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Churn is a concern for any subscription business and can be a critical indicator of the organization’s health. So, when the slightest fluctuation in churn can result in a significant impact to the bottom line, it’s important to be aware of the data behind it.
This article has compiled comprehensive data on churn, based on a sample of over 1,500 sites over 12 months to provide benchmarks, and can offer an in-depth look at the importance of churn and the current market.
Access the article to learn more and see how understanding these concepts can help your business formulate effective strategies to combat churn.