Today's marketing professionals are in uncharted territory, one that consists of web-savvy customers with higher expectations and flashy new tools that are quickly becoming a requirement. To keep pace, you must evolve with the times. Read on to learn how content marketing can optimize your marketing tactics.
Oracle Business Intelligence Publisher (BI Publisher), Oracle’s enterprise reporting server that writes, manages, and delivers all types of highly formatted documents, eliminates the need for costly point solutions. Read this paper to find out so much more.
Rivet Logic and Harvard Business Publishing (HBP) implemented an enterprise content management (ECM) solution that unlocked content across all publishing divisions. This agile solution enabled HBP to broaden and accelerate its digital publishing activities by making content easily searchable and manageable for all business end-users.
With end-users creating more rich content in the enterprise and the increased demand for interactivity, interactive content management is fast becoming a "must-have" for organizations big and small.
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