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Campaign Management Software

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ALSO CALLED: Campaign Software
DEFINITION: A type of marketing automation software that optimizes the process for organizations to develop and deploy multiple-channel marketing campaigns to target groups or individuals and track the effect of those campaigns, by customer segment, over time.
Campaign Management Software Reports
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Apps Revolution
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE: This report from CSC describes the Apps rEvolution: an evolution in technology that is creating revolutionary business and personal change.
Posted: 24 Feb 2014 | Published: 24 Feb 2014

ComputerWeekly.com

Are Low-Code Platforms Fast and Scalable?
sponsored by K2
WHITE PAPER: In this white paper, discover how a low-code platform can enable rapid app development while enabling growth in complexity and scale in an integrated and easy-to-manage way. Additionally, explore testimonials shared by organizations that have experienced the benefits of a low-code platform for themselves.
Posted: 29 Mar 2016 | Published: 31 Dec 2015

K2

Benefits Management: How to increase the business value of your IT projects
sponsored by ComputerWeekly.com
BOOK: This book extract explains how organisation can uses benefits management techniques to increase the value of IT projects to the business.
Posted: 15 Feb 2013 | Published: 15 Feb 2013

ComputerWeekly.com

Are Marketing Automation Tools the Greatest Asset In the Sales Arsenal?
sponsored by Adobe EchoSign
EGUIDE: In this e-guide, learn how marketing automation systems can help deliver valuable intelligence to drive more sales.
Posted: 02 Mar 2015 | Published: 02 Mar 2015

Adobe EchoSign

Are Software-Defined Data Centers the Next Frontier of Virtualization?
sponsored by Hewlett Packard Enterprise
EGUIDE: The word is out about software-defined data centers, but awareness isn't the same as understanding or acceptance. In this e-guide, Dan Kusnetzky, founder and principal analyst of market research firm Kusnetzky Group LLC, explores the new frontier that is SDDC and prepares you for your potential future.
Posted: 27 Dec 2016 | Published: 23 Dec 2016

Hewlett Packard Enterprise

Are you Agile Enough?
sponsored by IBM
WEBCAST: If you are using Open Source, doing Agile but not able to consistently meet project goals, and aren't sure what tools you need -- check out how Rational Team Concert can help. See how Rational Team Concert automates core Agile practices -- like consistent team collaboration, rapid response to change, and frequent delivery of [...]
Posted: 09 Sep 2009 | Premiered: Sep 9, 2009

IBM

ASG's metaCMDB™ Master or "Citizen" CMDB Containing Critical Enterprise Configuration Information
sponsored by ASG Software Solutions
WHITE PAPER: The sound understanding and visibility of configuration information provided by ASG’s metaCMDB™ is critical for ITIL initiatives and business service management (BSM) implementations, service desk support, and the integration of disparate technologies. Read this paper to find out more.
Posted: 25 May 2010 | Published: 25 May 2010

ASG Software Solutions

ASNA Case Study: ASNA Wings: Re-imagining Modernization at INFOCON - Both Ways.
sponsored by ASNA
CASE STUDY: This essential case study explores how one organization replaced their old green screens to an enhanced user interface with ASNA wings, an application modernization strategy. Learn about the unique advantages your business can gain inside.
Posted: 04 Jan 2012 | Published: 04 Jan 2012

ASNA

Assuring Software Security Through Testing
sponsored by (ISC)2 UK Ltd
WHITE PAPER: This white paper offers key recommendations for software developers to test for quality and security assurance before releasing products to the market.
Posted: 25 Feb 2014 | Published: 25 Feb 2014

(ISC)2 UK Ltd

Attachment Spam - The Latest Trend
sponsored by GFI Software
WHITE PAPER: This white paper explains what makes spam such an unbearable problem and how spamming tactics are evolving daily to beat anti-spam software.
Posted: 18 Mar 2008 | Published: 01 Jan 2007

GFI Software

Attain True Market Leadership in a Customer-Driven Age
sponsored by Oracle Corporation
WHITE PAPER: In today's demanding business environment you either lead or you fall behind. So what defines leadership in an environment where business models shift all the time and CEOs have 90 days to please shareholders or face their wrath?
Posted: 02 Mar 2007 | Published: 01 Feb 2007

Oracle Corporation

Augmented Reality Mobile Technology Still 'Experimental' in the Enterprise
sponsored by Dell EMC and Intel®
EGUIDE: Pokémon Go brought augmented reality (AR) technology to the masses. In this guide, our experts illustrate the basics of AR in the mobile enterprise, and how to overcome adoption roadblocks such as cost, lack of development tools, and more. Read on to dive into the state of the AR market and evaluate its adoption readiness in your enterprise.
Posted: 06 Apr 2017 | Published: 03 Apr 2017

Dell EMC and Intel®

Auto-Snapshot Manager/ VMware® Edition: Automated, Integrated, And Scalable Protection Of Virtual Machines
sponsored by DellEMC and Intel®
PRODUCT LITERATURE: Auto-Snapshot Manager/VMware Edition (ASM/VE) is a unique and innovative data protection feature of the Dell EqualLogic™ PS Series iSCSI SAN that enables fast online backups and quick restores of VMware virtual machines and VMFS file systems.
Posted: 10 Nov 2008 | Published: 10 Nov 2008

DellEMC and Intel®

Balancing Risk and Complexity with Quality Management
sponsored by IBM
WHITE PAPER: This white paper shows you how a combined IBM and Wind River quality management solution can help you deliver higher-quality products to the marketplace faster.
Posted: 21 Mar 2011 | Published: 21 Mar 2011

IBM

Ballarat Grammar Secures BYOD with HP Sentinel SDN
sponsored by Hewlett Packard Enterprise
WHITE PAPER: In this case study, explore a software-defined networking option that simplifies network monitoring for performance issues and enables a secure IT environment for users.
Posted: 20 Sep 2013 | Published: 31 Aug 2013

Hewlett Packard Enterprise

Beagle Research Group: Next Generation Platforms for On-Demand Applications
sponsored by Salesforce.com
WHITE PAPER: Learn how enterprise software platforms for CRM and other applications remove much of the complexity of software development, operation and maintenance -- enabling you to extend on-demand success across your entire enterprise.
Posted: 18 Oct 2006 | Published: 01 Mar 2006

Salesforce.com

Becoming More Energy Efficient
sponsored by IBM Software Group
WHITE PAPER: Watch this short video to learn what defines a true green data center. This initial Business First investigation report will help answer these questions -- what is a green data center and why do I need one?
Posted: 15 Feb 2008 | Published: 14 Feb 2008

IBM Software Group

Before and After: How to maximize your work efficiency with Forms and Print Services for Salesforce
sponsored by Canon Information & Imaging Solutions
CASE STUDY: Check out this case study to learn how one office equipment provider implemented Forms and Print Services for Salesforce in order to simplify and amplify their document generation process. Read now to see the transformative before and after pictures of sales reports, opportunity reports, account profiles and more.
Posted: 13 Aug 2013 | Published: 31 Aug 2012

Canon Information & Imaging Solutions

Bell Rings in Improved Customer Address Information
sponsored by DataFlux Corporation
CASE STUDY: Canada's largest communications company used Modern Analytics and DataFlux technology to de-duplicate records and gain an accurate view of domestic dwellings.
Posted: 28 Feb 2011 | Published: 28 Feb 2011

DataFlux Corporation

Benefits of Intel® Xeon® Processors and Windows Server® 2008 R2 for Business-Critical Applications
sponsored by Dell, Inc. and Intel®
WHITE PAPER: The combination of an Intel Xeon processor and a Windows® operating system is an industry standard, proven platform for running business-critical applications, and many companies are making the switch. Read this paper to learn about the benefits of Intel® Xeon® Processors and Windows Server® 2008 R2 for Business-Critical Applications.
Posted: 15 Mar 2010 | Published: 01 Dec 2009

Dell, Inc. and Intel®

Best Practices for a Lead Management Strategy
sponsored by Act-On Software
WHITE PAPER: Well-executed, lead management strategies can produce significant savings, reduce time spent in the funnel, and bring sales and marketing into closer concert -- so what constitutes a solid lead management strategy?
Posted: 11 Apr 2014 | Published: 31 Dec 2013

Act-On Software

Best Practices for Archiving Oracle E-Business Suite Applications
sponsored by Informatica
WEBCAST: The volume of data in Oracle E-Business Suite applications is growing at a staggering rate. Keeping enterprise data in the production database isn’t sustainable yet deleting it isn’t an option as the data needs to remain accessible. View this webinar as it examines the best practices in archiving to help better manage data efficiently.
Posted: 02 Jun 2010 | Premiered: Jun 2, 2010

Informatica

Best Practices for Creating Quota-Busting Sales Reps
sponsored by Oracle Corporation
EGUIDE: Research shows that sales reps are not delivering revenue performance that their managers are counting on. In this expert e-guide, uncover the latest strategies and technologies to help your sales reps transition from always coming up short to crushing their sales quota.
Posted: 03 Feb 2016 | Published: 29 Jan 2016

Oracle Corporation

Best Practices for Open Source and the Cloud
sponsored by Red Hat
WHITE PAPER: This whitepaper takes a careful look at two of today's most popular topics: open source application software and moving to the cloud.
Posted: 18 Sep 2013 | Published: 18 Sep 2013

Red Hat

Best Practices For Setting Up a Lead Nurturing Program
sponsored by Act-On Software
WHITE PAPER: In this report, Matt Heinz, President of Heinz Marketing and his fellow thought leaders demystify lead nurturing, offering best practices that you can follow when developing your own winning program.
Posted: 11 Apr 2014 | Published: 31 Dec 2012

Act-On Software
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