The phrase might be one that gets over used at conferences and in pitches but it refers to something that is really happening and to revenue opportunities that are emerging right now. This e-guide will share some of the recent developments in the channel and the latest thoughts about the issue.
How are you expanding your business in the channel in 2012? What areas of specialization are your customers clamoring for? What are you doing to address their needs? Check out this December issue of Channel Strategies and make sure you're on the right track for 2012.