HP helps United Airlines consolidate their IT infrastructure
By: Hewlett-Packard Enterprise View more from Hewlett-Packard Enterprise >>
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CRM Evolves Towards Digital Customer Engagement
By: TechTarget ComputerWeekly.com
Type: eGuide
CRM has been a mainstay of enterprise software since the heyday of Siebel in the 1990s, starting with salesforce automation.
More recently, customer relationship management has evolved towards engaging with customers through every channel, with digital to the fore. And, as with every other area of business IT, artificial intelligence/machine learning is coming into play. SAP Hybris and Salesforce’s Einstein are, for example, among the technologies available to CIOs looking to develop modern customer engagement capabilities.
Cognitive computing, closely associated with IBM, is emerging as a means of getting closer to customers. Luxury fashion e-commerce retailer Net-a-Porter is one outfit that is exploring such artificial intelligence in retail, and we feature here an interview with the CIO of the Yoox Net-a-Porter group.
CRM has also broadened scope beyond commercial companies managing relationships with their paying customers to, for example, healthcare and higher education, as the lead article in this e-guide displays.
Sports fans are another group of “customers” who, beyond ticket sales, would scarcely have been considered such a few decades ago.
CRM is evolving, both technically, and as a business discipline.
These are also closely related to: "HP helps United Airlines consolidate their IT infrastructure"
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CW Innovation Awards: SIA taps blockchain for loyalty app
By: TechTarget ComputerWeekly.com
Type: eGuide
In this case study, learn how Singapore Airlines expanded its blockchain-based digital wallet, Kris+, into a broader digital lifestyle platform.
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Top Channels Travelers Use to Connect with Airlines: Insights for Executives
By: Teleperformance
Type: Research Content
69% of customers who engaged with the same airline pre- and post-pandemic noticed shifts in their experiences. It is crucial for airline companies and travel entities to enhance their customer service efforts.
How can airlines revamp their communication channels to meet customer service expectations effectively? Dive into the research for a comprehensive analysis of channel adoption.
Interested in discovering strategies to empower your customer service teams and reach your experience goals efficiently? Contact Teleperformance for an exclusive workshop.
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CX roadmap for airlines: Technologies, obstacles and more
By: Teleperformance
Type: White Paper
Are airlines ready to meet the customer-experience needs of tech-savvy Gen Z travelers? Along with unpacking common obstacles to achieving that goal, including staff shortages, this white paper considers key technologies that airlines can use to enhance CX. Dig into the paper to access 14 pages of insights.
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Digital Experience Management: the next stage for customer experience efforts
By: TechTarget ComputerWeekly.com
Type: eGuide
The interactions that customers have with companies and employers are increasingly digital in nature.The Covid-19 public health crisis has sped up this trend. Digital Experience Management can be seen as another turn of the CRM screw, but in a context where digital channels are dominant. Discover the next stage for customer experience efforts.
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Digital Experience Management: the next stage for customer experience efforts
By: TechTarget ComputerWeekly.com
Type: eGuide
The interactions that customers have with companies and employers are increasingly digital in nature.The Covid-19 public health crisis has sped up this trend. Digital Experience Management can be seen as another turn of the CRM screw, but in a context where digital channels are dominant. Discover the next stage for customer experience efforts.
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Customer service technologies emerge bloodied but unbowed from Covid-19 pandemic
By: TechTarget ComputerWeekly.com
Type: eBook
The pandemic caused many businesses to reassess their approach to customer experience. Customers were changing their behaviour, their channels, their brands and suppliers and organisations had to adapt. Download this exclusive e-guide and read more about the transformative impact of the pandemic on customer service and experience.
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How cloud changes everything, IoT creates risk, and APM saves businesses
By: TechTarget ComputerWeekly.com
Type: Ezine
The cloud is so pervasive within enterprises today that it is easy to understate the way it has changed businesses. The internet of things is putting your security at risk. How did application performance monitoring prevent a business disaster? Read on to explore all this and much more.
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How Republic Airways enhanced cloud-network visibility
By: Aviatrix Systems
Type: Webcast
Clouds in the sky impact airlines – and so do cloud networks. To discover how Republic Airways, one of the largest regional airlines in the U.S., enhanced visibility into its cloud network, tune into this webcast featuring insights from Senior Network Engineer at Republic Airways, Brent Fowler, and more.
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A Computer Weekly buyer's guide to digital customer experience
By: TechTarget ComputerWeekly.com
Type: eGuide
The pandemic has brought on changes to how organisations and their customers interact. In this 15-page buyer's guide, Computer Weekly looks at why firms need to adapt, what customer and employee experience has in common and what companies are doing to update the digital customer experience.
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Improve customer experience with good customer data
By: Microsoft
Type: eGuide
Learn how you can build customer loyalty and improve customer experiences via quality and effective customer data collection and analysis. In addition, tap into how companies like 7-Eleven, Walgreens, and Mazda are improving customer journeys by enabling mobile loyalty programs.
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Enhancing airline performance and security with edge cloud
By: Fastly
Type: Infographic
Discover how airlines are using an edge cloud strategy to enhance security, performance, and productivity. This case study infographic explores how Fastly and AWS enable airlines to improve the online booking experience and strengthen cybersecurity. Access the infographic to learn more.
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Enhancing airline performance and security with edge cloud
By: Fastly
Type: Infographic
Discover how airlines are using an edge cloud strategy to enhance security, performance, and productivity. This case study infographic explores how Fastly and AWS enable airlines to improve the online booking experience and strengthen cybersecurity. Access the infographic to learn more.
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A Computer Weekly buyer's guide to customer and employee experience management
By: TechTarget ComputerWeekly.com
Type: eBook
Businesses are facing new challenges to meet the expectations of customers and employees. In this 14-page buyer's guide, Computer Weekly looks at the benefits of the experience economy, the customer service implications of always-on mobile users and how digital platforms can engage customers across all channels.
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Pre-webinar checklist: 10 key considerations
By: BrightTALK by TechTarget
Type: BrightTALK
From doctors to airline pilots, checklists are crucial to success for even the most skilled professionals. By following these simple best practices you can create a smooth webinar experience that will improve your program success. Download your copy of the “Pre-Webinar Checklist,” to get started.
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Digital Experience platforms intensify customer engagement programmes
By: TechTarget ComputerWeekly.com
Type: eBook
Digital Experience Management platforms are developing and becoming more sophisticated as companies seek to intensify relationships with customers in order to gain competitive advantage against their peers. Improving customer experience will only become evermore important as companies endeavor to navigate an increasingly turbulent economy.
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Third-party marketing automation vs. native CRM tools
By: TechTarget ComputerWeekly.com
Type: eGuide
Though many CRM platforms offer native marketing automation tools, many organisations find it beneficial to use a third-party application, such as Eloqua or Marketo. Read more in this e-guide.
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Top 10 retail technology stories of 2019
By: TechTarget ComputerWeekly.com
Type: eGuide
Computer Weekly looks at what 2019 had in store for the retail industry – what technologies were retailers rushing to adopt and how is customer behaviour changing?
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Customer experience maps vs. customer journey maps
By: TechTarget ComputerWeekly.com
Type: eGuide
Customer experience management is a set of processes a company uses to track interactions between a customer and the organization across every touchpoint. In this infographic, learn about the main differences between customer experience maps and customer journey maps, and why they are key factors in the operation of CXM software.
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Comparing CRM to CX
By: TechTarget ComputerWeekly.com
Type: Infographic
CXM and CRM systems help organizations boost customer satisfaction, but CXM focuses on how customers perceive a brand, while CRM helps employees understand their customers. In this article, we compare these platforms to help you decide which one is best for your business.
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Cloud apps boost agility, productivity for APAC businesses
By: TechTarget ComputerWeekly.com
Type: eGuide
In this e-guide, find out how cloud-based apps are helping Iconic Hotels, Singapore Airlines and Seek to speed up digital transformation efforts and streamline IT operations, as well as how the Covid-19 outbreak is spurring more companies to turn to cloud.
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The key to saving time during your auditing processes
By: Oversight Systems
Type: Case Study
When working through an audit, manual processes can be tricky, time-consuming, and overwhelming. This was the case for Southwest Airlines, who sought out an innovative way that they could consolidate their information and automate their auditing operations. Tune into this video to learn more.
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MicroScope: Steering IT in the right direction
By: MicroScope
Type: Ezine
An issue looking at the timing of the ideal sales pitch and just what's happening with IoT and the channel.
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Infographic: 5 differences between call centers and contact centers
By: TechTarget ComputerWeekly.com
Type: eBook
Call centers and contact centers provide customer service in different ways. Decision-makers should understand which option best fits their organization's needs to optimize CX. Download our exclusive infographic to find out what is the difference between call center vs contact center.
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Audience engagement: How to be more interactive
By: BrightTALK by TechTarget
Type: BrightTALK Webinar
Webinars should be a crucial part of any marketing strategy. In order to effectively engage buyers, content creators need to take a more interactive approach to deliver a meaningful webinar. Tune into this webinar to learn more.
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2020 Media Consumption Series Infographic Pack
By: TechTarget ComputerWeekly.com
Type: eGuide
Here they are, the final results of our 2020 Media Consumption Series all packaged together. We take a dive in to the who, what, why, where, when, and how the IT sector consumes all forms of digital media and more. Answering questions such as why sales reps with data driven intent get the best response rates and what subject lines get the open?
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Avon calling: what happens when lockdown eliminates your business model?
By: TechTarget ComputerWeekly.com
Type: eGuide
In this week's Computer Weekly, global beauty brand Avon explains how it coped with a lockdown dilemma – a door-to-door sales model when its reps couldn't leave home. Our buyer's guide examines the use of artificial intelligence in IT security. And we analyse the government's decision to strip Huawei from the UK's 5G network. Read the issue now.
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Avon calling: what happens when lockdown eliminates your business model?
By: TechTarget ComputerWeekly.com
Type: Ezine
In this week's Computer Weekly, global beauty brand Avon explains how it coped with a lockdown dilemma – a door-to-door sales model when its reps couldn't leave home. Our buyer's guide examines the use of artificial intelligence in IT security. And we analyse the government's decision to strip Huawei from the UK's 5G network. Read the issue now.
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Three Ways Personas Can Improve ABM Performance
By: TechTarget
Type: eBook
Download this eBook to understand how you can engage a broader cross-section of roles to open up new opportunities, make progress by uncovering new personas, grow account penetration and optimize your investments throughout the customer lifecycle.
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Nordics focus: Moving to the cloud
By: TechTarget ComputerWeekly.com
Type: eGuide
We focus on cloud computing take up in the Nordic region and feature articles that will help CIOs anywhere in the world on their cloud journeys.
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6 customer service channels you need to support
By: Oracle Corporation
Type: eGuide
Where should you allocate resources to most effectively engage with current and potential customers? In this expert e-guide, Scott Sachs of SJS Solutions weighs the pros and cons of the 6 main customer service channels: Chat/video chat, phone, email, social media, customer self-service, and mobile.
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10 metaverse use cases for IT and business leaders
By: TechTarget ComputerWeekly.com
Type: eGuide
Plenty of companies want to get in on the money-making potential of what has been dubbed the metaverse. Here are enterprise-focused and consumer-focused examples that business and IT leaders may want to explore.
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New tech on the block: Planning for blockchain in the retail and consumer packaged goods industries
By: TechTarget ComputerWeekly.com
Type: Essential Guide
This research from Deloitte identifies the areas with the biggest immediate opportunity for retail and consumer packaged goods (CPG) businesses looking to invest in blockchain technology.
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Computer Weekly – 24 October 2023: Brewing data insights at Heineken
By: TechTarget ComputerWeekly.com
Type: Ezine
In this week's Computer Weekly, we find out how brewing giant Heineken is building a data ecosystem to share insights and tap into AI capabilities. The UK is conducting an investigation into cloud supplier dominance – what will it mean for users? And we examine how generative AI could be used to improve customer experience. Read the issue now.
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CW Innovation Awards: Flybuys cranks up cloud for service efficiency
By: TechTarget ComputerWeekly.com
Type: eGuide
In this case study, learn about Flybuys' migration to the cloud, how they integrated security from the start and developed a change management plan to ensure key stakeholders were proactively engaged.
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Computer Weekly – 5 October 2021: The most influential women in UK technology
By: TechTarget ComputerWeekly.com
Type: Ezine
In this week's Computer Weekly, we reveal the 50 women chosen as the most influential in UK technology for 2021, and talk to the 10th winner of our annual list – Poppy Gustafsson, CEO of Darktrace. Also, our latest buyer's guide looks at digital customer experience technologies. Read the issue now.
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CW ASEAN: Connect your people
By: TechTarget ComputerWeekly.com
Type: Ezine
Unified collaboration (UC) is transforming the way business is done globally. In this issue of CW ASEAN, we take a closer look at how ASEAN enterprises are embracing UC tools, factors that organizations should consider when developing a UC strategy, and the emergence of startups that have been shaking up the marketplace.
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Computer Weekly – 27 February 2024: Microsoft's 'unfair' cloud licensing under scrutiny
By: TechTarget ComputerWeekly.com
Type: Ezine
In this week's Computer Weekly, we examine claims that Microsoft's licensing policies are damaging competition in the cloud. Our latest buyer's guide asks if hybrid cloud is now CIOs' end goal, and not just an interim step on the journey. And we look at how the focus on customer experience is impacting the unified comms market. Read the issue now.
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Computer Weekly - 11 January 2022: How Pepsi is taking digital to the max
By: TechTarget ComputerWeekly.com
Type: Ezine
In this week's Computer Weekly, we talk to PepsiCo's digital director about delivering innovation in customer experience. Our first buyer's guide of 2022 examines hybrid cloud storage. And we find out how Arkwright and Granville from the BBC sitcom Open All Hours are inspiring retailers 40 years on. Read the issue now.
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Getting sales reps to embrace analytics tools
By: Oracle Corporation
Type: eGuide
This e-guide, written by Scott Robinson (Director of BI at Lucina Health), explains why sales teams can be resistant to analytics tools, and how they can enhance the results of sales reps and managers.
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Computer Weekly – 24 May 2022: Set innovation free and make great ideas a reality
By: TechTarget ComputerWeekly.com
Type: Ezine
In this week's Computer Weekly, we look at Gartner's call to innovate – and innovation across retail, the circular economy and the automotive sector. We talk to Verastar's CTO about customer engagement in its small business services. And we examine how poor data quality is frustrating corporate desires to be data-driven. Read the issue now.
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Computer Weekly - 25 May 2021: Making data an asset, not a threat
By: TechTarget ComputerWeekly.com
Type: Ezine
In this week's Computer Weekly, we examine the latest developments in the UK government's National Data Strategy and what it means for the economy. Our latest buyer's guide explains the emerging technologies around computational storage. And we look at the advances in customer experience management during the pandemic. Read the issue now.
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Computer Weekly - 9 August 2022: Eurotunnel's digital journey for the realities of post-Covid travel
By: TechTarget ComputerWeekly.com
Type: Ezine
In this week's Computer Weekly, the travel industry was devastated by the pandemic, but we find out how Eurotunnel is turning to digital to better engage customers in the post-Covid world. We examine the impact of the economic slowdown on the tech giants. And we explain all you need to know about data gravity. Read the issue now.
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Computer Weekly – 20 February 2018: The enterprise opportunities for smart speakers
By: TechTarget ComputerWeekly.com
Type: Ezine
In this week's Computer Weekly as voice-activated smart speakers grow in popularity, we examine how IT teams can use the technology in enterprise applications. Our latest buyer's guide looks at the latest developments in CRM. And UK tech sector leaders tell Parliament why they are so worried about Brexit. Read the issue now.
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Computer Weekly – 20 March 2018: Where neuroscience meets technology
By: TechTarget ComputerWeekly.com
Type: Ezine
In this week's Computer Weekly, we find out how computer scientists are using data, cloud and virtual reality to understand the brain and improve mental wellbeing. We analyse newly published government documents detailing the early problems with Universal Credit. And we look at how AI can help improve cyber security. Read the issue now.
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CW Nordics November 2016
By: TechTarget ComputerWeekly.com
Type: Ezine
This quarter, we look at the impact of Nokia layoffs on Finland, and in particular the city of Espoo which is home to both Nokia and Microsoft's Finnish headquarters. We also look at how Denmark's Bang & Olufsen is taking control of sales data with cloud-based software.
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Technology industry at the cross-roads: Transforming quote-to-cash operations
By: TechTarget ComputerWeekly.com
Type: Essential Guide
This report from PwC, highlights the urgency for technology companies to reinvent their existing operating models to meet the fast-changing buying process.
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September ezine: Thinking digital in the world of storage
By: MicroScope
Type: Ezine
The full report of the recent MicroScope storage roundtable discussing how cloud and GDPR has changed the industry
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Customer analytics in APAC: trends and best practices
By: TechTarget ComputerWeekly.com
Type: eGuide
In this e-guide, learn how organisations in the APAC region are harnessing the potential of analytics and what the future of analytics looks like from an application development and self-service perspective.
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Computer Weekly – 11 October 2022: Government bins IR35 reforms – what you need to know
By: TechTarget ComputerWeekly.com
Type: Ezine
In this week's Computer Weekly, after the government scrapped its IR35 reforms, we examine what IT contractors need to know. With hybrid working, employee experience is a priority – we look at how it meshes with customer experience initiatives. And we assess the options for unstructured data storage in the cloud and on-premise. Read the issue now.