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ANALYST REPORT: Download this Forrester Wave report for Enterprise Marketing Software Suites to explore the features to look for when choosing your next EMSS, and find out why Adobe, SAS and Salesforce were named as leaders for this market.

Posted: 11 Dec 2019 | Published: 11 Dec 2019

VIDEO: View this video to learn how global communications and collaboration company, Fuze, used TechTarget's Priority Engine to dramatically scale demand with active accounts in their market and effectively engage and convert prospects into actionable leads.

Posted: 02 Oct 2019 | Premiered: 02 Oct 2019

DATA SHEET: With SAP creating a 2025 deadline for ECC6 maintenance, customers have been forced to begin planning for the end date – whether that means finding alternatives now or riding out current SAP licenses. Download this data sheet which delivers 5 critical takeaways on how SAP market customers are planning for this change.

Posted: 07 Nov 2019 | Published: 07 Nov 2019

EZINE: The channel is helping customers to digitally transform their businesses to keep up with trends and plan for the future

Posted: 23 Aug 2019 | Published: 06 Sep 2019

EZINE: In this week's Computer Weekly, experts advise on how IT and marketing chiefs can work together to deliver a high-quality customer experience. We examine how supercomputers are transforming science by processing large-scale data analytics. And we look at a key ethical aspect of AI – how to explain the decisions an AI makes. Read the issue now.

Posted: 15 Mar 2019 | Published: 15 Mar 2019

EBOOK: Whether you're a CMO or a demand gen specialist, all B2B marketers share the same problem: inbound funnels don't collect enough real demand. Download this e-guide to learn how better insights on available demand in a market allows you to convert more active accounts and prospects, improving ROI.

Posted: 01 Jul 2019 | Published: 31 Dec 2018

RESOURCE: In this article, explore 6 reasons why customer experience management (CEM) should take precedence in your enterprise marketing strategy. Discover how a great CX adds value to your brand, and uncover how CEM makes powerful enterprise marketing affordable and attainable.

Posted: 18 Sep 2019 | Published: 12 Jun 2019

CASE STUDY: Download this case study to learn how partnering with TechTarget allowed Turbonomic to deliver on a full funnel strategy for high-velocity sales and marketing, and examine the impact of TechTarget's Priority Engine platform on Turbonomic's brand performance.

Posted: 11 Apr 2019 | Published: 11 Apr 2019

CASE STUDY: Despite the retail bankruptcy trend, the largest department store in America leveraged an automation platform to cut down 1,500 labor hours and save $500,000 in less than a year. Download this AI case study to see the 5 business outcomes of this AI platform implementation.

Posted: 08 Nov 2019 | Published: 08 Nov 2019

RESOURCE: Now that CX is appearing everywhere, it might be time to expand on the old concept of CRM. Inside our member-exclusive guide, How to Enhance the Customer Journey with CX Management, find out why embracing and crafting a seamless CX is essential for business success. To claim your free download, share your insight in our CRM questionnaire today.

Posted: 30 Apr 2019 | Published: 30 Apr 2019