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ALSO CALLED: Data Stores, Very Large Databases, Database Programs, Back-end Databases, Database Software
DEFINITION: A database of record (DBOR) is a repository for centralized storage of information about objects or people. This type of database is commonly maintained by businesses to store information about subscribers, clients or customers, facilitating optimal service-oriented management (SOM). Examples of DBOR applications include use by: Internet search engines or Web sites to track user behavior for targeted  … 
Definition continues below.
Databases Reports
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Help Your Database Run at Top Speed, Not Out of Gas
sponsored by TechTarget
RESOURCE: In-memory processing, big data applications and NoSQL technologies are pushing traditional database systems to the limit. To make it today, they need to run at top speed. Access our exclusive guide, Help Your Database Run at Top Speed, Not Out of Gas, and learn how to boost your performance management planning.
Posted: 03 May 2017 | Published: 05 Oct 2015

TechTarget

Mitigating data quality complexities in your analytical database
sponsored by TechTarget
RESOURCE: Inconsistencies in your data can disrupt your strategic business moves, prevent you from planning for the future, and limit your ability to prescribe swift actions across your organization. Download this new e-guide and uncover 13 common data quality management problems and gain expert advice on how to mitigate them for optimal DB performance.
Posted: 03 May 2017 | Published: 21 Feb 2014

TechTarget

Aerospike Database: Powering Business Moments with Real-Time Insight
sponsored by Aerospike
VIDEO: Watch this brief video to learn how to generate key insights for real-time decision-making and revitalize your database systems by rethinking both operational and analytical data architectures.
Posted: 21 Apr 2017 | Premiered: 12 Apr 2017


How Transactional Analytics is Enabling Digital Payments Transformation
sponsored by Aerospike
WHITE PAPER: Learn how transactional analytics can help you keep up with the rapid changes wrought on eCommerce by technologies like mobile payment apps and non-banking payment service providers (FinTech). Discover how to leverage a database with a hybrid memory architecture and machine learning to transform digital payments.
Posted: 20 Apr 2017 | Published: 20 Apr 2017


Jargon buster guide to GDPR
sponsored by ComputerWeekly.com
EGUIDE: In this guide, we provide the 10 most important things you need to know about GDPR, and a jargon-buster explanation for some of the key terminology.
Posted: 31 Mar 2017 | Published: 31 Mar 2017

ComputerWeekly.com

Empowering IT to Transform and Take Advantage of Database Technologies
sponsored by IBM
WHITE PAPER: Big data and analytics, cloud, and mobile are empowering business users to accomplish more than ever before. But in many organizations, IT is struggling to keep up. Discover how companies can reduce database maintenance spending to allocate more funding toward innovation.
Posted: 27 Mar 2017 | Published: 27 Mar 2017

IBM

IDC on Digital Transformation: Run Your DB on the Right Infrastructure
sponsored by IBM
WHITE PAPER: This white paper discusses the digital transformation journey that organizations are going through today. Discover a roadmap on one- or two-socket servers for digital transformation.
Posted: 23 Mar 2017 | Published: 31 Jan 2017

IBM

Case Study: InMobi Reaches New Speed With Their Mobile Advertising Platform
sponsored by Aerospike
VIDEO: InMobi, a global mobile advertising company, reaches billions of mobile users every year. With a wide array of mobile devices to reach, they needed a platform that was capable of handling the huge influx of data at top speed. In this case study, learn why InMobi went with Aerospike to power their mobile advertising platform.
Posted: 22 Mar 2017 | Premiered: 26 Jan 2016


Case Study: How Rubicon Project Uses A DB Technology To Power Their Global Business
sponsored by Aerospike
VIDEO: In this case study, learn which database Rubicon Project, an AdTech company, uses to handle their billions of daily global transactions. Uncover why they chose to use this particular database, and the benefits of their chosen technology.
Posted: 20 Mar 2017 | Premiered: 12 Aug 2016


Powering the Internet of Moving Things
sponsored by Aerospike
VIDEO: Watch this brief video to learn how the Internet of Moving Things (IoMT) can deliver real-time insights, drive mobile innovation to new heights, and make the world a more connected and interactive space.
Posted: 20 Mar 2017 | Premiered: 27 Jan 2016


Cacheless Hybrid Memory DB Architecture Can Aid In Digital Transformation
sponsored by Aerospike
WHITE PAPER: Organizations are embracing digital transformation to create a competitive advantage by either building entirely new systems of engagement (SOEs) or by attempting to retool existing SOEs. But there are challenges involved – and many companies are embracing hybrid memory DB architecture to overcome them. Learn more inside.
Posted: 20 Mar 2017 | Published: 20 Mar 2017


Next Steps To Take On The Road Of Database Modernization
sponsored by Aerospike
WHITE PAPER: Database technologies have evolved to enable a range of applications that automate repetitious transactional business processes inherent in ERP, CRM, and other systems. But a new generation of applications is emerging – for big data, mobile, and the cloud. Learn about taking the first steps towards modernizing your database for the new age.
Posted: 17 Mar 2017 | Published: 17 Mar 2017


5 Signs Your Company Has Outgrown Your Cassandra NoSQL DB
sponsored by Aerospike
WHITE PAPER: Cassandra is a well-known NoSQL database. And while it's easy for organizations to start with Cassandra, you may face increasingly large costs and complexity of day-today operations as your application load grows. Learn the 5 signs that your organization has outgrown Cassandra, and find next-step recommendations.
Posted: 16 Mar 2017 | Published: 16 Mar 2017


Big Data A Big Problem? Where, When & Why To Use NoSQL
sponsored by Aerospike
EBOOK: Big data is becoming a big challenge for enterprises. To cope, many organizations have built environments for transactional data with Relational Database Management Systems (RDBMS), but even these can become inundated. In this e-book, learn why and how NoSQL databases help ease this data hurdle.
Posted: 16 Mar 2017 | Published: 16 Mar 2017


Peavey Gains Faster Access to Business Data and Insights
sponsored by Red Hat
VIDEO: Watch this brief video to discover how Peavey, an audio equipment manufacturer, leveraged a SAP analytics platform and reporting database to generate key insights faster, improve their data management, and boost productivity.
Posted: 15 Mar 2017 | Premiered: 28 Mar 2016

Red Hat

How to Manage Oracle E-Business Suite Apps and Databases
sponsored by Data Intensity
ESSENTIAL GUIDE: In this expert e-guide, explore how to simplify and achieve a number of tasks that go into managing Oracle E-Business Suite (EBS) and databases, including patch updates, improving security, and managing cost-based optimizer stats.
Posted: 26 Apr 2017 | Published: 20 Apr 2017

Data Intensity

Technology Brief: Balance DB Performance With Price Efficiency
sponsored by IBM
WHITE PAPER: The business world is changing. New technologies like big data, analytics, cloud, and mobile are empowering business users to accomplish more. But these new technologies require investments, which can be pricey. Reducing your DB cost can help. Learn how IBM Power Systems and EnterpriseDB can help you with performance and price efficiency.
Posted: 25 Apr 2017 | Published: 25 Apr 2017

IBM

What to Consider Before Buying Database Performance Monitoring Tools
sponsored by SearchDataManagement
EBOOK: To help you select the right tool, or tools, to meet your organization's particular database needs, this buyer's handbook offers advice from Mullins on the key features and functions to look for across the different product categories.
Posted: 24 Apr 2017 | Published: 24 Apr 2017

SearchDataManagement

SQL Server SSD Technology Becoming a Solid Storage Choice
sponsored by Pure Storage
EGUIDE: Access this e-guide to clue into exactly why SSD is emerging as a solid storage choice for SQL Server. Our experts highlight how SSD's embedded controller ensures the integrity of the data stored in the drive, and address your concerns centered on drive reliability and longevity.
Posted: 20 Apr 2017 | Published: 17 Apr 2017

Pure Storage

Don't Rush into Cloud Databases without a Well-Grounded Plan
sponsored by Data Intensity
EGUIDE: In this expert e-guide, DBA Brian Peasland helps you weigh the benefits of moving to the cloud. Discover how to take a strategic approach to implementing an Oracle cloud database that anticipates a variety of challenges from legal regulations to data security.
Posted: 17 Apr 2017 | Published: 07 Apr 2017

Data Intensity

How to Ensure the Best DB Performance to Realize Business Results
sponsored by Data Intensity
EGUIDE: Less-than-optimal performance of database applications can have a huge negative impact on your business, but how can you be sure of what's good and what needs attention? In this e-guide, learn how to select the right DB performance management tools for your company. Then, discover 3 indicators that could signal DB performance issues.
Posted: 13 Apr 2017 | Published: 10 Apr 2017

Data Intensity

Databases for Modern Apps
sponsored by IBM
WHITE PAPER: Unstructured data – video, images, audio – is becoming more prevalent, which can be problematic for how apps are developed using traditional databases. Access this white paper and learn how NoSQL solutions can help reduce costs, improve response time, and provide faster access to data.
Posted: 29 Mar 2017 | Published: 29 Mar 2017

IBM

Improve Performance and TCO with SQL Server and the Right Compute
sponsored by HPE and Intel® Xeon
WHITE PAPER: Recent technologies have emerged to strain databases, forcing expansion in both size and number. Access this white paper for best practices to improve database performance and TCO with SQL server and the right compute.
Posted: 02 Mar 2017 | Published: 31 Aug 2016

HPE and Intel® Xeon

Reducing Costs in Your Oracle Database Environment
sponsored by HPE and Intel® Xeon
WHITE PAPER: As data volumes rise, your Oracle database costs rise in unison...but they don't have to. This white paper answers several key questions about your Oracle database to help you optimize your ROI.
Posted: 01 Mar 2017 | Published: 31 Aug 2016

HPE and Intel® Xeon

IDC: Who Can Benefit from SAP HANA Database and S/4HANA on Power?
sponsored by IBM
WHITE PAPER: In this IDC report, receive an introduction to Power, and how it works with HANA and S/4HANA to help businesses achieve performance improvements and strong ROI.
Posted: 27 Feb 2017 | Published: 27 Feb 2017

IBM
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DATABASES DEFINITION (continued): …  promotions. Manufacturers to keep track of supplies and product information. Wholesale and retail vendors to keep track of inventory. Hospitals and clinics to manage patient information. Retail stores to keep track of customer shopping habits.Advantages of using a DBOR to centralize customer data include: Tailoring services to individual users or subscribers. Targeting special promotions to customers most likely to respond. Optimizing customer services and technical support. Personalizing the customer-vendor relationship.In addition to customer-service applications, a DBOR can be used … 

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