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RTA White Papers (View All Report Types)
 
Marketing 2020: The Ultimate Marketing Study
sponsored by SAS
WHITE PAPER: Millward Brown Vermeer and several other organizations launched a multi-year study called Marketing 2020, an initiative gathered from over 10,000 marketers in 92 countries. Access and uncover a framework that defines marketing excellence. Plus, you'll find details on five drivers that market leaders use to structure marketing functions.
Posted: 23 Sep 2014 | Published: 23 Sep 2014

SAS

Act on Big Data While it's in Motion to Keep a Real-Time Pulse on your Business
sponsored by SAS
WHITE PAPER: This fact sheet is designed to help you understand how to manage events while they are in motion. Uncover tools that help you analyze data continually as it's received, with benefits such as getting instant information and taking immediate action.
Posted: 15 Apr 2016 | Published: 15 Apr 2016

SAS

2007 Executive Survey Report: Insights Into Optimizing Contact Center Performance
sponsored by Genesys
WHITE PAPER: Contact centers optimize customer interactions by segmenting and matching customers and agents. Learn how to remain competitive by proactively initiating contact and establishing stronger bonds with customers.
Posted: 18 Oct 2007 | Published: 01 Oct 2007

Genesys

Hosted CRM Buyer's Guide
sponsored by Inside CRM
WHITE PAPER: In the market for a CRM? This white paper outlines the general benefits and drawbacks of hosted vs. on-premise CRMs and lists the basic features to look for in your hosted solution. With an up-to-date overview of the CRM market...
Posted: 31 Dec 2007 | Published: 01 Dec 2007

Inside CRM

A Business Approach to Right-time Decision Making
sponsored by IBM Cognos
WHITE PAPER: Learn how organizations can use business intelligence (BI) products that incorporate enterprise information integration (EII) technology to simplify data access for large numbers of users and supplement a well-designed data warehouse.
Posted: 08 Sep 2006 | Published: 01 Sep 2006

IBM Cognos

Introducing The SAP High Performance Analytic Appliance (SAP HANA)
sponsored by IBM and SAP
WHITE PAPER: In today's highly-competitive business climate, immediate access to, and effective analysis of business data can mean the difference between success and failure for an organization. This white paper introduces in-memory computing technology that enables these capabilities.
Posted: 26 Oct 2011 | Published: 26 Oct 2011

IBM and SAP

Transactional Data: Driving Real-Time Business
sponsored by SAP America, Inc.
WHITE PAPER: In this white paper, learn key strategies to drive real-time business.
Posted: 12 Oct 2011 | Published: 12 Oct 2011

SAP America, Inc.

IBM Business Process Manager—Powerfully Simple
sponsored by IBM
WHITE PAPER: Getting executive buy-in and implementing BPM can seem like a daunting task. Read this white paper to learn how to simplify the process with a simple, scalable, centralized BPM platform that provides total visibility and management of your business processes, real-time analytics, a process coaching for easy user adoption.
Posted: 01 Oct 2011 | Published: 31 Mar 2011

IBM

The One-to-One Future: Are We There Yet?
sponsored by Infor CRM
WHITE PAPER: The need for one-to-one marketing has never been more urgent. This white paper shows how three core strategies must be deployed in order to address current and future business challenges, and to continue the journey toward the one-to-one future.
Posted: 05 Dec 2008 | Published: 05 Dec 2008

Infor CRM

The Big Data Security Analytics Era is Here
sponsored by EMC Corporation
WHITE PAPER: Big data security analytics is no longer a visionary idea -- leading enterprises recognize that their immediate security requirements demand this type of solution.
Posted: 11 Apr 2014 | Published: 31 Jan 2014

EMC Corporation
 
 
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