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Campaign Management Software

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ALSO CALLED: Campaign Software
DEFINITION: A type of marketing automation software that optimizes the process for organizations to develop and deploy multiple-channel marketing campaigns to target groups or individuals and track the effect of those campaigns, by customer segment, over time.
Campaign Management Software White Papers (View All Report Types)
76 - 100 of 532 Matches Previous Page  |  Next Page
Avoiding Unpleasant ERP Surprises
sponsored by IFS
WHITE PAPER: Prepare your organization for a successful ERP implementation and find out about the consequences of ERP gone wrong.
Posted: 06 Aug 2014 | Published: 06 Aug 2014

IFS

Balancing Needs of Providers and Patients
sponsored by CloudMine
WHITE PAPER: Don't be one of the organizations that take a haphazard approach to leveraging the invaluable asset of your patients. Discover both sides of the communication divide and what steps to take to improve communication quickly.
Posted: 30 Jun 2016 | Published: 17 Mar 2016


Best Practices for Mobile Application Lifecycle Management
sponsored by IBM MaaS360
WHITE PAPER: In this white paper, you will discover several mobile application lifecycle management (MALM) best practices for organizations with BYOD policies. Read on to discover the benefits of MALM, including single sign-on for all enterprise apps, real-time security reporting, and more.
Posted: 04 Mar 2016 | Published: 31 Dec 2014

IBM MaaS360

Beyond Software: Agile for Product Development
sponsored by IBM
WHITE PAPER: Can agile be applied to products other than software, like physical components that contain both electronics and software engineering aspects? Learn how it can be done in spite of the differences between software and physical components.
Posted: 06 Jul 2016 | Published: 31 Oct 2013

IBM

Build a wiser WAN
sponsored by Verizon
WHITE PAPER: The need for efficient and reliable cloud and mobile technologies is creating a demand for better application performance. Read on to learn how software-defined wide area network (SD-WAN) overcomes the obstacles and demands of mobile technologies, and how it is just the first step in aligning your IT with your business.
Posted: 04 May 2016 | Published: 30 Sep 2015

Verizon

Business Process Apps Breathe New (Mobile) Life into Tired, Manual Workflows
sponsored by K2NE GmbH
WHITE PAPER: In an MIT Sloan Management study, 63% of business managers revealed that the pace of technology change in their organizations is too slow. Well, that's a problem. In this white paper, learn how you can speed up your mobilization of business processes to boost productivity, and uncover considerations that are often overlooked.
Posted: 13 Jun 2016 | Published: 31 Dec 2014

K2NE GmbH

Buyer’s Guide: Choosing the Right Project and Portfolio Management Solution
sponsored by CA Technologies.
WHITE PAPER: This guide is for IT pros tasked with this critical buying decision and addresses both immediate and long-term needs. Learn how the right platform can speed innovation within your organization and maximize the ROI of your investments over time.
Posted: 12 Jun 2015 | Published: 31 Dec 2014

CA Technologies.

Balancing Risk and Complexity with Quality Management
sponsored by IBM
WHITE PAPER: This white paper shows you how a combined IBM and Wind River quality management solution can help you deliver higher-quality products to the marketplace faster.
Posted: 21 Mar 2011 | Published: 21 Mar 2011

IBM

Ballarat Grammar Secures BYOD with HP Sentinel SDN
sponsored by Hewlett Packard Enterprise
WHITE PAPER: In this case study, explore a software-defined networking option that simplifies network monitoring for performance issues and enables a secure IT environment for users.
Posted: 20 Sep 2013 | Published: 31 Aug 2013

Hewlett Packard Enterprise

Beagle Research Group: Next Generation Platforms for On-Demand Applications
sponsored by Salesforce.com
WHITE PAPER: Learn how enterprise software platforms for CRM and other applications remove much of the complexity of software development, operation and maintenance -- enabling you to extend on-demand success across your entire enterprise.
Posted: 18 Oct 2006 | Published: 01 Mar 2006

Salesforce.com

Becoming More Energy Efficient
sponsored by IBM Software Group
WHITE PAPER: Watch this short video to learn what defines a true green data center. This initial Business First investigation report will help answer these questions -- what is a green data center and why do I need one?
Posted: 15 Feb 2008 | Published: 14 Feb 2008

IBM Software Group

Benefits of Intel® Xeon® Processors and Windows Server® 2008 R2 for Business-Critical Applications
sponsored by Dell, Inc. and Intel®
WHITE PAPER: The combination of an Intel Xeon processor and a Windows® operating system is an industry standard, proven platform for running business-critical applications, and many companies are making the switch. Read this paper to learn about the benefits of Intel® Xeon® Processors and Windows Server® 2008 R2 for Business-Critical Applications.
Posted: 15 Mar 2010 | Published: 01 Dec 2009

Dell, Inc. and Intel®

Best Practices for a Lead Management Strategy
sponsored by Act-On Software
WHITE PAPER: Well-executed, lead management strategies can produce significant savings, reduce time spent in the funnel, and bring sales and marketing into closer concert -- so what constitutes a solid lead management strategy?
Posted: 11 Apr 2014 | Published: 31 Dec 2013

Act-On Software

Best Practices for Managing Your BlackBerry Environment
sponsored by BlackBerry
WHITE PAPER: This reference document will provide you with detailed information on how to effectively manage your BlackBerry Enterprise Server architecture.
Posted: 18 Mar 2009 | Published: 18 Mar 2009

BlackBerry

Best Practices for Open Source and the Cloud
sponsored by Red Hat
WHITE PAPER: This whitepaper takes a careful look at two of today's most popular topics: open source application software and moving to the cloud.
Posted: 18 Sep 2013 | Published: 18 Sep 2013

Red Hat

Best Practices For Setting Up a Lead Nurturing Program
sponsored by Act-On Software
WHITE PAPER: In this report, Matt Heinz, President of Heinz Marketing and his fellow thought leaders demystify lead nurturing, offering best practices that you can follow when developing your own winning program.
Posted: 11 Apr 2014 | Published: 31 Dec 2012

Act-On Software

Best Practices for Windows Vista Planning, Migration, and Ongoing Management
sponsored by Symantec Corporation
WHITE PAPER: It is vital to ensure PC system and data security during migration to Windows Vista. This white paper highlights considerations that must be addressed over the entire migration process.
Posted: 02 Jul 2007 | Published: 01 Jun 2007

Symantec Corporation

Best Practices in Contract Management: How to Shrink Your Sales Cycle through Smart Contract Management
sponsored by SpringCM
WHITE PAPER: This white paper discusses the seven best practices in contract management. It's time for you to think about how to manage your contracts more effectively, close more deals, and get more cash. Learn how in this paper.
Posted: 16 Apr 2008 | Published: 11 Oct 2010

SpringCM

BlackBerry Wireless Enterprise Activation
sponsored by BlackBerry
WHITE PAPER: This document describes how administrators can enable wireless enterprise activation for users on the BlackBerry Enterprise Server™, and how users can initiate wireless enterprise activation from their handhelds.
Posted: 11 Aug 2006 | Published: 01 Jan 2004

BlackBerry

Bringing the Power of Web 2.0 to the Enterprise
sponsored by OpenText Corporation
WHITE PAPER: The key to Enterprise 2.0 is to bring the worlds of ECM and Web 2.0 together, so that companies can gain the best of both.
Posted: 14 May 2008 | Published: 09 May 2008

OpenText Corporation

Building and Managing a Performance Center of Excellence
sponsored by Hewlett Packard Enterprise
WHITE PAPER: This white paper contains advice on improving application performance. It also gives 10 tips for building and managing a performance center of excellence.
Posted: 09 Feb 2010 | Published: 09 Feb 2010

Hewlett Packard Enterprise

Building Smart Products: Best Practices for Multicore Software Development
sponsored by IBM
WHITE PAPER: IBM Rational software - the market-leading provider of platforms for software lifecycle management - is teaming with Wind River - the global leader in the embedded and mobile industries - to help companies take the risk out of multicore software development.
Posted: 01 Sep 2010 | Published: 25 May 2010

IBM

Buyer’s Guide for Enterprise Single Sign-On
sponsored by Oracle Corporation
WHITE PAPER: This whitepaper offers a thorough checklist that should enable potential ESSO implementers to deploy the right ESSO solution which should help eliminate sign-on problems, reduce helpdesk costs, maximize user productivity, strengthen security, simplify administration and accelerate regulatory compliance.
Posted: 25 Sep 2009 | Published: 01 Apr 2009

Oracle Corporation

Can the Suite Compete? - What Every Recruiter Needs to Know
sponsored by Jobvite
WHITE PAPER: In this resource, HR and business leaders will find a comparison of the strengths and weaknesses of purpose-specific software and bundled software suites, providing you with key information to help you more strategically meet your organization's talent recruitment goals.
Posted: 19 Apr 2013 | Published: 19 Apr 2013

Jobvite

Capitalize on Business Opportunities and Respond to New Industry Situations: Quickly Extend Business Applications and Connectivity Solutions to Customers, Partners and Suppliers with Industry Data Acceleration
sponsored by IBM
WHITE PAPER: This paper describes benefits of integrating industry data, how partner and supplier integration through industry connectivity can help maximize the value and effectiveness of a service-oriented architecture (SOA) or business process management (BPM) initiative, and the IBM® WebSphere® portfolio of products available to achieve such integration.
Posted: 03 Aug 2010 | Published: 30 Oct 2009

IBM
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