Interactive Marketing eBook: It’s all about the Journey
sponsored by SearchCRM
EBOOK:
No matter where you are on your journey to Interactive Marketing, you can get there with the right marketing software solutions. When you achieve effective, efficient, measurable marketing that creates meaningful dialogue, you ensure increased lifetime customer value. This eBook reveals just some of the important steps along the journey.
Posted: 06 May 2011 | Published: 06 May 2011
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Big data: Lessons from the leaders
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE:
This research from the Economist Intelligence Unit assess how far companies have progressed in their use of big data and examines how they can turn it to business advantage.
Posted: 14 Sep 2012 | Published: 14 Sep 2012
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Oneupweb Case Studies
sponsored by Oneupweb
CASE STUDY:
The case studies featured in this document showcase several Oneupweb client success stories. Read how these companies significantly improved their integrated online marketing campaigns-including natural search optimization, paid search marketin campaigns.
Posted: 06 Apr 2007 | Published: 01 Sep 2006
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Predict Return on Your Natural & Paid Search Marketing Campaigns: A Calculator for ROI Measurement
sponsored by Oneupweb
WHITE PAPER:
Read this white paper to gain insight on how to maximize performance of your online campaigns, calculate ROI, and communicate search engine benefits.
Posted: 06 Apr 2007 | Published: 01 Sep 2006
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ROI, Budgets Prevent Companies' Embrace of Social Media Analytics
sponsored by IBM
EGUIDE:
Many companies are still avoiding implementing social media analytics, despite the renowned benefits it can provide a business. This expert e-guide describes some of the main reasons that companies are hesitant to start a social media analytics endeavor.
Posted: 15 Mar 2013 | Published: 15 Mar 2013
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Managing the Challenges of Email Marketing
sponsored by Unica Corporation - An IBM Company
WHITE PAPER:
The ideal email marketing technology solution provides the best of both worlds: timely data access to develop segmented and personalized content, plus offloading the responsibility for managing the delivery infrastructure, and ensuring deliverability. This brief paper explores the brains and beauty of successful email marketing.
Posted: 06 May 2011 | Published: 06 May 2011
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Roadmap for Effective Performance Monitoring at a Reduced Cost
sponsored by Neustar®
WHITE PAPER:
This document provides a roadmap for web delivery teams to reduce operational expenditures, and shows how to improve the effectiveness of critical information required for decision-making for Internet services.
Posted: 11 Feb 2010 | Published: 11 Feb 2010
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Convergence of Sales and Marketing
sponsored by Neolane Inc.
WHITE PAPER:
This report explores the integration of marketing and sales technologies (CRM, marketing automation, email marketing, web analytics, etc.).
Posted: 14 Oct 2008 | Published: 14 Oct 2008
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Can you deliver the content the mobile user demands?
sponsored by Limelight Networks, Inc.
WHITE PAPER:
The following white paper explores the current content delivery challenges facing businesses today, but with a focus on delivering video to mobile devices. Also learn about a technology consideration that can provide your users with a superior digital experience without putting more pressure on available resources.
Posted: 18 Apr 2014 | Published: 18 Apr 2014
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NetAcuity: The Industry Standard for IP Intelligence Technology
sponsored by Digital Element
PRODUCT OVERVIEW:
NetAcuity IP Intelligence provides the most comprehensive set of IP data available for targeted online advertising, content localization, geographic rights management, local search optimization, local ad serving, and enhanced analytics.
Posted: 31 Jan 2008 | Published: 29 Jan 2008
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