Using Unified Customer Data Visibility to Improve Revenue, Retention and Satisfaction
sponsored by DataFlux Corporation
WHITE PAPER:
While immediate value is achievable through improved data quality and standardization, without well-defined goals for measured improvements to visible business processes the technical morass threatens project success. In this paper, we review some barriers to success of Master Data Management (MDM) programs.
Posted: 16 Jun 2011 | Published: 16 Jun 2011
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