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Despite the poor reputation of chatbots—for both customer-facing use cases and employee support—many organizations are now realizing their potential as disciplinary methods, such as conversation design, are enhancing their customer experience (CX) action plan.
However, attempting to establish a solid plan using chatbot-specific best practices is a difficult feat for most companies, and the process itself, with seamless conversational expectations on the line, can seem daunting.
Access this Forrester guide to examine 2 methods of assessing your existing chatbots and view a framework with which you can design successful chatbots to foster a meaningful CX.
- Vendor:
- Forrester
- Posted:
- Oct 18, 2022
- Published:
- Oct 18, 2022
- Format:
- Type:
- White Paper
