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PRM

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ALSO CALLED: Partner Relationship Management
DEFINITION: Partner relationship management (PRM) is a business strategy for improving communication between companies and their channel partners. Web-based PRM software applications enable companies to customize and streamline administrative tasks by making shipping schedules and other real-time information available to all the partners over the Internet. Several CRM providers have incorporated PRM features,  … 
Definition continues below.
PRM Reports
1 - 25 of 196 Matches Previous Page  |  Next Page
10 Ways Predictive Analytics Can Really Help You
sponsored by SPSS Inc. Worldwide Headquarters
DATA SHEET: This whitepaper details how predictive analysis can help your business. We give you 10 really good reasons on how predictive analytics help you make better, faster decisions, giving your organization a significant competitive advantage in the technology sector.
Posted: 04 May 2009 | Published: 04 May 2009


6 Steps to Enterprise Resource Planning Implementation Success
sponsored by IFS
WHITE PAPER: Implementing Enterprise Resource Planning (ERP), Contact Relationship Management (CRM), and Enterprise Asset Management (EAM) is complicated. Here are six simple steps to take to manage that complexity.
Posted: 04 Feb 2008 | Published: 04 Feb 2008


60 TB of Savings in 4 Days: EMC IT’s Informatica Data Archive Proof of Concept
sponsored by EMC Corporation
WHITE PAPER: This paper illustrates the ability to reduce the data growth challenge seen with EMC’s Oracle Applications CRM implementation via a Proof of Concept (POC) sponsored by the EMC IT organization.
Posted: 20 Nov 2009 | Published: 20 Nov 2009


7 Habits of Highly Successful Surveys
sponsored by Vovici
WHITE PAPER: Understanding your customer is vital to maintaining and improving loyalty. Learn how to measure customer experience so you can build customer loyalty. Download a copy of the latest Vovici whitepaper 'The Customer Satisfaction Survey' to learn how to understand the major customer experience metrics and more!
Posted: 20 Oct 2009 | Published: 20 Oct 2009


7 Tactics For Smart Businesses to Increase Revenues and Decrease Expenses in Any Economy
sponsored by SAP BusinessObjects
WHITE PAPER: Every organization faces its own unique challenges in getting the job done. But at the end of the day, it all comes down to increasing revenue while decreasing expenses. See how Business Objects reporting solutions allow you to do just that.
Posted: 17 Jun 2009 | Published: 17 Jun 2009


7 Ways to Inspire Customer Loyalty with Voice of the Customer (VOC) Initiatives
sponsored by Vovici
WHITE PAPER: In the most challenging economic environment in generations, organizations are more focused than ever on retaining customers and maintaining existing revenue. Many businesses have put significant resources into implementing CEM and VOC programs. Read on to learn seven ways to inspire customer loyalty using these VOC initiatives.
Posted: 20 Oct 2009 | Published: 20 Oct 2009


9 Critical Steps in Designing Enterprise-Wide Feedback Systems
sponsored by MarketTools, Inc.
WHITE PAPER: This white paper highlights the nine critical steps that every organization should follow as they begin designing an enterprise feedback program. Here we review a proven approach to designing enterprise-wide feedback systems that customer satisfaction professionals have developed, refined, and perfected over nearly a decade.
Posted: 25 Nov 2009 | Published: 25 Nov 2009


9 Management Practices for Exceptional Webinars
sponsored by Citrix Online
WHITE PAPER: This new white paper examines Webinar effectiveness at driving lead generation and outlines 9 best practices for using Webinars in a cohesive lead-generation campaign.
Posted: 21 Aug 2009 | Published: 21 Aug 2009


A Culture of Customer Satisfaction: How CustomerSat Feedback System is a Catalyst for Business Growth at SimplexGrinnell
sponsored by MarketTools, Inc.
CASE STUDY: This case study explores how SimplexGrinnell, a leader in fire and life-safety systems and services, has successfully employed the MarketTools CustomerSat enterprise feedback system to improve overall customer satisfaction by 210% and grow their business.
Posted: 25 Nov 2009 | Published: 25 Nov 2009


Achieving Service Excellence Across The Enterprise
sponsored by Numara Software
WHITE PAPER: Common problems with interdepartmental handling of customer issues include a mismatch of priorities, no shared understanding of customer impact, and overall communication problems between teams. The solution is to create enterprise-wide workflow and visibility..
Posted: 21 Apr 2009 | Published: 21 Apr 2009


Acxiom Deploys Business Intelligence for Best-of-Breed Solutions
sponsored by SAP America Inc
CASE STUDY: Find out how Acxiom, specializing in providing customer and information management solutions for companies around the world, uses SAP BusinessObjects Business Intelligence (BI) solutions to transform consumer data into actionable BI.
Posted: 13 Oct 2009 | Published: 13 Oct 2009


Advent Portfolio Exchange Demo
sponsored by Advent Software, Inc
SOFTWARE DEMO: Learn more about this integrated portfolio and client relationship management system: an end-to-end solution for accounting and reporting, client servicing and marketing.
Posted: 10 Aug 2009 | Published: 10 Aug 2009


Agency Chooses New Technology to Drive Up Tourism and Strengthen Customer Relations
sponsored by Microsoft
CASE STUDY: The goal of South African Tourism's global employees is to increase tourism to the nation to help enhance the nation's economy. To address this issue they utilized the research of a tier-one customer relationship management consultancy and selected Microsoft Dynamics™ CRM 4.0.
Posted: 10 Sep 2009 | Published: 10 Sep 2009


Anatomy of a Siebel CRM Archiving Project
sponsored by IBM
WHITE PAPER: The basic principles for managing an archiving project presented in this paper can help you initiate and plan an archiving strategy that meets your organization’s requirements.
Posted: 04 Sep 2009 | Published: 04 Sep 2009


Avatars Proven to Increase Advertising Effectiveness
sponsored by Humanity Interactive
CASE STUDY: Blue Rain commissioned Humanity Online to create an avatar for their character "Marcus OneNote" that could act, react, and interact with visitors to the OneNote Ad and landing page of the community site for OneNote. Read on to learn how avatars are increasing advertising effectiveness.
Posted: 09 Oct 2009 | Published: 09 Oct 2009


Award-Winning VoIP Provider Deploys Five9 in Profit Centers to Launch Marketing Campaigns
sponsored by Five9
CASE STUDY: Read case study to learn how Vonage selected the Five9 Virtual Call Center Suite to launch an ambitious campaign to win back over 70,000 customers. Read on to learn how Five9 Virtual Call Center Suite offers superior-quality VoIP, predictive dialer, inbound call capabilities, comprehensive management and customer tracking tools, and more.
Posted: 10 Sep 2009 | Published: 10 Sep 2009


B2B Lead Gen: Marketing ROI Performance & Evaluation Study
sponsored by Citrix Online
WHITE PAPER: MarketingProfs recently conducted an in-depth study on perceptions, behaviors and lead generation performance. Download the MarketingProfs Report to read the study's full findings and to learn how you can effectively calculate and leverage lead generation ROI within your own organization.
Posted: 21 Aug 2009 | Published: 21 Aug 2009


Best Practices of the Best-Run Sales Organizations: Sales Opportunity Blueprinting
sponsored by SAP AG
WHITE PAPER: Leadership teams in today's strongest sales groups have discovered best practices to achieve exponential results. This SAP Executive Insight looks at leading-edge companies and examines how they excel in areas where most sales organizations struggle.
Posted: 27 Apr 2009 | Published: 27 Apr 2009


Beyond Survival: Thriving Through the Turbulence: BI in the Retail Industry
sponsored by SAP America Inc
WHITE PAPER: Find out how retail organizations are improving the bottom line, by focusing on key tactics designed to facilitate low cost, efficient, customer-centric operations, all of which require integrated enterprise information and analysis capabilities found in business intelligence (BI) environments.
Posted: 12 Oct 2009 | Published: 12 Oct 2009


Beyond the Thin Client: Why a Smart Client CRM Solution May Be a Smarter Choice
sponsored by Pivotal CRM, a CDC Software solution
WHITE PAPER: This white paper compares and contrasts the two primary alternatives to thin clients and examines the differentiating characteristics that could impact your CRM implementation. Read on to learn why a smart client CRM solution may be a smarter choice.
Posted: 11 Nov 2009 | Published: 11 Nov 2009


Boost ROI with Faster, Easier, VISUAL Analytics
sponsored by SPSS Inc. Worldwide Headquarters
WEBCAST: Join us at this live webcast and learn how you can:<ul> <li>Use RFM analysis to quickly rank customers for high-return marketing</li> <li>Use advanced visualization techniques to uncover segments and patterns in your data, and apply these insights to growth, acquisition, and retention planning</li> <li>and more</li></ul>
Posted: 04 May 2009 | Premiered: 04 May 2009


BPM 101: What Is Business Performance Management and What Are the Benefits?
sponsored by SearchCRM
WEBCAST: This webcast will show you how to quantify BPM ROI and build the business case. It will also look at ways to leverage your existing systems to produce BPM benefits.
Posted: 20 Nov 2005 | Premiered: 20 Nov 2005


Business Fitness Gets in Shape with GoToMeeting Corporate with GoToWebinar
sponsored by Citrix Online
CASE STUDY: This new case study explores how Citrix® GoToMeeting® Corporate with GoToWebinar® has transformed Business Fitness's sales and marketing efforts, enabling the company to significantly reduce costs, speed up the sales cycle and vastly improve nurturing efforts.
Posted: 21 Aug 2009 | Published: 21 Aug 2009


Business Wire hosts award-winning events for client education with GoToWebinar
sponsored by Citrix Online
CASE STUDY: Business Wire, a global market leader in commercial news distribution, adopted Citrix® GoToMeeting® with GoToWebinar® in order to enhance communication with clients, increase employee training and deliver added value to customers by providing top-notch educational Webinars. Download the case study to learn more.
Posted: 21 Aug 2009 | Published: 21 Aug 2009


CA Standardizes Business Intelligence and Reporting Infrastructure with BusinessObjects Enterprise XI
sponsored by SAP America Inc
CASE STUDY: Find out how CA used the same SAP BusinessObjects tool across multiple products to reduce their customers' costs and reduce the time it takes them to create their own customized reports.
Posted: 13 Oct 2009 | Published: 13 Oct 2009

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PRM DEFINITION (continued): … Partner relationship management (PRM) is a business strategy for improving communication between companies and their channel partners. Web-based PRM software applications enable companies to customize and streamline administrative tasks by making shipping schedules and other real-time information available to all the partners over the Internet. Several CRM providers have incorporated PRM features, such as Web-enabled spreadsheets shared through an extranet, in their software applications. PRM is often compared to customer relationship management (CRM) and there is some argument over whether the complex relationships of channel partnerships makes it necessary for PRM to be a separate entity, or merely a component of CRM.
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