EGUIDE:
In B2B, when you market and sell to organizations, you will likely be working with members of a buying committee both directly and “behind the scenes.” Download this expert guide to explore the 3 categories of people that commonly make up buying teams, and learn how to design a strategy that can address their differing expectations.
PRESENTATION TRANSCRIPT:
Complexity in business integration can be a serious impairment to any SMB, or even large company, in today's economy. Read this Presentation Transcript of the “Simplifying Business Integration” webcast to learn how to properly manage business integration with the right strategies.
PRODUCT LITERATURE:
This report provides a value framework that can help companies validate if on-demand solutions are right for their B2B collaboration needs.
WEBCAST:
Listen to this webinar and learn how to grab a peek at your competitors marketing results. It also discusses lead growth, form completion rate, email performance metrics, channels, and best practices.
WHITE PAPER:
This white paper will explain what to look for in a complete integration platform and how to use BI technology in conjunction with BAM tools to achieve zero information latency and self-correcting processes.
EZINE:
In this week's Computer Weekly, we find out how Network Rail is ensuring train safety in the face of extreme weather thanks to advanced data analytics. Our latest buyer's guide examines the latest trends in storage technology. And we talk to the Ministry of Defence's first ever chief data officer. Read the issue now.
WHITE PAPER:
Business Leaders are finding that focusing on skills, rather than jobs or degrees, strengthens your workforce with modern data and insights. This paper presents four ways that a skills-powered approach can supercharge employee growth and development.
EZINE:
In this week's Computer Weekly, we reveal the technologies that IT buyers are spending their money on this year. The European CIO at PepsiCo explains how to make digital transformation go with a pop. And we look at the growing importance of cloud-to-cloud backup for data protection and resilience. Read the issue now.
EZINE:
In this week's Computer Weekly, our latest buyer's guide looks at secure coding and examines the challenges of securing your software supply chain. Cyber law enforcement leaders are calling on firms to end the secrecy around ransomware attacks. And we find out how facial recognition technology is being adopted by retailers. Read the issue now.
LANDING PAGE:
Business stakeholders, IT professionals, data scientists, and end users continue to weigh the benefits, use cases, and best practices of generative AI (GenAI) against concerns with AI ethics and hallucinations. TechTarget's Enterprise Strategy Group aims to cut through this distracting noise, in our just-launched 2024 Generative AI Pulse Study.