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ALSO CALLED: Data Stores, Very Large Databases, Database Programs, Back-end Databases, Database Software
DEFINITION: A database of record (DBOR) is a repository for centralized storage of information about objects or people. This type of database is commonly maintained by businesses to store information about subscribers, clients or customers, facilitating optimal service-oriented management (SOM). Examples of DBOR applications include use by: Internet search engines or Web sites to track user behavior for targeted  … 
Definition continues below.
Databases Reports
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Dealing with Data Dimensions
sponsored by ComputerWeekly.com
ANALYST REPORT: Analysts Clive Longbottom and Rob Bamforth explain how to get the most from data analytics by considering data from different angles.
Posted: 08 Jan 2016 | Published: 08 Jan 2016

ComputerWeekly.com

DBA Skills Must Evolve, Morph to Cope With Big Data Technologies
sponsored by Rackspace
EGUIDE: This e-guide will explore top trends in data processing that DBA's should be aware of. Download now to learn what skills DBA's should be learning to keep pace with this changing landscape.
Posted: 25 Feb 2016 | Published: 22 Feb 2016

Rackspace

MongoDB Updates Include Swappable Data Storage Engines
sponsored by Rackspace
EGUIDE: In this expert e-guide, discover recent updates to MongoDB that enable organizations to switch storage engines depending on user needs. Additionally, learn about forthcoming updates to MongoDB that will streamline database design and provide better visibility into NoSQL data structures.
Posted: 25 Feb 2016 | Published: 22 Feb 2016

Rackspace

NoSQL Databases Excel at Spreading Cloud & Web Applications
sponsored by Rackspace
EGUIDE: In this e-guide, learn from experts about the agility and flexibility that NoSQL database software affords, allowing cloud-based Web applications to shine.
Posted: 25 Feb 2016 | Published: 18 Feb 2016

Rackspace

NoSQL Databases Continue to Expand and Co-exist with SQL
sponsored by Rackspace
EGUIDE: In this expert e-guide, explore the challenges that NoSQL databases are rising to meet, and how the latest developments in NoSQL database technology are interweaving with traditional relational databases.
Posted: 25 Feb 2016 | Published: 22 Feb 2016

Rackspace

An Introduction to the Open Source DBMS, Redis
sponsored by Rackspace
EGUIDE: Redis is a lightweight, flexible, key-value store, open source database management system. In this expert e-guide, Craig S. Mullins provides an overview of Redis, this DBMS' key features, and its supported data structures. Additionally, learn areas where Redis excels.
Posted: 25 Feb 2016 | Published: 18 Feb 2016

Rackspace

The Challenges of NoSQL Architecture, According to IT Pros
sponsored by Rackspace
EGUIDE: In this expert e-guide, explore insights from a series of IT leaders and data management consultants about the current readiness of NoSQL technology for enterprise-level tasks, such as business intelligence and big data applications.
Posted: 25 Feb 2016 | Published: 22 Feb 2016

Rackspace

Getting Started with Hadoop on Openstack
sponsored by Rackspace
RESOURCE CENTER: The following resource will provide readers with an example of how to get started with Apache Hadoop in the cloud. Inside, learn how to launch Hadoop cluster with two nodes and growing up to 64 nodes.
Posted: 18 Feb 2016 | Published: 18 Feb 2016

Rackspace

Top 5 Redis use cases
sponsored by Rackspace
WHITE PAPER: Redis is an open-source, BSD-licensed, in-memory data structure store that is used as a database cache and message broker. In this blog post, explore 5 of the most common use cases for Redis, including: session cache, full page cache, queues, and 2 more.
Posted: 18 Feb 2016 | Published: 19 May 2015

Rackspace

The Landscape Of Today's Application Integration Architecture
sponsored by Oracle Corporation
EGUIDE: Increasingly, business processes are demanding that more information be shared across many tasks, and thus, many applications. This e-guide details what is happening now in application integration architecture and how trends in enterprise architecture, hosting and app development are rapidly changing the landscape.
Posted: 17 Feb 2016 | Published: 15 Feb 2016

Oracle Corporation

MongoDB 3.0 WiredTiger Compression and Performance
sponsored by Rackspace
RESOURCE CENTER: The following resource provides readers with an overview of MongoDB's WiredTiger. Read on to learn about configurations, compression capabilities, and performance.
Posted: 17 Feb 2016 | Published: 17 Feb 2016

Rackspace

Encryption-at-Rest: Keep Inactive Data Protected
sponsored by Rackspace
RESOURCE CENTER: Learn how to protect inactive data with an encryption-at-rest solution.
Posted: 17 Feb 2016 | Published: 17 Feb 2016

Rackspace

Gold Client helps Northrop Grumman create an isolated SAP environment
sponsored by Attunity
CASE STUDY: Northrop Grumman Corporation, a company specializing in defense and technology services, needed to improve how their development team works with data and gain more flexibility with their production environment. Access this case study to learn how they were able to optimize data in their SAP environment – allowing them to save time and resources.
Posted: 21 Jan 2016 | Published: 21 Jan 2016

Attunity

Simplify Database Administration with All-Flash Array
sponsored by EMC
WHITE PAPER: Check out this brief white paper to discover how all-flash arrays can create a scale-out architecture that provides reliable and consistent performance – and alleviates the stresses of your DBAs. By implementing this flash array, your enterprise can simplify your database layout and ensure your data services are performed in-line, all the time.
Posted: 20 Jan 2016 | Published: 20 Jan 2016

EMC

Date Lake: Adoption and Maturity Survey Findings Report
sponsored by Attunity
RESEARCH CONTENT: Back by insights from 385 IT practitioners, this report, produced by Radiant Advisors and Unisphere Research, reveals the findings of data lake adoption and use cases.
Posted: 20 Jan 2016 | Published: 20 Jan 2016

Attunity

Redefine DBA Productivity With All-Flash Arrays
sponsored by EMC
WHITE PAPER: This brief white paper discusses how all-flash arrays can alleviate the stresses of Oracle DBAs by providing scale-out performance architecture. Access now and discover how this all-flash array can simplify your database layout and enable continuous and efficient operations.
Posted: 19 Jan 2016 | Published: 19 Jan 2016

EMC

Strategies, Solutions, and Advice for Leveraging Big Data and Unlocking Your Competitive Edge
sponsored by Cisco Systems, Inc.
WHITE PAPER: Access this exclusive e-zine to learn the strategies, solutions, and providers that can help you unlock your big data competitive edge – including insight and updates from leading Hadoop vendors, solution bundles that take the guesswork and complexity out of big data deployments, and more.
Posted: 09 Dec 2015 | Published: 09 Dec 2015

Cisco Systems, Inc.

Maximizing the Value of Data in the Cloud
sponsored by Attunity
WHITE PAPER: In this THINKstrategies white paper, learn how to tackle big data challenges, and how a new generation of cloud alternatives can respond to the challenges.
Posted: 18 Nov 2015 | Published: 18 Nov 2015

Attunity

Computer Weekly – 27 October 2015: Blockchain Sparks Change in Banking Industry
sponsored by ComputerWeekly.com
EZINE: In this week's Computer Weekly, find out why blockchain, the technology that underpins bitcoin, is making waves in the banking sector. Also learn why EasyJet says digital is increasingly important for airlines, and take a look at the forces driving digital disruption and why some sectors are changing faster than others.
Posted: 23 Oct 2015 | Published: 23 Oct 2015

ComputerWeekly.com

Open Source Integration Software in the Enterprise
sponsored by Red Hat
WHITE PAPER: This white paper describes open source integration software and its benefits, including extensibility, stable releases, high-quality service, and more.
Posted: 25 Sep 2015 | Published: 31 Dec 2013

Red Hat

Move It Don't Lose It: Is Your Big Data Collecting Dust?
sponsored by Attunity
WHITE PAPER: This white paper explains some of the biggest issues created by the emergence of big data, and how to combat them. Learn how you can move and replicate large data sets more efficiently so that less of your data goes to waste.
Posted: 22 Sep 2015 | Published: 22 Sep 2015

Attunity

Data warehousing as-a-service: born on the cloud, built for analytics
sponsored by IBM
WHITE PAPER: In this white paper, you will learn how a database-as-a-service (DBaaS) can provide fast, fully managed, cloud data warehouse technology that uses integrated analytics to deliver answers in an instant.
Posted: 09 Sep 2015 | Published: 31 Jul 2015

IBM

How To Enable Your Databases To Scale, Grow, and Accommodate For Your Businesses' Needs
sponsored by IBM
WHITE PAPER: IT managers are often told that they must do more with less — so how can databases be enabled to scale and grow to accommodate the demand for processing power on a budget? In this IDC paper, learn how to use shared data scale-out clusters, how and why they're important, contrasting relational database approaches, and more.
Posted: 24 Jul 2015 | Published: 31 Dec 2014

IBM

Embracing New BI Tools: Drive Instant Value Across Your Business
sponsored by SAP
VIDEO: Understanding your business analytics and being able to respond to trends in your datasets as they are unfolding will keep you ahead of your competition. Access this short video now to learn how you can reimagine your business models to incorporate simplicity and power, and drive more business value across your departments.
Posted: 08 Jul 2015 | Premiered: 13 Mar 2015

SAP

5 Ways to Make Adopting MSSQL 2014 and In-Memory Effortless
sponsored by Rackspace
WHITE PAPER: Microsoft SQL Server 2014 is growing in popularity. Find out why migrating to a hosted version is your best option.
Posted: 04 Jun 2015 | Published: 27 Jan 2015

TOPICS:  Databases
Rackspace
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DATABASES DEFINITION (continued): …  promotions. Manufacturers to keep track of supplies and product information. Wholesale and retail vendors to keep track of inventory. Hospitals and clinics to manage patient information. Retail stores to keep track of customer shopping habits.Advantages of using a DBOR to centralize customer data include: Tailoring services to individual users or subscribers. Targeting special promotions to customers most likely to respond. Optimizing customer services and technical support. Personalizing the customer-vendor relationship.In addition to customer-service applications, a DBOR can be used … 

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