This resource is no longer available

For marketers today, delivering an exceptional CX is imperative – and requires investment. Organizations need technology that enables personalized, seamless experiences, regardless of channel.

To better understand the benefits, costs, and risks associated with this investment, Forrester interviewed 4 customers with up to 5 years of experience using Pega Customer Decision Hub. The risk-adjusted results include:

• ROI of 489% and net present value of $150M over three years
• $107M per year in profit loss avoided through increased retention
• Incremental revenue growth of $677M over the course of three years

Read the full report to learn more.

Vendor:

Pegasystems

Posted:

Feb 8, 2021

Published:

Apr 24, 2020

Format:

PDF

Type:

Research Content