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8 Must-Know Content Marketing Trends
sponsored by Contentstack
RESOURCE: View this article to discover 8 must-know content marketing trends turning the marketing world upside-down, and learn how these fresh new trends are expected to change the way marketers interact with consumers forever.
Posted: 17 Sep 2019 | Published: 05 Feb 2019

Contentstack

Marketing analytics, big data and ethics
sponsored by ComputerWeekly.com
EGUIDE: In this e-guide, we discuss the how important respecting the data privacy of customers and prospective customers is for companies trying to make a profit.  For commercial organisations, finding this ethical balance between making money from data and safeguarding the privacy of personal data is more important than ever thanks to the EU's GDPR.
Posted: 03 Apr 2018 | Published: 03 Apr 2018

ComputerWeekly.com

Cisco's Digital Marketing Transformation
sponsored by Domo Technologies
CASE STUDY: In this case study, learn how Cisco conceptualizes its marketing technology landscape and how a business intelligence platform enables Cisco's drive to create best-in-class experiences.
Posted: 02 Oct 2018 | Published: 02 Oct 2018

Domo Technologies

Capturing More Active Demand: A 4-Step Guide
sponsored by TechTarget
EGUIDE: New methods and data sources help B2B technology marketers drive success now. This 4-part e-guide from TechTarget CMO John Steinert features new thinking and methodologies for demand generation to help B2B technology marketers now.
Posted: 28 Nov 2018 | Published: 28 Nov 2018

TechTarget

Delivering on a Full Funnel Strategy for High-Velocity Sales and Marketing
sponsored by TechTarget
CASE STUDY: Download this case study to learn how partnering with TechTarget allowed Turbonomic to deliver on a full funnel strategy for high-velocity sales and marketing, and examine the impact of TechTarget's Priority Engine platform on Turbonomic's brand performance.
Posted: 11 Apr 2019 | Published: 11 Apr 2019

TechTarget

How to Build, Operate and Run Your Stack to Win in Your Industry
sponsored by TechTarget
CASE STUDY: In this case study, explore how TechTarget's account-based marketing tools helped Fuze increase visibility, drive operational efficiency, and improve monthly recurring revenue by 35%.
Posted: 21 May 2019 | Published: 21 May 2019

TechTarget

If That Data Deal Seems Too Good to Be True, It Probably Is
sponsored by TechTarget
WHITE PAPER: In an environment where GDPR is raising good questions about data quality, this white paper discusses key issues and guidance for marketers—whether the data is sourced for simple appending and other hygiene or as a catalyst for delivering significant business performance gains.
Posted: 14 Nov 2018 | Published: 14 Nov 2018

TechTarget

Druva: Driving Revenue and Consideration with a Fully Integrated Demand Gen Engine
sponsored by TechTarget
VIDEO: With real purchase intent insight from Priority Engine, Druva was able to create a "single source of the truth" through data that allows their demand generation and sales teams to tightly align and collaborate around opportunities progressing through the buying cycle. Watch this video for more on how Druva drove revenue through improved leads.
Posted: 15 Nov 2018 | Premiered: 15 Nov 2018

TechTarget

Why B2B Marketers Can't Afford to Ignore Digital Advertising
sponsored by TechTarget
EBOOK: In this 3-part e-book, uncover insights and research into the effects of data-driven digital advertising, and find out why it's a critical component of any B2B marketing plan for companies looking to maximize funnel conversion rates.
Posted: 09 Apr 2019 | Published: 31 Dec 2018

TechTarget

The Forrester Wave Real-Time Interaction Management, Q1 2019
sponsored by Pegasystems
WHITE PAPER: In B2C spaces, real-time interaction management (RTIM) is critical to delivering high-end customer experiences for sustainable sales and revenue growth. Download this RTIM market whitepaper, which cross-compares 12 major vendors including Pegasystems, IBM, and SAS, for an intelligent buyer’s decision.
Posted: 06 Dec 2019 | Published: 06 Dec 2019

Pegasystems
 

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