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ALSO CALLED: Data Stores, Very Large Databases, Database Programs, Back-end Databases, Database Software
DEFINITION: A database of record (DBOR) is a repository for centralized storage of information about objects or people. This type of database is commonly maintained by businesses to store information about subscribers, clients or customers, facilitating optimal service-oriented management (SOM). Examples of DBOR applications include use by: Internet search engines or Web sites to track user behavior for targeted  … 
Definition continues below.
Databases Reports
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Analytics exploration – today and tomorrow
sponsored by ComputerWeekly.com
ANALYST REPORT: Analysts Clive Longbottom and Rob Bamford explain why businesses need to act now to create a business intelligence platform for the future.
Posted: 30 May 2014 | Published: 30 May 2014

ComputerWeekly.com

Simplifying Your Transition to Cloud Databases
sponsored by Oracle Corporation
EGUIDE: In this expert e-guide, explore the benefits and challenges to implementing cloud database software and services. Additionally, discover how Oracle Database 12c can simplify and improve your existing Oracle database consolidation process, leading to an easier scaling strategy.
Posted: 14 Nov 2014 | Published: 14 Nov 2014

Oracle Corporation

Database Design Has Everything To Do With Performance
sponsored by SolarWinds, Inc.
EGUIDE: In this expert e-guide, discover the affects database performance tuning and data migration have on database performance. Additionally, learn how Oracle segment space management can alleviate the issue of slowed performance after deleting database rows.
Posted: 09 Oct 2014 | Published: 09 Oct 2014

SolarWinds, Inc.

Put Business Ahead of the Competition with SAP HANA
sponsored by SAP America, Inc.
EGUIDE: In this expert e-guide, discover what skills are needed to maximize the value of in-memory computing. Additionally, gain an outlook on the benefits SAP HANA databases hold for the future.
Posted: 06 Oct 2014 | Published: 06 Oct 2014

SAP America, Inc.

A Closer Look at Oracle Backup and Storage Strategies
sponsored by EMC Corporation
EGUIDE: In this e-guide, backup expert W. Curtis Preston, executive editor at TechTarget, discusses FAQs on the differences between Oracle backup strategies and which is right for you: user-managed backups, RMAN or import/export backups.
Posted: 02 Oct 2014 | Published: 02 Oct 2014

EMC Corporation

The Database Administrator is Dead
sponsored by Rackspace
WHITE PAPER: In this informative article, learn from Kenny Gorman, co-founder of ObjectRocket, a premium MongoDB database-as-a-service provider, about the changing role of the DBA in the last few years, and the many more changes to come.
Posted: 29 Sep 2014 | Published: 12 Dec 2013

Rackspace

Finding the Ideal Cloud Database Deployment Option
sponsored by CDW Corporation
EGUIDE: This expert e-guide will help you pick the right deployment method for your database in the cloud.
Posted: 17 Sep 2014 | Published: 17 Sep 2014

CDW Corporation

IBM DB2 with BLU Acceleration for Linux, UNIX, and Windows
sponsored by IBM
PRODUCT DEMO: IBM® DB2® for Linux®, UNIX® and Windows® is a next generation that combines always-on transactional processing with analytics at breakthrough speed in order to simplify the IT landscape to deliver better performance with fewer resources. Download this trial version and get a glimpse of the solution's many new and enhanced features.
Posted: 12 Sep 2014 | Premiered: 12 Sep 2014

IBM

SQL Diagnostic Manager: 2 Week Complimentary Trial
sponsored by Idera
SOFTWARE DOWNLOAD: To ensure optimal performance for your SQL Server, you need 24/7 monitoring to identify and diagnose issues quickly and effectively. Access a complimentary 14-day trial to SQL Diagnostic Manager.
Posted: 21 Jul 2014 | Premiered: 21 Jul 2014

Idera

Computer Weekly – 22 July 2014: Time to get serious about endpoint security
sponsored by ComputerWeekly.com
EZINE: In this week's Computer Weekly, with billions of devices joining corporate networks every year, our latest buyer's guide looks at endpoint security. IBM and Apple have announced plans to work together on corporate mobility – we analyse what the deal means for IT leaders. And we take an in-depth look at in-memory databases. Read the issue now.
Posted: 21 Jul 2014 | Published: 21 Jul 2014

ComputerWeekly.com

The Power of Oracle SuperCluster and In-Memory Applications
sponsored by Oracle Corporation
WEBCAST: In this webcast, discover an Oracle database and app consolidation platform that will help you achieve greater insights into your cost structure, where costs are and how they impact your profit, so you can avoid unnecessary expense and risk.
Posted: 12 Jun 2014 | Premiered: May 2, 2014

Oracle Corporation

Database as a Service (DBaaS): How to Create a Database Cloud Service
sponsored by Oracle and Intel®
WEBCAST: This webinar explains how transitioning to database-as-a-service will automate more processes, deliver services faster and lower risk and costs. Watch now to better understand the benefits of presenting and documenting IT services in a service catalog, how to create an effective business catalog to deliver DBaaS to consumers, and more.
Posted: 12 Jun 2014 | Premiered: Jun 5, 2014

Oracle and Intel®

Exposing the Unvarnished Truth About Database Storage
sponsored by Oracle and Intel®
WHITE PAPER: This paper examines storage obstacles that DBAs are dealing with today, and why workarounds that attempt to solve the problem only defer them and don't attack the root cause. View now to learn about Oracle's co-engineered combination of the database, OS, file system, and storage can conquer these database storage problems.
Posted: 11 Jun 2014 | Published: 31 Dec 2013

Oracle and Intel®

Database Storage for Dummies
sponsored by Oracle and Intel®
BOOK: This Database Storage for Dummies edition explores data storage and infrastructure challenges, particularly how Oracle's hardware and software strategy helps yield significant performance, efficiency, and cost benefits.
Posted: 10 Jun 2014 | Published: 10 Jun 2014

Oracle and Intel®

IBM PureFlex Solution for IBM i
sponsored by IBM
WHITE PAPER: Access this white paper today to better understand the importance of having affordable systems that you can rely on to run your business and systems that support the applications you need, protect your data, and help serve your customers. Read on to learn more!
Posted: 05 Jun 2014 | Published: 08 Nov 2013

IBM

How to Tune Oracle Instance Recovery
sponsored by Dell Software
EGUIDE: Access this expert e-guide to learn more about the best practices for tuning Oracle instance recovery.
Posted: 30 May 2014 | Published: 30 May 2014

Dell Software

From Hours to Seconds: QuestPoint Accelerates Time to Business Intelligence with ioMemory
sponsored by Dell, Inc. and Fusion-io
CASE STUDY: This case study highlights how a global marketing and intelligence agency moved mission-critical OLTP and OLAP databases off the SAN and onto an innovative system in the database servers. This eliminated I/O delays in the transactional databases and accelerated reporting times in its data warehouse.
Posted: 29 May 2014 | Published: 31 Dec 2013

Dell, Inc. and Fusion-io

Improve Business Productivity and User Experience: SQL Server 2014 In-Memory Database
sponsored by Dell, Inc. and Fusion-io
WHITE PAPER: This brief paper highlights a leading acceleration system combined with SQL Server in-memory OLTP and how it improves customer experience by boosting system response time and business productivity.
Posted: 28 May 2014 | Published: 28 May 2014

Dell, Inc. and Fusion-io

The Benefits of Flash Storage for Database Workloads
sponsored by NetApp
WHITE PAPER: Flash storage technologies can immediately address the performance and I/O latency problems encountered by many database deployments. Read this white paper to learn how NetApp flash storage solutions can be used to accelerate performance for Oracle database environments.
Posted: 20 May 2014 | Published: 20 May 2014

NetApp

Simplified Sybase development and database management
sponsored by Dell Software
WHITE PAPER: This resource addresses an intelligent and systematic approach to managing your Sybase environment. Inside, learn about the key advantages to 5 different models.
Posted: 19 May 2014 | Published: 05 Mar 2014

Dell Software

Toad® for SQL Server
sponsored by Dell Software
WHITE PAPER: This brief paper focuses on Toad for SQL Server, a unified solution that allows you to achieve the highest level of code quality, performance and reliability. Inside, 10 features of Toad for SQL Server are presented.
Posted: 16 May 2014 | Published: 04 Oct 2010

Dell Software

Maintaining Oracle Database Performance in a Perfect Storm
sponsored by Dell Software
WHITE PAPER: The cloud, big data and mobility are three of the most disruptive technologies Oracle DBAs face today. Are you prepared for the perfect storm of increased application complexity and dynamism, as well as explosive growth in database size and data velocity? Download the white paper and discover how Foglight for Oracle helps DBAs weather the storm.
Posted: 14 May 2014 | Published: 14 May 2014

Dell Software

Achieving High Oracle Performance
sponsored by Dell Software
WHITE PAPER: DBAs cannot afford to rely on reactive measures anymore. They need advanced performance management tools that will enable them to catch emerging issues before they can affect end users. Discover how advanced database management can help DBAs protect the system by preventing problems from developing at all. Download the white paper to learn more.
Posted: 07 May 2014 | Published: 19 Aug 2013

Dell Software

The Future of Data Management
sponsored by IBM
WHITE PAPER: This brief white paper welcomes you to the future of data management – pre-integrated server, storage, network and database software and tools selected and tuned specifically for the demands of high-availability, high-throughput transactional processing.
Posted: 06 May 2014 | Published: 31 Jan 2014

IBM

Databases: High Performance Analytics and Transaction Processing Comparison
sponsored by IBM
WHITE PAPER: This report examines how IBM and Oracle have implemented new technologies in their mainstream databases, introduced database appliances, and moved toward cloud solution delivery – focusing on high-performance analytics and transaction processing.
Posted: 05 May 2014 | Published: 31 Mar 2014

IBM
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DATABASES DEFINITION (continued): …  promotions. Manufacturers to keep track of supplies and product information. Wholesale and retail vendors to keep track of inventory. Hospitals and clinics to manage patient information. Retail stores to keep track of customer shopping habits.Advantages of using a DBOR to centralize customer data include: Tailoring services to individual users or subscribers. Targeting special promotions to customers most likely to respond. Optimizing customer services and technical support. Personalizing the customer-vendor relationship.In addition to customer-service applications, a DBOR can be used … 

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