This resource is no longer available
Deriving insight about new prospects and existing customers is key to building a business. Analytics software can benefit sales, marketing and customer service departments by shedding light on customer accounts as well as ways to acquire new prospects.
In our three part guide, A New Measure of Sales Success, our experts explore new tools/technologies to help learn all you can about your customers. Inside, you’ll discover:
- Companies turn to new tools for more leads
- Location-based apps present opportunities—and data challenges
- Sales analytics, forecasting get a boost from data modeling
This exclusive guide is only available to those who participate in our CRM Research Program. Once complete, you’ll gain immediate access to this valuable content.