Campaign Software White Papers

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10 Ways You Can Improve Web App Performance
sponsored by SOASTA, Inc
WHITE PAPER: This resource counts down 10 issues that development and testing teams should consider in order to derive maximum performance from their Web applications.
Posted: 06 Jan 2014 | Published: 31 Dec 2013

SOASTA, Inc

10 tips to integrate mobile and social marketing
sponsored by IBM
WHITE PAPER: In this white paper, get 10 tips to help break through the silos and integrate social and mobile marketing with traditional channels.
Posted: 18 Feb 2014 | Published: 30 Nov 2013

IBM

How TCO Benefits Make Cloud Computing a No-Brainer for Many SMBs and Mid-Market Enterprises
sponsored by NetSuite
WHITE PAPER: This resource analyzes the economic benefits of cloud computing in the ERP and CRM space, and details how embracing the cloud can be a competitive differentiator for SMBs.
Posted: 14 Feb 2014 | Published: 28 Feb 2013

NetSuite

HP Server Automation Virtual Appliance
sponsored by Hewlett Packard Enterprise
WHITE PAPER: Read this exclusive white paper to find out the key features of HP's latest server automation software.
Posted: 27 Feb 2014 | Published: 31 May 2013

Hewlett Packard Enterprise

Mobile Load Testing Challenges
sponsored by Neotys
WHITE PAPER: Developers have seen an increase in the number of mobile projects; however, their load testing tactics have not adapted to facilitate the new popularity. This whitepaper discusses seven key steps to successfully testing and analyzing your organization's mobile load capabilities.
Posted: 11 Aug 2014 | Published: 31 Dec 2011

Neotys

3 Funnel Points for Successful Lead Management
sponsored by Harte Hanks
WHITE PAPER: Access this whitepaper to discover the 3 main funnel points for a successful sales strategy. Read on to find out how to calculate your campaign for success, and how to measure your call center metrics appropriately.
Posted: 01 Dec 2014 | Published: 01 Dec 2014

Harte Hanks

Information-Driven Apps: The Evolution of the Dashboard
sponsored by MicroStrategy
WHITE PAPER: The following white paper explores a dashboard engine that allows organizations to create exception information-driven applications in a code-free, replicable, and maintainable manner. Read on to learn more.
Posted: 17 Jun 2014 | Published: 17 Jun 2014

MicroStrategy

5 Ways Marketing Automation Can Optimize & Grow Your Business
sponsored by Act-On Software
WHITE PAPER: Many marketing teams are touting the benefits of a marketing automation platform. But many CEOs and other executives are still wondering, "What's the urgency? Is marketing automation really worth the investment?" Find out the answers to those questions in this informative white paper.
Posted: 14 Apr 2014 | Published: 14 Apr 2014

Act-On Software

Choose the Service Desk Delivery Model that Makes Sense
sponsored by Pangea Systems
WHITE PAPER: This white paper discusses three delivery models, including the benefits and considerations you must take when choosing the right model for your business.
Posted: 20 Jun 2014 | Published: 31 Dec 2012

Pangea Systems

Trust in Cyberspace
sponsored by (ISC)2 UK Ltd
WHITE PAPER: In this white paper, unveil a list of characteristics that define trusted software, which is critical to ensuring its quality and reliability as a secure product.
Posted: 26 Feb 2014 | Published: 26 Feb 2014

(ISC)2 UK Ltd