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Campaign Management Software

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ALSO CALLED: Campaign Software
DEFINITION: A type of marketing automation software that optimizes the process for organizations to develop and deploy multiple-channel marketing campaigns to target groups or individuals and track the effect of those campaigns, by customer segment, over time.
Campaign Management Software White Papers (View All Report Types)
76 - 100 of 513 Matches Previous Page  |  Next Page
Behavior Driven Development for Continuous Testing
sponsored by Hewlett Packard Enterprise
WHITE PAPER: Explore the concept of behavior driven development, an Agile software development technique that promotes collaboration between QA, development, and business stakeholders. Find out how this user behavior-oriented approach will help you satisfy the need for both speed and quality.
Posted: 12 Sep 2016 | Published: 31 Dec 2015

Hewlett Packard Enterprise

CERN Maximizes Uptime of the World's Largest and Most Complex Machine with EAM
sponsored by Infor
WHITE PAPER: CERN, the world's largest particle physics research center, needed to minimize unscheduled accelerator downtime by optimally maintaining high-tech equipment. In this case study, learn how they accomplished this and more with enterprise asset management tools.
Posted: 30 Jun 2016 | Published: 31 Dec 2015


Ballarat Grammar Secures BYOD with HP Sentinel SDN
sponsored by Hewlett Packard Enterprise
WHITE PAPER: In this case study, explore a software-defined networking option that simplifies network monitoring for performance issues and enables a secure IT environment for users.
Posted: 20 Sep 2013 | Published: 31 Aug 2013

Hewlett Packard Enterprise

Beagle Research Group: Next Generation Platforms for On-Demand Applications
sponsored by
WHITE PAPER: Learn how enterprise software platforms for CRM and other applications remove much of the complexity of software development, operation and maintenance -- enabling you to extend on-demand success across your entire enterprise.
Posted: 18 Oct 2006 | Published: 01 Mar 2006

Becoming More Energy Efficient
sponsored by IBM Software Group
WHITE PAPER: Watch this short video to learn what defines a true green data center. This initial Business First investigation report will help answer these questions -- what is a green data center and why do I need one?
Posted: 15 Feb 2008 | Published: 14 Feb 2008

IBM Software Group

Benefits of Intel® Xeon® Processors and Windows Server® 2008 R2 for Business-Critical Applications
sponsored by Dell, Inc. and Intel®
WHITE PAPER: The combination of an Intel Xeon processor and a Windows® operating system is an industry standard, proven platform for running business-critical applications, and many companies are making the switch. Read this paper to learn about the benefits of Intel® Xeon® Processors and Windows Server® 2008 R2 for Business-Critical Applications.
Posted: 15 Mar 2010 | Published: 01 Dec 2009

Dell, Inc. and Intel®

Best Practices for a Lead Management Strategy
sponsored by Act-On Software
WHITE PAPER: Well-executed, lead management strategies can produce significant savings, reduce time spent in the funnel, and bring sales and marketing into closer concert -- so what constitutes a solid lead management strategy?
Posted: 11 Apr 2014 | Published: 31 Dec 2013

Act-On Software

Best Practices for Managing Your BlackBerry Environment
sponsored by BlackBerry
WHITE PAPER: This reference document will provide you with detailed information on how to effectively manage your BlackBerry Enterprise Server architecture.
Posted: 18 Mar 2009 | Published: 18 Mar 2009


Best Practices for Open Source and the Cloud
sponsored by Red Hat
WHITE PAPER: This whitepaper takes a careful look at two of today's most popular topics: open source application software and moving to the cloud.
Posted: 18 Sep 2013 | Published: 18 Sep 2013

Red Hat

Best Practices For Setting Up a Lead Nurturing Program
sponsored by Act-On Software
WHITE PAPER: In this report, Matt Heinz, President of Heinz Marketing and his fellow thought leaders demystify lead nurturing, offering best practices that you can follow when developing your own winning program.
Posted: 11 Apr 2014 | Published: 31 Dec 2012

Act-On Software

Best Practices for Windows Vista Planning, Migration, and Ongoing Management
sponsored by Symantec Corporation
WHITE PAPER: It is vital to ensure PC system and data security during migration to Windows Vista. This white paper highlights considerations that must be addressed over the entire migration process.
Posted: 02 Jul 2007 | Published: 01 Jun 2007

Symantec Corporation

Best Practices in Contract Management: How to Shrink Your Sales Cycle through Smart Contract Management
sponsored by SpringCM
WHITE PAPER: This white paper discusses the seven best practices in contract management. It's time for you to think about how to manage your contracts more effectively, close more deals, and get more cash. Learn how in this paper.
Posted: 16 Apr 2008 | Published: 11 Oct 2010


BlackBerry Wireless Enterprise Activation
sponsored by BlackBerry
WHITE PAPER: This document describes how administrators can enable wireless enterprise activation for users on the BlackBerry Enterprise Server™, and how users can initiate wireless enterprise activation from their handhelds.
Posted: 11 Aug 2006 | Published: 01 Jan 2004


Bringing the Power of Web 2.0 to the Enterprise
sponsored by OpenText Corporation
WHITE PAPER: The key to Enterprise 2.0 is to bring the worlds of ECM and Web 2.0 together, so that companies can gain the best of both.
Posted: 14 May 2008 | Published: 09 May 2008

OpenText Corporation

Building and Managing a Performance Center of Excellence
sponsored by Hewlett Packard Enterprise
WHITE PAPER: This white paper contains advice on improving application performance. It also gives 10 tips for building and managing a performance center of excellence.
Posted: 09 Feb 2010 | Published: 09 Feb 2010

Hewlett Packard Enterprise

Building Smart Products: Best Practices for Multicore Software Development
sponsored by IBM
WHITE PAPER: IBM Rational software - the market-leading provider of platforms for software lifecycle management - is teaming with Wind River - the global leader in the embedded and mobile industries - to help companies take the risk out of multicore software development.
Posted: 01 Sep 2010 | Published: 25 May 2010


Buyer’s Guide for Enterprise Single Sign-On
sponsored by Oracle Corporation
WHITE PAPER: This whitepaper offers a thorough checklist that should enable potential ESSO implementers to deploy the right ESSO solution which should help eliminate sign-on problems, reduce helpdesk costs, maximize user productivity, strengthen security, simplify administration and accelerate regulatory compliance.
Posted: 25 Sep 2009 | Published: 01 Apr 2009

Oracle Corporation

Can the Suite Compete? - What Every Recruiter Needs to Know
sponsored by Jobvite
WHITE PAPER: In this resource, HR and business leaders will find a comparison of the strengths and weaknesses of purpose-specific software and bundled software suites, providing you with key information to help you more strategically meet your organization's talent recruitment goals.
Posted: 19 Apr 2013 | Published: 19 Apr 2013


Capitalize on Business Opportunities and Respond to New Industry Situations: Quickly Extend Business Applications and Connectivity Solutions to Customers, Partners and Suppliers with Industry Data Acceleration
sponsored by IBM
WHITE PAPER: This paper describes benefits of integrating industry data, how partner and supplier integration through industry connectivity can help maximize the value and effectiveness of a service-oriented architecture (SOA) or business process management (BPM) initiative, and the IBM® WebSphere® portfolio of products available to achieve such integration.
Posted: 03 Aug 2010 | Published: 30 Oct 2009


Case Study : Virgin Media enhances productivity by consolidating testing tools
sponsored by Hewlett-Packard Enterprise
WHITE PAPER: This case study looks at how Virgin Media developed a set of transparent, efficient, and unified software testing tools to speed development, and increase quality.
Posted: 07 Nov 2013 | Published: 03 Sep 2012

Hewlett-Packard Enterprise

Challenging Some of the Myths About Static Code Analysis
sponsored by Klocwork
WHITE PAPER: This paper addresses common myths surrounding static code analysis and explains what the technology can do for developers and the software development lifecycle.
Posted: 27 Dec 2013 | Published: 30 Nov 2013


Champions of Software as a Service: How SaaS is Fueling Powerful Competitive Advantage
sponsored by IBM
WHITE PAPER: This report dives deep into a study on SaaS and how it is helping companies gain competitive advantage as opposed to simply reducing costs.
Posted: 28 Apr 2014 | Published: 31 Jan 2014


Change is the Enemy of Security & Compliance: 10 Questions You Should Ask Yourself about Changes to Your Network
sponsored by nCircle
WHITE PAPER: This document lists ten common changes in enterprise environments, all of which can chip away at your security and compliance in ways that you might not realize. Some are obvious; some are subtle; all can have a negative impact.
Posted: 02 Aug 2010 | Published: 02 Aug 2010


Change your ERP strategy: One success story
sponsored by Epicor Software Corporation
WHITE PAPER: EL ES DE engineering needed an integrated system that would provide increased visibility over inventory, time spent on jobs and clarity on purchase order status. Consult this resource to find out how adopting a cloud-based ERP solution gave the company the insight they need.
Posted: 06 Jun 2013 | Published: 06 Jun 2013

Epicor Software Corporation

Choose the Service Desk Delivery Model that Makes Sense
sponsored by Pangea Systems
WHITE PAPER: This white paper discusses three delivery models, including the benefits and considerations you must take when choosing the right model for your business.
Posted: 20 Jun 2014 | Published: 31 Dec 2012

Pangea Systems
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