Map Content to the Buyer’s Journey
sponsored by Informa TechTarget
WHITE PAPER:
Open this white paper to learn how to map content to your buyers’ buyer journeys to get them the information they need, and sales made.
Posted: 08 Feb 2021 | Published: 18 Nov 2019
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Moving From Leads to Buying Groups in One Easy Step
sponsored by Informa TechTarget
WHITE PAPER:
In B2B organizations, shifting the focus from individual leads in the demand process to buying groups and demand units represents a major change. Download this white paper to learn how to leverage the teleservices team as the first step in an incremental evolution from individual leads to buying groups.
Posted: 08 Feb 2021 | Published: 06 May 2020
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The Quest for Stronger Engagement
sponsored by Informa TechTarget
WEBCAST:
This OnDemand webinar features special guest Samantha Stone and John Steinert as they review how 2020 unmasked fundamental weaknesses in personalization strategies, where salespeople continue to struggle in the digital channels we’re still all limited to and what key next steps you can focus on to drive greater engagement impact for your company.
Posted: 15 Mar 2021 | Premiered: Feb 23, 2021
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Light at the End of the Funnel
sponsored by Informa TechTarget
EBOOK:
Whether you're a CMO or a demand gen specialist, all B2B marketers share the same problem: inbound funnels don't collect enough real demand. Download this e-guide to learn how better insights on available demand in a market allows you to convert more active accounts and prospects, improving ROI.
Posted: 08 Feb 2021 | Published: 31 Dec 2018
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Secret Ingredient For Revenue Growth
sponsored by Informa TechTarget
WEBCAST:
Join Andrew Gaffney, President, Demand Gen Report and John Steinert, CMO, TechTarget as they explore key trends driving the use and success of purchase intent in high performance organizations.
Posted: 08 Feb 2021 | Premiered: Sep 11, 2020
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Evolving Persona Thinking to Win More Business
sponsored by Informa TechTarget
WEBCAST:
Join Megan Heuer and John Steinert in this webinar as they discuss how contact-level intent data can help you better recognize, engage and manage groups of people who are initiating a buyer’s journey in your target accounts.
Posted: 08 Feb 2021 | Premiered: Sep 30, 2020
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Expert Webinar: Closing the Loop on ABM Revenue in 2021
sponsored by Informa TechTarget
WEBCAST:
Featuring Forrester Principal Analyst Malachi Threadgill and moderated by John Steinert, CMO TechTarget, this interactive webinar explores how companies can deliver better on increased revenue by overcoming some basic – and yet critical – barriers to addressing actual customer needs. Watch now to learn more.
Posted: 08 Feb 2021 | Premiered: Nov 30, 2020
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The Performance Manager: Turning Information into Higher Business Performance
sponsored by IBM Cognos
BOOK:
The Performance Manager, Proven Strategies for Turning Information into Higher Business Performance, strengthens the partnership between decision-makers and the people who provide the information that drives better decisions.
Posted: 26 Jan 2007 | Published: 26 Jan 2007
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Microsoft Dynamics CRM 3.0
sponsored by Microsoft
SOFTWARE DEMO:
Receive a free demo of Microsoft Dynamics CRM version 3.0, an all-new customer relationship management (CRM) system that gives every customer-facing employee the information they need to truly impress customers.
Posted: 01 Jun 2007 | Premiered: 01 Jun 2007
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Network Security Checklist
sponsored by Cisco Systems, Inc.
TECHNICAL ARTICLE:
Every SMB should have a written (and thoughtfully prepared) network-security plan in place.
Posted: 10 Jul 2008 | Published: 01 Jan 2005
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