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When you’re choosing your next marketing or CRM solution, trying to differentiate between all the available options might seem overwhelming.
But when you have clear expectations, the choice for your next tool often makes itself obvious. After all, not all marketing systems can:
- Centrally manage strategies and campaigns
- Offer tailored, analytics-based client information
- Integrate with countless inbound and outbound channels
- And more
Check out this paper comparing two popular solutions, Pegasystems’ Pega Marketing and Salesforce, to see which one fits your needs.