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It's all about customer satisfaction

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Engaging Customers: New Lessons around Customer Behavior

By: TechTarget Customer Experience

Type: eGuide

Getting customers to engage and interact with your organization can be a significant challenge – so how do you distinguish your brand and provide an excellent experience to your customers?

This expert e-guide from SearchCRM.com counts down five customer experience management (CEM) lessons you can learn from the hit TV show Breaking Bad.

Also included in this e-guide, find a CEM case study that reveals how doughnut company Krispy Kreme executed a successful mobile engagement strategy.

These are also closely related to: "It's all about customer satisfaction"

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    The future of e-commerce and CRM

    By: Oracle Corporation

    Type: eGuide

    While meshing e-commerce and CRM platforms has been an emerging implementation idea for several years, 2018 will be the year in which businesses make some of those implementation leaps and reap the benefits, according to insiders watching the technology.

    In this e-guide, learn about some trends vendors and analysts are predicting for the future of e-commerce and CRM.

    Explore key considerations when planning your CRM spend, including:

    • Mobile becomes the front door
    • The arrival of the subscription economy
    • Use behavior analytics to understand e-commerce and CRM
    • And more

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    Best Practices in Customer Experience Management

    By: TechTarget Customer Experience

    Type: eGuide

    Customer Experience is based largely in the world of social media where customers engage and interact with brands building customer loyalty and satisfaction. Organizations that understand the importance of social media in customer experience, gain the most insights and efficacy for their campaigns.  

     How can you harness the power of social media to more effectively engage customers foster customer loyalty and drive revenue?

     This expert e-guide offers tips, tricks and best practices for driving social media and CEM success. Read on now to learn more about:

    • Traditional methods of information-gathering
    • The role of social media in providing customer insights
    • The value of automated contact services
    • And more

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    In this week's Computer Weekly, we talk to Disney Advertising Sales about how it is using data to subserve story-telling excellence. We delve into how rising energy costs negatively impacted the the UK arm of Sungard Availability Services. And we look at the role of infrastructure as code in edge datacentres. Read the issue now.

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  • Deepening Customer Experience: Analyzing, Optimizing and Integrating CEM

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    By: TechTarget ComputerWeekly.com

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    The interactions that customers have with companies and employers are increasingly digital in nature.The Covid-19 public health crisis has sped up this trend. Digital Experience Management can be seen as another turn of the CRM screw, but in a context where digital channels are dominant. Discover the next stage for customer experience efforts.

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    Digital Experience Management platforms are developing and becoming more sophisticated as companies seek to intensify relationships with customers in order to gain competitive advantage against their peers. Improving customer experience will only become evermore important as companies endeavor to navigate an increasingly turbulent economy.

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    In this episode, the lead up to an end-of-year General Election has Brian McKenna, Caroline Donnelly and Clare McDonald discussing politicians launching their own emojis, as well as the abuse many female politicians face online. The team also ponders whether online voting could be on the horizon for the UK.

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    CXM and CRM systems help organizations boost customer satisfaction, but CXM focuses on how customers perceive a brand, while CRM helps employees understand their customers. In this article, we compare these platforms to help you decide which one is best for your business.

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  • US Retailer sees 6% customer satisfaction improvement and attrition drop with Teleperformance

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    Maurices’ customer satisfaction score (C-SAT) for a prior 14-month period fell short of their 25-point goal. Download this case study e-book to discover the outcomes associated to Teleperformance’s action plan for Maurices, wherein the C-SAT review processes were updated, and Training Arcade rolled out to gamify agent learning.

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    The pandemic caused many businesses to reassess their approach to customer experience. Customers were changing their behaviour, their channels, their brands and suppliers and organisations had to adapt. Download this exclusive e-guide and read more about the transformative impact of the pandemic on customer service and experience.

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