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Nine out of 10 healthcare executives believe a well-designed, patient-facing mobile app would help their organization achieve its digital strategy goals, according to a new survey. Yet, just 22% have an app that is custom-built for their organization. No wonder the majority of healthcare apps have fewer than 5,000 downloads. Learn about what your peers are saying about mobile strategy, what challenges they are facing, and where they are seeing success in this free webinar.
In this session attendees will learn:
- Why many healthcare apps fail to attract and engage consumers
- Why a successful strategy considers all consumers–not just patients–as well as all digital touchpoints
- How to create a patient-facing mobile approach that will attract the most consumers and keep them coming back