Referrals (Marketing)

BOOK: Software engineers are transforming the daily lives of hundreds of millions of people for good and for ill, writes Jonathan Harris.

Posted: 18 Jan 2013 | Published: 18 Jan 2013

WHITE PAPER: With 72% of banking users accessing services and products through mobile platforms, an overwhelming 67% found their experiences unsatisfactory due to poor interfaces and functionality. Download this digital guide to review 3 types of applications financial services need to enhance their product, service, and end-user experience.

Posted: 12 Nov 2019 | Published: 12 Nov 2019

WHITE PAPER: Making customer experience the heart of your business requires in-depth digital transformation—old marketing tools, data-gathering systems, and outdated technology simply won’t cut it. That’s where marketing automation comes in. Download this white paper to explore 6 ways marketing automation helps prove value and drive success.

Posted: 14 Apr 2020 | Published: 14 Apr 2020

RESOURCE: When implemented correctly, self-service tools can help companies vastly improve the customer experience. But when done poorly they can lead to frustration and irreparable damage to the brand. So, what can you do to ensure self-service success? Find out in our guide, which you can download after a brief survey.

Posted: 22 Apr 2020 | Published: 04 May 2020

WHITE PAPER: With the digitization of factories, a wide volume of data has become available, which creates new opportunities for enterprises to efficiently monitor and repair assets. Use this industrial IoT white paper, which explores the financial impacts of applying insights from operational IIoT data to physical maintenance processes.

Posted: 10 Dec 2019 | Published: 10 Dec 2019

WHITE PAPER: Open this white paper to learn how to map content to your buyers’ buyer journeys to get them the information they need, and sales made.

Posted: 18 Nov 2019 | Published: 18 Nov 2019

EBOOK: In this e-book, discover how AppNeta surpassed their lead expectations by re-envisioning their existing demand generation strategy with TechTarget Priority Engine. Review Priority Engine product features and benefits, and decide if Priority Engine is right for your organization.

Posted: 11 Sep 2019 | Published: 11 Sep 2019

VIDEO: Just because you're a startup doesn't mean you can't beat your larger competitors to critical sales opportunities that can level the playing field in the long-term. Watch this video to learn how Priority Engine can help you move faster than your competition by focusing on the opportunities you know you can win.

Posted: 15 Aug 2019 | Premiered: 15 Aug 2019

WHITE PAPER: Running a contest is about more than giving out a prize; it’s a way to understand your audience on a deeper level and learn valuable information that—in turn—can help you improve marketing efforts in the future. Download this white paper for 6 strategies you can use to design more effective contests.

Posted: 05 Feb 2020 | Published: 05 Feb 2020

EGUIDE: 90% of C-suite buyers say brand is influential in shortlisting the buying process—and there’s good reason why. Download this guide to explore the impacts brand awareness and advertising can have on demand generation, and learn how you can establish accurate KPIs to track activity.

Posted: 20 Jan 2020 | Published: 20 Jan 2020