Bid for Placement DEFINITION: Paid inclusion is a search engine marketing model in which Web site owners pay a search engine company to guarantee their sites will show up in search results. In addition to guaranteeing that a client's Web site will be indexed, paid inclusion may ensure that the search engine's crawler software visits the client's site more frequently, and may also give clients the option to submit information about
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A recent survey observing users' search functionality shopping experience found that if customers can't find the results they're searching for, it will result in a lost sale and a bad impression. Inside, uncover 12 must-have query types for e-commerce search to improve customer experiences.
Customers will likely jump to your competitor if they can't find exactly what they're looking for on your site. In this white paper, learn how head-tail analysis can uncover different search strategies and find the root cause of why customers are leaving.
In this resource, find 31 tips for inbound content marketing to the SAP community. This fresh approach to marketing engages prospects on social channels while also attracting search traffic via compelling content. Read more inside to learn how to target the SAP ecosystem and become a relevant vendor in the market.
NetAcuity IP Intelligence technology provides an excellent way to non-invasively gather new intelligence about the online universe, and Digital Element delivers the de facto standard in IP Intelligence.
TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific websites, magazines and events.