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Churn

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ALSO CALLED: Churning, Customer Churning, Carrier Switches (Churn)
DEFINITION: Churn rate is a measure of customer or employee attrition, and is defined as the number of customers who discontinue a service or employees who leave a company during a specified time period divided by the average total number of customers or employees over that same time period. For example, churn rate has been an ongoing concern of telephone and cell phone services in areas where several companies  … 
Definition continues below.
ChurnReports
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10 Key Ingredients for Successful Omnichannel CEM
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WHITE PAPER: Today's customers expect a seamless brand experience throughout the buying process -- whether they're accessing your website, mobile app, or visiting your physical location. Access this helpful white paper to get advice on creating a seamless customer experience across every channel. Specifically, discover 10 helpful tips for omnichannel success
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20 Customer Service Practices
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DATA SHEET: In order to compete in today’s economic climate, companies are under constant pressure to do more with less. Read this brief guide to find five tips and best practices for streamlining your information management processes.
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WHITE PAPER: This insightful white paper details how MSPs can ensure the continued success of their businesses as the popularity of cloud computing continues to grow by offering the kind of indispensible personalized support to their clients that cloud giants can't provide.
Posted: 22 Jul 2013 | Published: 22 Jul 2013

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6 best practises for a new model of employee engagement
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WHITE PAPER: This Forrester Research report explores key findings behind employee mobile engagement and how their happiness drives customer satisfaction and ultimately, business growth.
Posted: 05 Feb 2014 | Published: 05 Feb 2014

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WHITE PAPER: There is always room for improvement in serving your customers.  In a poll, only 7% of customer experiences exceeded their expectations.  In this eBook, we'll show how your customers, employees and brand can come together to earn a "customer for life." Download now.
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WHITE PAPER: This white paper identifies seven levels of claims automation and provides a roadmap that can be followed to enhance claims processing for insurance companies worldwide.
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10 Best Practices for Reducing the Stress of IT Audits
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WHITE PAPER: This paper presents 10 best practices that can greatly reduce or even eliminate the angst so commonly associated with IT audits.
Posted: 20 Oct 2008 | Published: 17 Oct 2008

Dell Software

10 Places SAP Customers Can Reduce Data Management Costs
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WHITE PAPER: This white paper highlights 10 key places SAP customers can reduce IT operational costs, with a focus on trimming support and data entry costs by automating data entry.
Posted: 03 Dec 2008 | Published: 03 Dec 2008

Winshuttle, LLC

10 Steps to Safeguard Small Business Data
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WHITE PAPER: What should you do to protect your data if your resources are limited? This paper describes ten steps to safeguard business data.
Posted: 16 Oct 2008 | Published: 16 Oct 2008

i365, makers of Evault

10 tips to integrate mobile and social marketing
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WHITE PAPER: In this white paper, get 10 tips to help break through the silos and integrate social and mobile marketing with traditional channels.
Posted: 18 Feb 2014 | Published: 30 Nov 2013

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11 Habits for Highly Successful BPM Programs: Proven Steps for Getting Started with Process Improvement
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WHITE PAPER: Read this paper for an outline of the steps an organization needs to take to achieve enterprise-wide business process management success.
Posted: 15 Dec 2010 | Published: 15 Dec 2010

IBM

12 Tips to Assess Online Retail Readiness for the Holidays
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WHITE PAPER: Overall Web performance - including availability, responsiveness and consistency - can have a huge impact on an online retailer's revenues, brand and customer satisfaction. Read this whitepaper to learn 12 tips to assess online retail readiness for the upcoming holiday season.
Posted: 15 Sep 2009 | Published: 14 Sep 2009

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15-Minute Guide to Increasing Customer Loyalty: An Introduction to Enterprise Feedback Management (EFM)
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WHITE PAPER: What is the relationship between a loyal customer and a profitable enterprise and what role can feedback play in improving loyalty? Organizations with fiercely loyal customers take the time to listen to feedback and integrate it into decision making. EFM solutions provide the tools needed help businesses transform feedback into business results.
Posted: 26 Jan 2011 | Published: 26 Jan 2011

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2008 ERP in the Mid-Market
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WHITE PAPER: This report explores feedback from over 500 mid-size companies, and aims to serve as a roadmap to those that desire to reduce costs, and improving accuracy and delivery performance.
Posted: 13 Jan 2009 | Published: 13 Jan 2009

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3 Reasons Why CEM Is the Place to Innovate
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WEBCAST: The following webcast intends to clarify the current state of customer experience management and how companies can start powerful initiatives of their own. Tune in now to find out how CMOs and CIOs need to work together to make CEM take flight, what needs to be addressed, and much more.
Posted: 19 May 2014 | Premiered: May 19, 2014

OpenText

3 Smart Moves That Slash Intermodal Costs
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WHITE PAPER: Even with near limitless intermodal options, planners typically fall back on familiar routes and patterns – regardless of whether or not there's a better way to operate. Fortunately, this resource lays out three smart moves that slash intermodal costs while delivering real planning transparency.
Posted: 31 Mar 2014 | Published: 31 Mar 2014

Quintiq

4 Steps to Transforming Your Customer Relationships Using Mobile
sponsored by Appcelerator
WHITE PAPER: Mobility has fundamentally changed the business world, particularly customer relationships. It has not only changed consumer expectations, but also provides a chance to drastically improve the customer experience. Read on to learn 4 simple steps to improving your customer's experience with mobility.
Posted: 15 Aug 2012 | Published: 01 Aug 2012

Appcelerator

5 Best Practices for Telling Great Stories with Data
sponsored by Tableau Software
WHITE PAPER: Data doesn't have to be only fact driven and metric. Learn these five best practices to help you make sense and order out of a disparate collection of facts.
Posted: 20 Feb 2008 | Published: 01 Feb 2008

Tableau Software

5 Steps toward Disaster Preparedness
sponsored by Cisco Systems, Inc.
WHITE PAPER: For small and medium-sized businesses (SMBs), the impacts of a disaster can result in loss of or lack of access to data, applications, and work facilities. This paper explains five key steps to consider when implementing a program for your company.
Posted: 25 Sep 2008 | Published: 25 Sep 2008

Cisco Systems, Inc.

5 Tips For Setting Measurable Social Media Goals
sponsored by MarketWired
WHITE PAPER: While social media offers your business a variety of opportunities to grow its customer base, increase brand awareness, and drive revenue, those benefits are unattainable without a solid strategy in place. To realize your social media goals, you need to first determine metrics and measurements of your strategy's success.
Posted: 20 Feb 2014 | Published: 20 Feb 2014

MarketWired

5 Ways ERP Can Help You Implement Lean
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Posted: 25 Apr 2007 | Published: 01 Apr 2007

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5 Ways to Optimize Your Workforce for Customer Contact in a Social Marketplace
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WHITE PAPER: This white paper discusses how workforce, quality and performance management capabilities provide practical business processes and tools for effective staffing, monitoring, reporting, evaluation and coaching.
Posted: 29 Aug 2013 | Published: 29 Aug 2013

Aspect

5 Web Self-Service Pitfalls: What Every Contact Center Manager Must Know
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WHITE PAPER: This paper discusses and analyzes 5 myths frequently encountered in the context of self-service strategies and implementations, and offers proven industry best practices to counter them. This paper will be a valuable resource for you as you develop, implement, and refine your customer self-service strategy.
Posted: 17 Feb 2010 | Published: 17 Feb 2010

eGain Communications Corp.

6 Hidden Secrets to Offering Exceptional Customer Service
sponsored by Salesforce.com
WHITE PAPER: The ability to provide exceptional customer service has quickly become a business differentiator. This resource counts down six secrets to customer service success – read on to learn more now.
Posted: 10 Oct 2013 | Published: 10 Oct 2013

Salesforce.com
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CHURN DEFINITION (continued): … Churn rate is a measure of customer or employee attrition, and is defined as the number of customers who discontinue a service or employees who leave a company during a specified time period divided by the average total number of customers or employees over that same time period. For example, churn rate has been an ongoing concern of telephone and cell phone services in areas where several companies compete and make it easy to transfer from one service to another. Changes in a business' churn rate can provide feedback for a company as it may indicate customer response to service, pricing, competition and so on, as well as the average length of time an individual remains a customer. As such, churn rate is an important business metric. To estimate future churn rates, predictive technology is sometimes applied, in a process known as predictive churn modeling.

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