Ad Clicks

WHITE PAPER: What makes Account-Based Marketing (ABM) an effective, yet difficult, strategy is its dependence on strong alignment and collaboration between Sales and Marketing, as well as other stakeholders. Download this e-book to learn what steps your company can take to establish organizational alignment for ABM.

Posted: 20 Jan 2020 | Published: 20 Jan 2020

WHITE PAPER: When sales and marketing talk about lead generation, tensions often arise. While disagreements are normal, there are important steps you can take to prevent them from undermining what you’ll need to continuously improve. Find out what those steps are – and how to successfully take them – in this expert e-book.

Posted: 12 Dec 2019 | Published: 12 Dec 2019

EBOOK: Is your current demand gen framework helping you capture as much demand as you can from the current market? Download “3 Big Ideas for Capturing More Demand from Your Market,” to learn how to uncover more demand by gaining access to and growing influence in your market.

Posted: 29 Apr 2020 | Published: 29 Apr 2020

WHITE PAPER: Download this white paper to examine common models and insight on what qualification criteria to focus on in determining your own ideal approach to ABM scoring.

Posted: 19 Jul 2019 | Published: 19 Jul 2019

WHITE PAPER: Read this white paper to learn how Esker is infusing their RPA tools with AI technology, allowing automated tasks to become more efficient as time goes on—freeing employees from yet another annoying maintenance task.

Posted: 24 Sep 2020 | Published: 24 Sep 2020

EGUIDE: Download this exclusive guide to learn about a new method of lead scoring that uses automation to more accurately gauge where a customer is in the buyer lifecycle.

Posted: 10 Jan 2020 | Published: 10 Jan 2020

EBOOK: More than half of B2B buyers will end sales calls if reps don’t know enough about their companies. That’s why it’s so important to have a solid plan for nurturing third-party leads. Download this eBook for tips on how you can use email marketing to nurture third-party leads.

Posted: 07 May 2020 | Published: 07 May 2020

DATA SHEET: TechTarget has surveyed 730 IT professionals in Europe on their media consumption habits. Check out the key results on this infographic.

Posted: 08 Jun 2017 | Published: 08 Jun 2017

EGUIDE: Creating an engaging and unified multichannel customer experience is a top priority, but many companies find themselves scrambling to adapt. In this expert e-guide, discover how to generate key customer insights in real-time and learn about 4 ways to create personalized experiences.

Posted: 28 Mar 2017 | Published: 21 Mar 2017

EGUIDE: Companies that want to grow often focus on the wrong tactics in their sales management strategy. This can not only lead to missed opportunities, but also to a waning sales culture. In this expert e-guide, discover 4 myths about sales management strategy and 5 tactics that will help you strengthen your sales culture.

Posted: 27 Feb 2017 | Published: 27 Feb 2017