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  Feb 10, 2012
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B2C

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ALSO CALLED: BtoC, Business to Consumer
DEFINITION: B2C is short for business-to-consumer, or the retailing part of e-commerce on the Internet. It is often contrasted to B2B or business-to-business.
B2C White Papers (View All Report Types)
1 Match
Service. Smarter. Thriving in the age of the empowered customer
sponsored by IBM
WHITE PAPER: In this white paper, learn all about IBM's smarter commerce approach, which considers the entirety of the business-to-business (B2B) and business-to-consumer (B2C) experience. Read on and gain insight into how you can separate yourself from the competition by offering outstanding customer care in the days, months and even years after a sale.
Posted: 30 Jan 2012 | Published: 30 Jan 2012
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TOPICS:  B2B | B2C | CRM | CRM Analytics | CRM Software | Customer Data Integration | Customer Loyalty | Customer Retention | Customer Service
IBM
1 Match
 
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