ALSO CALLED: Ad Clicks DEFINITION: In Web advertising, a click is an instance of a user pressing down (clicking) on a mouse button in an ad space. The term clickthrough is also sometimes used. The click rate is the number of clicks on an ad as a percentage of the number of times that the ad was downloaded with a
Definition continues below.
PODCAST:
Marcia Turner, author of The Unofficial Guide to Marketing Your Small Business, talks about how to best utilize the tools available on-line to make your small business seem a whole lot bigger.
CLICK-THROUGHS DEFINITION (continued): In Web advertising, a click is an instance of a user pressing down (clicking) on a mouse button in an ad space. The term clickthrough is also sometimes used. The click rate is the number of clicks on an ad as a percentage of the number of times that the ad was downloaded with a page. Click-Throughs definition sponsored by WhatIs.com, powered by WhatIs.com an online computer dictionary
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