The Benefits of Social and Cloud-based CRM Tools

The Benefits of Social and Cloud-based CRM Tools

Cover

"People are talking about you, regardless of whether you're listening," says Gartner analyst Jenny Sussin. In order to stay competitive, listening isn't an option -- you need to know what customers are saying about your business, and you need to participate in the conversation as well.

In this e-guide, learn more from Sussin and other CRM experts about what makes a social CRM tool successful, and why cloud-based CRM systems may be the right choice for you. Specific topics covered include:

  • Key questions to consider when purchasing a social CRM tool
  • Advantages of CRM in the cloud
  • CRM trends supported by cloud computing
  • And more
Vendor:
Microsoft India
Posted:
Feb 8, 2021
Published:
Jul 17, 2014
Format:
PDF
Type:
eGuide
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