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Compare B2B Marketing Data Providers
sponsored by TechTarget
RESEARCH CONTENT: Understanding how the right data can give your marketing strategy an edge can be the difference between reaching goal or making excuses. In this report, Forrester Research evaluated the strengths and weaknesses of top B2B marketing data providers. Get your copy of the complete report and create an achievable plan for success in 2019.
Posted: 27 Nov 2018 | Published: 24 Sep 2018

TechTarget

A Practical Guide to B2B Purchase Intent
sponsored by TechTarget
WHITE PAPER: There's a lot of hype around the subject of purchase intent in B2B marketing. In this white paper, you'll discover how to understand the intent space, what the challenges can be with external intent data and how you can use intent to lift your Account-Based Marketing (ABM) performance.
Posted: 20 Nov 2018 | Published: 20 Nov 2018

TechTarget

How Digital Branding Drives B2B Demand
sponsored by TechTarget
WHITE PAPER: In today's hyper-competitive B2B marketplace, branding is more important than ever to break through the logjam of vendors and information competing for your customers' attention. In this white paper, explore research findings and learn how hundreds of B2B tech companies drove new leads and increased consideration by 25%+.
Posted: 17 Apr 2019 | Published: 17 Apr 2019

TechTarget

Why More High-Performance Companies Are Depending on Intent Data
sponsored by TechTarget
WHITE PAPER: What is B2B intent data and how can it help your organization? Inside, get a crash course on B2B intent data. Learn how B2B intent data can help your organization glean actionable insights, and uncover top intent use cases today.
Posted: 27 Sep 2019 | Published: 27 Sep 2019

TechTarget

If That Data Deal Seems Too Good to Be True, It Probably Is
sponsored by TechTarget
WHITE PAPER: In an environment where GDPR is raising good questions about data quality, this white paper discusses key issues and guidance for marketers—whether the data is sourced for simple appending and other hygiene or as a catalyst for delivering significant business performance gains.
Posted: 14 Nov 2018 | Published: 14 Nov 2018

TechTarget

Focus Technology: Leveraging Intent Data to Improve Sales Alignment and Accelerate Pipeline
sponsored by TechTarget
VIDEO: VAR Focus Technology Solutions needed to acquire more net-new customers and accelerate their deals. To help discover these buyers at exactly the right time, they used purchase intent insight from TechTarget's Priority Engine. Read on for more information on how Priority Engine works.
Posted: 16 Nov 2018 | Premiered: 16 Nov 2018

TechTarget

What Are Low-Cost Leads Really Costing You?
sponsored by TechTarget
RESOURCE: This paper explains why low-cost leads cost more in the long run and includes a checklist of questions to ask lead providers to ensure quality. Download to learn more.
Posted: 13 Nov 2018 | Published: 13 Nov 2018

TechTarget

Analysis of the Enterprise Marketing Software Suite Options on the Market Today
sponsored by Adobe Inc
ANALYST REPORT: Download this Forrester Wave report for Enterprise Marketing Software Suites to explore the features to look for when choosing your next EMSS, and find out why Adobe, SAS and Salesforce were named as leaders for this market.
Posted: 11 Dec 2019 | Published: 11 Dec 2019

Adobe Inc

Profiling ABM Success: New Research for Benchmarking and Roadmapping Your Own ABM Journey
sponsored by TechTarget
RESEARCH CONTENT: As account-based marketing (ABM) evolves, so too do the ways leading organizations implement it. In this research report, learn about successful B2B ABM practitioner experiences, successes, and struggles. Glean insight into ABM strategies, and explore the profile of a successful ABM program.
Posted: 18 Apr 2019 | Published: 18 Apr 2019

TechTarget

Moneyball: Using Advanced Account Insights for Effective ABM Activation
sponsored by TechTarget
RESOURCE: In this e-book, you'll learn how to use real purchase intent insight to supercharge your ABM program. Read on to learn more.
Posted: 26 Nov 2018 | Published: 31 Aug 2017

TechTarget
 

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