together to deliver a high-quality customer experience. We examine how supercomputers are transforming science by processing large-scale data analytics. And we look at a key ethical aspect of AI – how to explain the decisions an AI makes. Read the issue now.

Posted: 15 Mar 2019 | Published: 15 Mar 2019

WHITE PAPER: Cloud contact centers can improve the customer experience and cut costs, so what's stopping you? In this white paper, gain expert insight necessary in overcoming the 3 common challenges of moving to a cloud contact center, and learn how to get started.

Posted: 16 Jan 2019 | Published: 16 Jan 2019

RESOURCE: View this infographic to discover the critical success factors for ABM. Learn how aligning your sales and marketing teams can drastically improve your ABM success rate, and discover why 82% of successful ABM teams have modified their targeting inside accounts.

Posted: 05 Sep 2019 | Published: 05 Sep 2019

VIDEO: Just because you're a startup doesn't mean you can't beat your larger competitors to critical sales opportunities that can level the playing field in the long-term. Watch this video to learn how Priority Engine can help you move faster than your competition by focusing on the opportunities you know you can win.

Posted: 15 Aug 2019 | Premiered: 15 Aug 2019

RESOURCE CENTER: Automated emailing can work well for lead generation—but, imagine a more adaptive strategy that learns what time your recipients are most likely to open and engage with an email. View these resources to get a better understanding of adaptive email technology, and 7 steps to setting up your next lead nurture campaign.

Posted: 08 Jul 2019 | Published: 31 Jan 2019

WHITE PAPER: Marketing automation is a tremendously powerful tool that can transform and improve the impact of your marketing efforts when leveraged to its fullest potential. Read this e-book for best practices in marketing automation—using Act-On as an example—and how to get the most from this highly beneficial technology.

Posted: 01 Jul 2019 | Published: 31 Dec 2018

RESEARCH CONTENT: In this Total Economic Impact study from Forrester, explore how Adobe Experience Cloud can help transform your organization into an experience-driven business. Review the potential ROI of Adobe Experience Cloud for your organization, and discover the key challenges, benefits, and costs of an Adobe Experience Cloud investment.

Posted: 13 Sep 2019 | Published: 31 Dec 2018