Campaign Software

WHITE PAPER: Download this 57-page e-book which covers the entire state of software security with data covering identifying new trends, the biggest security questions to address, and 3 key takeaways.

Posted: 28 Oct 2019 | Published: 28 Oct 2019

RESEARCH CONTENT: As account-based marketing (ABM) evolves, so too do the ways leading organizations implement it. In this research report, learn about successful B2B ABM practitioner experiences, successes, and struggles. Glean insight into ABM strategies, and explore the profile of a successful ABM program.

Posted: 18 Apr 2019 | Published: 18 Apr 2019

WHITE PAPER: The sales proposal you deliver to a potential customer defines their first impression of your company—so, how do you ensure that your best foot is put forward to deliver an effective, intelligent proposal that ensures a long-term partnership and drives revenue? Read this white paper to find out.

Posted: 01 Nov 2019 | Published: 01 Nov 2019

WHITE PAPER: Digital transformation has placed pressure on enterprises to adapt to retain competitive advantage, but application transformation can be cumbersome. Download this short whitepaper for the 3 ways an environment-as-a-service can elevate your application transformation process to meet customer experience standards.

Posted: 24 Jul 2019 | Published: 24 Jul 2019

WHITE PAPER: In this white paper, explore how ecommerce businesses can streamline their business processes with an order management system (OMS). Uncover 4 reasons your ecommerce organization should consider an OMS, and review your software options with SFG.

Posted: 16 Aug 2019 | Published: 16 Aug 2019

WHITE PAPER: In this white paper, learn how to build a successful ABM foundation with data-driven account selection and modeling. Explore 4 signs your company is failing with ABM account selection, and discover how to match your account selection with active demand in your market.

Posted: 05 Jun 2019 | Published: 05 Jun 2019

WHITE PAPER: Inside, learn about the top 5 business factors for a successful ecommerce enterprise. Learn how to improve the state of your online retail organization with expert advice from SFG, and see what your organization could be doing to streamline your ecommerce operations.

Posted: 16 Aug 2019 | Published: 16 Aug 2019

EZINE: In this week's Computer Weekly, as the Information Commissioner calls on police forces to slow down the introduction of facial recognition, we examine the issues. We look at what the use of DevOps methods means for storage strategy. And we talk to Microsoft's global cyber security chief. Read the issue now.

Posted: 15 Nov 2019 | Published: 19 Nov 2019

RESOURCE: View this infographic to discover the critical success factors for ABM. Learn how aligning your sales and marketing teams can drastically improve your ABM success rate, and discover why 82% of successful ABM teams have modified their targeting inside accounts.

Posted: 05 Sep 2019 | Published: 05 Sep 2019

EBOOK: With this 3-part ebook, discover how purchase intent data can help your organization gain a competitive advantage in your specific markets. Learn how to evaluate practical applications of B2B purchase intent data for marketing, sales, and ABM. And explore how intent data can help your organization capture more demand, accelerate sales, and more.

Posted: 22 Aug 2019 | Published: 22 Aug 2019