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ALSO CALLED: Data Stores, Very Large Databases, Database Programs, Back-end Databases, Database Software
DEFINITION: A database of record (DBOR) is a repository for centralized storage of information about objects or people. This type of database is commonly maintained by businesses to store information about subscribers, clients or customers, facilitating optimal service-oriented management (SOM). Examples of DBOR applications include use by: Internet search engines or Web sites to track user behavior for targeted  … 
Definition continues below.
DatabasesReports
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Analytics, Decision Making & Teams That Do It Right
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE: Experts advise how to make the most of analytics in this report from SAS and the Harvard Business Review.
Posted: 12 Oct 2012 | Published: 05 Oct 2012

ComputerWeekly.com

UK IT priorities 2012
sponsored by ComputerWeekly.com
IT BRIEFING: This exclusive Computer Weekly research reveals how UK IT departments are prioritising their budgets in 2012, which technologies they are investing in, and the impact of cloud computing, mobile and other disruptive technology on their IT strategies.
Posted: 24 Aug 2012 | Published: 24 Aug 2012

ComputerWeekly.com

A CIO's Guide to Records Management Compliance
sponsored by Iron Mountain
EGUIDE: This e-guide explains how to formulate a solid records management policy, with help from data warehousing strategies.
Posted: 20 Aug 2012 | Published: 20 Aug 2012

Iron Mountain

The Deciding Factor: Big Data & Decision Making
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE: This study by Capgemini and the Economist Intelligence Unit report assess the impact of Big Data on businesses.
Posted: 27 Jun 2012 | Published: 26 Jun 2012

ComputerWeekly.com

Presentation Transcript: Unraveling the Data Warehouse Performance Traffic Jam
sponsored by Teradata
PRESENTATION TRANSCRIPT: Today's data warehouse architectures can be highly-complex, expensive to maintain and overburdened by the increasing demand for advanced analytical workloads. Review this presentation transcript to learn the importance of deploying database technology that can handle mixed, shifting, and high-concurrency workloads, and more.
Posted: 07 Dec 2012 | Published: 07 Dec 2012

Teradata

Presentation Transcript: Learn How Bango Meets Their Big Data Challenge
sponsored by Infobright, Inc.
PRESENTATION TRANSCRIPT: This presentation transcript explains the growth in unstructured and machine-generated data, and addresses the fact that database technology has not been able to keep up. Learn how web analytics tools don't always work and about emerging technologies created to deal with aspects of big data.
Posted: 30 Nov 2012 | Published: 30 Nov 2012

Infobright, Inc.

Presentation Transcript: Bango Meets Their Big Data Challenge: Improving Mobile Analytics and Driving Online Business
sponsored by Infobright, Inc.
PRESENTATION TRANSCRIPT: Meeting the demands for instant access to business data is something most of IT today struggles with. Read this transcript to discover how one company overcame this challenge with an analytical database capable of analyzing large data sets and learn how it simplified their database admin and provided the real-time data access they needed.
Posted: 29 Nov 2012 | Published: 28 Nov 2012

Infobright, Inc.

Creating An Integrated BI And Data Warehousing Architecture For Effective Management Of Analytical Workloads
sponsored by Teradata
PRESENTATION TRANSCRIPT: Traditional business intelligence (BI) tools no longer cut it in the era of big data analytics as workloads and data requests continue to grow in complexity. Attend this exclusive webcast to learn the benefits of leveraging an integrated BI and data warehouse architecture to meet the increasingly-complex demands of the modern enterprise.
Posted: 18 Oct 2012 | Published: 18 Oct 2012

Teradata

Ultra Fast Data Analytics for Customer Success presentation transcript
sponsored by Actian Corporation
PRESENTATION TRANSCRIPT: Most businesses today are optimizing their legacy data architecture in order to effectively support growing data volumes. Read this transcript to learn about the strategy Sheetz Inc. implemented that enabled them to reduce data loading time from 5 hours to 20 minutes, effortlessly process billions of rows of data, and more.
Posted: 27 Sep 2012 | Published: 27 Sep 2012

Actian Corporation

Business Intelligence—NoSQL… No Problem
sponsored by MongoDB, Inc.
WHITE PAPER: Find out how NoSQL databases can help your company meet the growing amounts of data in a manageable and usable fashion for BI. This paper gives an in-depth example at how MongoDB provides NoSQL benefits, as well as leveraging data in real-time, the benefits of document-oriented data, and examples of how users have implemented this to their BI.
Posted: 27 Aug 2012 | Published: 01 May 2012

MongoDB, Inc.

MongoDB on Red Hat Enterprise Linux
sponsored by MongoDB, Inc.
WHITE PAPER: Check out this paper and discover how to deploy MongoDB onto Red Hat Enterprise 6.2. In addition to a step-by-step process for deployment, you'll also learn how to take advantage of features of the underlying system, several deployment scenarios for high performance database read and writes, and gain an in-depth look at MongoDB.
Posted: 27 Aug 2012 | Published: 01 May 2012

MongoDB, Inc.

IBM and Oracle TCO: The Lumpy Mattress
sponsored by IBM
WHITE PAPER: This paper outlines Oracle's approach to overpricing one part of a database solution to compensate for another part, leading to a much higher total cost of ownership (TCO). Read this now to learn more about the evolution of TCO, Oracle's pricing strategy, IBM's pricing strategy and so much more.
Posted: 10 Aug 2012 | Published: 21 Sep 2011

IBM

Sybase IQ "Quick Start Guide"
sponsored by Sybase, an SAP company
WHITE PAPER: Read this white paper to learn the advantages of column-based databases, and see if it's right for your organization. Some of the key findings include how column-based databases perform faster and require less maintenance, while also performing better with analytic applications.
Posted: 09 Aug 2012 | Published: 09 Aug 2012

Sybase, an SAP company

Oracle Exadata - What Extreme Performance Means For Your Business
sponsored by Oracle Corporation
WEBCAST: Watch this webcast to learn how Oracle Exadata provides extreme performance for both data warehousing and online transaction processing applications (OLTP) by making workloads faster, easier to manage, and less expensive.
Posted: 24 Jul 2012 | Premiered: Jul 23, 2012

Oracle Corporation

Enterprise Data Integration for Heterogeneous Environments
sponsored by Oracle Corporation
WEBCAST: Did you know that by utilizing a single data integration platform that you can support heterogeneous systems across your enterprise, while cutting operational costs and improving data quality? Watch this webcast to learn how the Oracle Data Integration and Big Data platforms provide all of your infrastructure components in a single unit.
Posted: 23 Jul 2012 | Premiered: Jul 23, 2012

Oracle Corporation

Maximizing Your Investment in Oracle Application Software: The Case for Migrating to Oracle Database 11g
sponsored by Oracle Corporation
WHITE PAPER: This IDC report helps you make a case for upgrading to Oracle Database 11g and vouches for its smooth and seamless implementation. Read more inside to learn about the improved new features and how your organization could significantly benefit from them.
Posted: 17 Jul 2012 | Published: 14 Nov 2011

Oracle Corporation

The IBM DB2 Analytics Accelerator for z/OS, V2.1
sponsored by IBM
WHITE PAPER: The survival of a business is directly related to how quickly they can make strategic decisions. This white paper explores an analytics accelerator that expedites complex queries, allowing you to respond quickly to changing conditions.
Posted: 09 Jul 2012 | Published: 01 Oct 2011

IBM

Thinking strategically about mobility and enterprise data
sponsored by AppSense
WHITE PAPER: IT professionals face new governance challenges as a result of the transformation of enterprise computing. The demand for mobile productivity is constantly growing, and IT leaders need to find solutions for mobility without sacrificing efficiency or governance.
Posted: 09 Jul 2012 | Published: 09 Jul 2012

AppSense

Oracle WebLogic Server and Highly Available Oracle Databases: Oracle Integrated Maximum Availability Solutions
sponsored by Oracle Corporation
WHITE PAPER: This white paper describes an integrated architecture that can help you maintain high application availability in the event of a database failure. Obtain an in-depth overview of this technology and tips for successful implementation here.
Posted: 06 Jul 2012 | Published: 05 Jul 2012

Oracle Corporation

Case Study: Oracle Advanced Compression Helps Global Fortune 500 Company Meet Storage Savings Initiative
sponsored by Oracle Corporation
WHITE PAPER: Review this informative analysis of Oracle Database 11g Advanced Compression. Find out how Oracle technology enabled one Fortune 500 company to save on storage costs, improve overall performance, reduce the size of disk consumption by 50% for structured data and 98% for unstructured data, and much more.
Posted: 03 Jul 2012 | Published: 25 Jun 2012

Oracle Corporation

Case Study: BT Operate Boosts Service Levels and Lowers Management Costs by Standardizing on Oracle Database 11g for Consolidation onto a Private Cloud
sponsored by Oracle Corporation
WHITE PAPER: Review this case study and learn how Oracle Database 11g enabled British Telecommunications (BT) to alleviate its database infrastructure management challenges. Find out how leveraging Oracle helped BT reduce their server sprawl, deploy databases faster, and operate with 20% fewer DBAs.
Posted: 03 Jul 2012 | Published: 24 Jun 2012

Oracle Corporation

THE PETABYTE CHALLENGE: 2011 IOUG DATABASE GROWTH SURVEY
sponsored by Oracle Corporation
WHITE PAPER: This paper details the results of a survey conducted by Unisphere Research among members of the Independent Oracle Users Group (IOUG) and reveals that nearly one out of 10 respondents cited that the total amount of online data they are managing tops a petabyte. Read on to discover data growth trends and patterns popping up in organizations today.
Posted: 03 Jul 2012 | Published: 24 Jun 2012

Oracle Corporation

Oracle Data Mining 11g Release 2 Competing on In-Database Analytics
sponsored by Oracle Corporation
WHITE PAPER: This paper offers an overview of Oracle Data Mining, detailing how you can build predictive models to better target customers, develop detailed customer profiles and detect and prevent fraud. Read on and learn how this data mining tool eliminates data extraction and movement, delivers the lowest TCO compared to traditional vendors and more.
Posted: 03 Jul 2012 | Published: 24 Jun 2012

Oracle Corporation

A New Dimension to Data Warehousing: 2011 IOUG Data Warehousing Survey
sponsored by Oracle Corporation
WHITE PAPER: A recent IOUG survey discovered that while most organizations have a well-established data warehouse, acceptance within their companies is still limited. Inside this exclusive study, learn how companies can start taking more advantage of their data warehousing systems to successfully manage the growing amounts of “big data".
Posted: 29 Jun 2012 | Published: 07 Sep 2011

Oracle Corporation

Migrate your Legacy IBM Database Environment to the latest Oracle Technologies
sponsored by Oracle Corporation
WHITE PAPER: Even the most effective servers will eventually have to be replaced once they reach the end of their lifecycles. This white paper explores key factors to consider when evaluating new servers for your business and offers exclusive advice for executing a seamless Linux migration.
Posted: 27 Jun 2012 | Published: 25 Jun 2012

Oracle Corporation
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DATABASES DEFINITION (continued): …  promotions. Manufacturers to keep track of supplies and product information. Wholesale and retail vendors to keep track of inventory. Hospitals and clinics to manage patient information. Retail stores to keep track of customer shopping habits.Advantages of using a DBOR to centralize customer data include: Tailoring services to individual users or subscribers. Targeting special promotions to customers most likely to respond. Optimizing customer services and technical support. Personalizing the customer-vendor relationship.In addition to customer-service applications, a DBOR can be used … 

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