Advancing Your Digital Marketing Strategy with Webtrends Analytics
sponsored by WebTrends
WHITE PAPER:
In the age of social media, web analytics can help you harness data from a variety of channels to construct and implement an effective, integrated marketing strategy. Check out this helpful white paper to learn how you can advance your digital marketing strategy, grow brand loyalty and build revenue through the use of analytics.
Posted: 18 Apr 2013 | Published: 18 Apr 2013
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How to ensure web and app performance by addressing the front end
sponsored by Limelight Networks, Inc.
WHITE PAPER:
The following white paper explores what companies need to do to ensure the performance of web and mobile applications. Uncover how front end acceleration can help achieve the desired speed, which technologies make this goal a reality, and how to apply the front end acceleration to 3 key areas.
Posted: 11 Apr 2014 | Published: 11 Apr 2014
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The Multi-Channel Marketing Chasm
sponsored by e-Spirit AG
BROCHURE:
Access the following infographic to uncover 5 tips that can help you close the social marketing gap. Learn how to identify your biggest gaps, why technology needs to be connected to business goals and more.
Posted: 25 Mar 2014 | Published: 25 Mar 2014
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Bricks-and-mortar electronics giant Media-Saturn Group cements success with e-commerce sites powered by IBM WebSphere Commerce and FirstSpirit
sponsored by e-Spirit AG
CASE STUDY:
Access the following case study to reveal the integrated CMS that Media-Saturn Group used to triple their online sales in just one year. Get a firsthand look at how this technology helped them significantly reduce content creation time, engineer multilingual sites, and more.
Posted: 20 Feb 2014 | Published: 20 Feb 2014
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Choose a Branding Agency: 5 Social Media Questions You Need to Ask
sponsored by Oracle Corporation
WHITE PAPER:
The following white paper details 5 key questions to ask when choosing a branding agency. Learn how to read the answers that they give you in order to make an accurate assessment on the agency at hand.
Posted: 13 Nov 2013 | Published: 13 Nov 2013
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Growing Market Share in a Highly Competitive Financial Services Industry
sponsored by Keynote Systems
WHITE PAPER:
Financial services organizations strive to retain existing customers and attract new ones, many are introducing new, enhanced services over the Web. Ensure you are providing the best possible experience by focusing your SLM processes on the end user.
Posted: 23 Jan 2005 | Published: 01 Jan 2004
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Five Questions to Ask When Evaluating Web Data Extraction Options
sponsored by Connotate
WHITE PAPER:
Consult this white paper to discover 5 important questions to consider when choosing a Web data extraction solution. Also discover various vendors how they compare to each other.
Posted: 22 Nov 2013 | Published: 22 Nov 2013
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Creating an Effective Content Analytics Strategy
sponsored by IBM
EGUIDE:
This expert guide focuses on how to get started with a successful web content analytics strategy, and explores how a major East Coast city's police department took advantage of effective content and text analytics to fight crime. Learn more about tagging content for measurement, tools for content analysis, and more.
Posted: 23 Jan 2014 | Published: 23 Jan 2014
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Web Analytics for a Digital World: Tips and Tricks for an Effective Strategy
sponsored by Infobright, Inc.
PRESENTATION TRANSCRIPT:
The need for effective Web analytics has never been greater -- yet most organizations are analyzing variables that simply don't mean anything, such as number of page views or time on site. This transcript provides insight on why these methods fall short and introduces a two-tiered approach that provides users with more insightful reports.
Posted: 19 Sep 2012 | Published: 01 Sep 2012
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Personalized Marketing and Web Analytics
sponsored by IBM
WHITE PAPER:
In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.
Posted: 01 Mar 2014 | Published: 28 Feb 2013
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