Ad Measurement White Papers

(View All Report Types)
Total cost of ownership: How much are you really spending to host your ad server?
sponsored by OpenX
WHITE PAPER: OpenX has calculated all the 'hidden' costs of hosting your own ad server. Read this white paper and understand the full range of costs such as technical infrastructure, soft-costs such as staff time, and risks associated with self-hosting.
Posted: 23 Feb 2011 | Published: 23 Feb 2011

OpenX

Connected Customer Centricity - MS perspective on the Retail Industry
sponsored by Microsoft India
WHITE PAPER: This resource reveals how your organization can develop successful customer-centric strategies and deliver superior customer value.
Posted: 19 Dec 2013 | Published: 31 Jan 2012

Microsoft India

Mitigating the Risks of Outsourcing
sponsored by Hewlett Packard Enterprise
WHITE PAPER: When opting for an outsourcing program, CIOs should check the reliability, financial stability and reputation of service providers, advices Shailesh Joshi, head of corporate IT at Godrej Industries. Get further outsourcing insights in this resource.
Posted: 06 Nov 2013 | Published: 06 Nov 2013

Hewlett Packard Enterprise

Optimize the business value of your SAP implementation
sponsored by IBM
WHITE PAPER: Most SAP processes today are non-differentiating. To outpace competition, you must differentiate through process innovation. Access this white paper today to learn more about how to enhance the visibility and agility of SAP processes using innovative BPM software and, in turn, optimize the business value of your SAP implementation.
Posted: 13 Nov 2013 | Published: 31 Jan 2013

IBM

Data Monetization Strategies: Make and Save Money With Data and Analytics
sponsored by Information Builders
WHITE PAPER: Are you sitting on your data with no plan? Do you know how to capitalize on information you already have? This whitepaper dives into the world of profiting from data. Access now to discover 4 essential steps to getting started, as well as challenges to overcome and a discussion on the importance of data integrity.
Posted: 26 Oct 2015 | Published: 26 Oct 2015

Information Builders

Personalized Marketing and Web Analytics
sponsored by IBM
WHITE PAPER: In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.
Posted: 01 Mar 2014 | Published: 28 Feb 2013

IBM

IT Transformation Consulting Services: Align your technology direction
sponsored by Hewlett Packard Enterprise
WHITE PAPER: This brief resource introduces an IT transformation consulting service as a means of achieving effective, value-driven change. Read on now to learn how you can ensure business and IT alignment, spur business growth, and more.
Posted: 09 Oct 2013 | Published: 31 May 2012

Hewlett Packard Enterprise

From Fear to Fortune: Lessons from Leveraging the Cloud
sponsored by NetSuite
WHITE PAPER: This resource describes the lessons that real-world organizations have learned from their journey to the cloud, and explores how the cloud can cure common business pain points.
Posted: 12 Feb 2014 | Published: 31 Dec 2013

NetSuite

Why You Should Automate Processing of Vendor Invoices
sponsored by Esker Inc.
WHITE PAPER: In this paper, discover the results that Esker research found indicating that accounts payable automation can typically save organizations 40 to 60 percent of operational and administrative AP costs. Also explore the abundant benefits that automated processing of vendor invoices can help business like yours achieve.
Posted: 10 Jul 2013 | Published: 10 Jul 2013

Esker Inc.

Best Practicies for Cloud Faxing with SAP Applications
sponsored by Esker Inc.
WHITE PAPER: In this white paper, learn how cloud faxing addresses inefficiency of fax machines, hidden costs of fax servers, and the functional limitations of basic outsourced fax services.
Posted: 10 Jul 2013 | Published: 10 Jul 2013

Esker Inc.